Customer Alliance

Customer Alliance

Reputation management for the hospitality industry

4.8/5 (9 reviews)

Customer Alliance Overview

Customer Alliance is a 360 online reputation and guest review management platform for businesses within the hospitality industry, with features for guest feedback collection, management, and analysis. In order to help customer-facing businesses to improve their customer experience and convert more leads, Customer Alliance collects feedback from various platforms, and showcases it on the industry’s leading review portals. Users can perform an analysis of their own feedback, as well as competitors' within the market, to gain insight on how to improve.

With the aim of helping businesses to collect valuable customer feedback, Customer Alliance allows users to create customized questionnaires in more than 20 languages, which can be sent automatically to customers via email or SMS, or during their experience on a tablet with WiFi connection. Using Customer Alliance's showcasing tools, business users can enhance their visibility by integrating the collected reviews into their business website and distributing to major review sites including TripAdvisor, Google, Trivago, and more.

Tailored for the hospitality industry, Customer Alliance provides analysis tools for users to analyze and understand their guests, as well as competitors' within industry, with trend reports and semantics summaries for search engine optimization. Customer Alliance aims to increase conversion rates by allowing businesses to tailor and optimize their pricing according to market trends and sales analytics, as well as by showcasing positive feedback online.

Pricing

Starting from
US$99,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

English, French, German, Italian, Polish, Spanish

Customer Alliance Reviews

Overall rating
4.8/5
100% positive reviews
7
Excellent
2
Very good
0
Average
0
Poor
0
Terrible
Alaa H.

now we working with since almost 2 years . good and helpful

Used Daily for 1+ year
Reviewed on 2017/08/01
Review Source: Capterra

trusted feedback from our guest , and using the app on our hotel website to show our guest our quality performances up to date

Pros

good reports , easy to use , also with our guest whom subbasement comment there comment that the App it easy to use and it is clear

Cons

it is only working on PC will be better is you create an app working on the smart phones for us as hoteliers to follow our guest reviews at any time no need to wait until i back to my office to see

Response from CA Customer Alliance

Dear Mr Hamid,
thank you so much for your review.

We are very happy to have you on board since two years and that you are happy with the usability and the reports function. I immediately transferred your request regarding an app, which our clients can use to access our tool from mobile devices, to our product development team. We always are working on improving our software and services. The more customers are suggesting the same idea, the more likely an implementation will be. In the meanwhile we are offering a mobile version of our backend if you go over the web browser from your smartphone. Once again the whole team of Customer Alliance is thanking you for your lovely review and we are looking forward to continuing the good work with you.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Tom B.

We seemed to get more reviews than before

Used Daily for 1+ year
Reviewed on 2017/07/27
Review Source: Capterra

More reviews and especially more on Trip Advisor.

Pros

The fact that it generates more reviews. It encourages clients, or at least reminds them, to write a review on a site of their choice.

Cons

It is a bit expensive for us but in all honesty the positive aspects of Customer Alliance outweigh the negative aspects (of which there is only one: cost)

Response from CA Customer Alliance

Dear Mr Bruce-Mitford,
thank you for your kind review. We are very excited, that you are satisfied with Customer Alliance and that you were able to increase you quantity of reviews with our software.

We would also like to thank you for your trust and the successful and pleasant cooperation. If you need any assistance, please don't hesitate to contact us. We wish you all the best for your future and great reviews.

Customer Alliance

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Jorge G.

It is a great plataform to manage guest reviews

Used Daily for 6-12 months
Reviewed on 2017/07/27
Review Source: Capterra

I can administrate properly our guest reviews and follow up with my team

Pros

It is very easy to use, I receive email and just go in and reply to my guests, it is also easy to enter different channels, such as Google, trip Advisor, etc

Cons

It is confussing for the guest when doing a review, it is not clear if 1 is great or not and same with 5. I have received reviews where guest is very happy on his comments but on the scale it only gives us ones.

Response from CA Customer Alliance

Dear Jorge,
Thank you for your very positive review.

We are very happy to see that you make good use of our tools and see the very positive results.
Of course we will take your suggestions and observations into consideration and work on improving the ratings scale.

It is our pleasure to work together with the Hotsson Hotels and are always happy to help you with any problem or doubt you encounter.

Kind regards from Customer Alliance

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Aladino S.

Boosted our performance!

Used Daily for 1+ year
Reviewed on 2017/07/31
Review Source: Capterra

It helps us to get better position on Tripadvisor and once we did we got more reservations thru them so we made more revenue

Pros

It have been very helpful to increase our Tripadvisor position, and to keep the company focused on the costumer.

Cons

That i i can´t answer to a review on CA and it automatically get posted on the site the review came from.

Response from CA Customer Alliance

Dear Aladino,

Thank you for your great review and really helpful reference.

It is our pleasure to see such a good performance of our tools in your hotel and nothing motivates us more than the success of our clients.

We are improving our tools constantly and will be happy to share the developments regarding your mentioned topics with you.

Kind regards from Customer Alliance

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Zsuzsanna T.

Overall it is a good software but needs some improvement.

Used Daily for 1-5 months
Reviewed on 2017/07/28
Review Source: Capterra

With Customer Alliance, we can easily follow what happens in our hotels. We can so the necessary steps for investments and create a strategy for review distribution.

Pros

Easy to use and the support is flexible. The cooperation with Tripadvisor, Holiday Check and Google is great.

Cons

The review post on Facebook appears with a strange picture we would like to personalize it.
Some kinds of statistics are missing.

Response from CA Customer Alliance

Dear Zsuzsanna, we would like to thank you for your honest words. Your review helps us to improve our services. We already forwarded your feature request regarding the statistics and Facebook to our IT department and have sent you some alternatives for the meantime. We hope that this satisfied you. We appreciate your kind words and are happy that you like our support and the easy usability, as well as the distribution and the analysis which always keeps you up to date. Kind regards from the whole team of Customer Alliance

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

6.0/10

Customer Alliance Pricing

Starting from
US$99,00/month
Pricing options
Free Trial
Subscription
Value for money

Please contact Customer Alliance directly for further pricing details.

Customer Alliance Features

  • Multi-Channel Management
  • Price Management

  • API
  • Activity Dashboard
  • Automatic Notifications
  • Availability Management
  • Billing & Invoicing
  • Billing Rate Management
  • Booking Management
  • Calendar Management
  • Channel Management
  • Credit Card Processing
  • Discount Management
  • Electronic Payments
  • Invoice Management
  • Online Booking Integration
  • Reporting & Statistics
  • Reservations Management
  • Room Booking
  • Third Party Integration

Additional information for Customer Alliance

Key features of Customer Alliance

  • 360 degree feedback
  • Application integration
  • Conversion optimization tools
  • Custom fields
  • Custom forms
  • Custom pricing options
  • Customer analysis
  • Customer experience management
  • Customer review platform
  • Feedback collection
  • Feedback management
  • Market analysis
  • Multi-channel communication
  • Multi-channel management
  • Multi-language
  • Online reputation management
  • Price management
  • Ratings & reviews
  • Response management
  • Review monitoring
  • Review showcasing
  • SEO management
  • Sales analytics
  • Social media integration
  • Social media monitoring
  • Surveys & feedback

Benefits

  • Improve online visibility and SEO ranking by sharing Customer Alliance feedback across hospitality review platforms including Trivago, and collecting new reviews on Google, HolidayCheck, and other portals.

  • Generate and view analytics and statistics to understand customers and market trends with reports on redirects, click-throughs, as well as statistics and semantics reporting on competitors.

  • View and compare competitors' pricing and reviews in order to ensure the business remains competitive and constantly aware of market trends and developments.

  • Connect with over 90 other applications in order to transfer and import customers and guest information from other platforms, and develop an extensive guest database for sending out feedback questionnaires and newsletters.

  • Collect customer feedback before, during, or after their visit via email, SMS, or in person via tablet devices with customized guest questionnaires which can be created in over 20 languages.

  • Customer Alliance FAQs

    Below are some frequently asked questions for Customer Alliance.

    Q. What type of pricing plans does Customer Alliance offer?

    Customer Alliance offers the following pricing plans:

    Starting from: US$99,00/month

    Pricing model: Subscription

    Free Trial: Available

    Please contact Customer Alliance directly for further pricing details.

    Q. What are the main features of Customer Alliance?

    Customer Alliance offers the following features:

    • 360 degree feedback
    • Application integration
    • Conversion optimization tools
    • Custom fields
    • Custom forms
    • Custom pricing options
    • Customer analysis
    • Customer experience management
    • Customer review platform
    • Feedback collection
    • Feedback management
    • Market analysis
    • Multi-channel communication
    • Multi-channel management
    • Multi-language
    • Online reputation management
    • Price management
    • Ratings & reviews
    • Response management
    • Review monitoring
    • Review showcasing
    • SEO management
    • Sales analytics
    • Social media integration
    • Social media monitoring
    • Surveys & feedback

    Q. Who are the typical users of Customer Alliance?

    Customer Alliance has the following typical customers:

    Large Enterprises, Mid Size Business, Small Business

    Q. What languages does Customer Alliance support?

    Customer Alliance supports the following languages:

    English, French, German, Italian, Polish, Spanish

    Q. What type of pricing plans does Customer Alliance offer?

    Customer Alliance has the following pricing plans:

    Subscription

    Q. Does Customer Alliance support mobile devices?

    We do not have any information about what devices Customer Alliance supports

    Q. What other apps does Customer Alliance integrate with?

    Customer Alliance integrates with the following applications:

    Facebook

    Q. What level of support does Customer Alliance offer?

    Customer Alliance offers the following support options:

    Knowledge Base, Online Support, Phone Support