Enabler
About Enabler
Enabler is an enterprise-level email marketing software which supports email consultancy, campaign management, and template design services. With creative templates, personalization and targeting tools, surveys, forms, landing pages, and marketing automation technology, Enabler aims to deliver a comprehensive email marketing solution. Enabler also offers campaign reporting and advanced analytics.
With Enabler’s drag-and-drop, WYSIWYG editor, users can create mobile-responsive email templates. Custom colour palettes allow users to design templates which match the brand or style of their business. Enabler’s built-in image library grants users access to over 500,000 copyright-free stock images. Users can also upload and edit their own images and GIFs using Enabler’s photo editor. Features such as dynamic content, smart segmentation, merge tags, and trackable custom links allow users to personalize and target campaigns.
Enabler facilitates marketing automation with flexible sending options, scheduling tools, and automated drip and trigger campaigns. A/B split testing functionality helps users determine their most effective content. In addition to email templates, Enabler allows users to create branded forms and bespoke landing pages as well as surveys and polls.
Users can manage communication with leads effectively with automatic follow-ups, alerts, and batch responses. Full audit trail capabilities, comprehensive filters, and 3rd party CRM and API integration help users manage their contact data. With lead scoring technology, users can discover their most engaged prospects. Users can also gain actionable insight into campaign performance through Enabler's reports, statistics and analytics.
Key benefits of Enabler
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Alternatives
Salesforce Marketing Cloud
HubSpot CRM
Mailchimp
Bloomreach
Reviews
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- Industry: Insurance
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Excellent email marketing platform. Took us to the next level!
Reviewed on 2018/11/06
Really positive and we have just renewed our license for another year.
Really positive and we have just renewed our license for another year.
Pros
There are lots of really good features within Enabler. The drag and drop editor and automation are the best. The GDPR functionality worked really well for us too and made what was potentially a stressful situation run pretty smoothly.
Cons
There's so much that can be done within Enabler that it can seem quite complex at first. Training will most definitely be needed!
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Simple, but effective
Reviewed on 2020/01/20
Cheap mass email marketing platform that is easy to use and works brilliantly if linked to...
Cheap mass email marketing platform that is easy to use and works brilliantly if linked to Pancentric's Internal Communications platform, The Hub, to allow staff permissions to utilise email templates, CRM capabilities and automation tools.
Pros
Really easy responsive email builder is available, but still great options to customise HTML and CSS for developers
Cons
No mail merge functionality should you still use traditional marketing channels
Reasons for Choosing Enabler
Bit more versatile platform at the time, cheaper and linked to internal communications platformSwitched From
MailchimpReasons for Switching to Enabler
Cost and good relationship with Pancentric. Their support along with a good product has been great. They listen to their customers and evolve with them, as well as the market.- Industry: Insurance
- Company size: 51–200 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 6.0 /10
User Experience needs work
Reviewed on 2019/02/14
It's good at managing out lists, but I wouldn't use it out of choice. We're investigating alternativ...
It's good at managing out lists, but I wouldn't use it out of choice. We're investigating alternatives currently as nobody on the team likes it.
Pros
It can make a decent looking email if I put some work into it.
Cons
It takes much longer than other software I have used to make a good looking email. I often just make the whole email an image in PhotoShop and insert it as it is much quicker. The login timeout is SO short, and your changes are not auto-saved so I frequently lose progress when multi-tasking.
Enabler FAQs
Below are some frequently asked questions for Enabler.Q. What type of pricing plans does Enabler offer?
Enabler offers the following pricing plans:
- Starting from: US$1,200.00
- Free Trial: Available
Contact Enabler for detailed pricing information.
Q. Who are the typical users of Enabler?
Enabler has the following typical customers:
51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Enabler support?
Enabler supports the following languages:
English
Q. Does Enabler support mobile devices?
Enabler supports the following devices:
Q. What other apps does Enabler integrate with?
Enabler integrates with the following applications:
Salesforce Sales Cloud
Q. What level of support does Enabler offer?
Enabler offers the following support options:
Email/Help Desk, Phone Support, Chat
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