Aprimo Digital Asset Management

Aprimo Digital Asset Management
About Aprimo Digital Asset Management
Aprimo Digital Asset Management, formerly ADAM Software, helps enterprises in delivering engaging customer experiences to their market by enabling the creation, management, retention, and distribution of digital assets such as video, images, and text. Aprimo DAM services as the single source of truth for omnichannel content. These capabilities ensure marketers, brand managers, merchants, and creatives are always delivering the most up-to-date, on-brand content across customer touch points.
Key benefits of Aprimo Digital Asset Management
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Reviews
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- Industry: Financial Services
- Company size: 5,001–10,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Simple, Intuitive, And Easy To Use
Reviewed on 2019/01/04
Pros
UI is simple and clean.
Easy to select assets to create a job, assign, create a collection, etc.
User permission assigning is a simple process, allowing you to grant access to both asset and classification level.
Visually easy to browse through classification structure.
Connects with Aprimo MRM, carrying over all metadata.
Previewing videos and images without needing to click inside a record.
Limited number of clicks necessary to navigate to an asset.
Mass upload functionality is ridiculously simple.
Cons
Customizing your instance isn't always as simple as you'd think it would be. Multiple clicks and poorly named tools make it difficult to know if you are in the right area.
Front page widget placement takes a lot of trial and error. Rarely looks like you set it up to look, requiring multiple edits to achieve required setup.
Aprimo acquired ADAM product in the last few years, so they are still rolling out new, common features that were not originally included.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 7.0 /10
Save Your Work
Reviewed on 2020/05/27
Overall this program has been helpful, but it takes a while to learn. I would definitely train a...
Overall this program has been helpful, but it takes a while to learn. I would definitely train a small batch of people, become experts and then train further. We had a company wide session that lasted 3 hours, so its a lot.
Pros
I like that the program allows us to save content, files, images, etc in one place for the entire company. We use it with my client as a way to track what all of the agencies are producing. Based on your login, it can be set up to tag things for easy access of who worked on what.
Cons
I don't like how many steps there are, it definitely requires a learning period and training. That being said, when following the steps, it does ensure quality of saving materials, rather than just chucking them into the cloud.
- Industry: Financial Services
- Company size: 5,001–10,000 Employees
- Used for 2+ years
-
Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Using Aprimo
Reviewed on 2019/05/16
Pros
The dam has been a great tool which is easy to use reporting was also great
Cons
Customer service was not very good and the cost to upgrade forced us to move to a new vendor
- Industry: Insurance
- Company size: 201–500 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 7.0 /10
Safe storage but the UX is lacking
Reviewed on 2021/10/21
Pros
The purpose it fulfills is great. The program is very secure and allows for many features
Cons
The UX is a bit clunky. I wish it were easier to see the status of a project when it wasn't assigned to me. I wish it were easier to see who else is assigned as well.
Aprimo Digital Asset Management FAQs
Below are some frequently asked questions for Aprimo Digital Asset Management.Q. What type of pricing plans does Aprimo Digital Asset Management offer?
Aprimo Digital Asset Management offers the following pricing plans:
- Starting from: US$20,000.00/year
- Pricing model: Subscription
- Free Trial: Not Available
Contact Aprimo for pricing information.
Q. Who are the typical users of Aprimo Digital Asset Management?
Aprimo Digital Asset Management has the following typical customers:
201–500, 501–1,000, 1,001–5,000
Q. What languages does Aprimo Digital Asset Management support?
Aprimo Digital Asset Management supports the following languages:
Chinese, English, French, German, Italian, Japanese, Portuguese, Spanish
Q. Does Aprimo Digital Asset Management support mobile devices?
Aprimo Digital Asset Management supports the following devices:
Q. What other apps does Aprimo Digital Asset Management integrate with?
Aprimo Digital Asset Management integrates with the following applications:
Content Hub, SAP Business One, Slack
Q. What level of support does Aprimo Digital Asset Management offer?
Aprimo Digital Asset Management offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
Related categories
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