Aprimo Marketing Productivity

Aprimo Marketing Productivity

Simplify & automate marketing collaboration

3.5/5 (2 reviews)

Aprimo Marketing Productivity Overview

Aprimo Marketing Productivity provides marketers a marketing work management solution that aims to help streamline marketing operations to deliver campaigns and experiences to marketers faster. Aprimo capabilities include process and task management, omnichannel visibility into marketing activities, and resource management. These capabilities allow marketers to collaborate and deliver engaging, personalized experiences across channels faster.

Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States

Supported Languages

English

Aprimo Marketing Productivity Reviews

Overall rating
3.5/5
50% positive reviews
0
Excellent
1
Very good
1
Average
0
Poor
0
Terrible
Ellie J.

Aprimo has great functionality but is expensive without any customer support

Used Daily for 2+ years
Reviewed on 2017/06/07
Review Source: Capterra

Pros

This software has tons of features and functionality. Once you get it set up and understand how to use it, it is efficient to make changes to workflows and to run your projects.

If you need something done in the system you can typically do it yourself and have the changes done quickly. The system has the ability to do nearly anything you need it to.

Cons

The customer service is not great. I used to reach out to their customer service team for questions or things we needed but they took forever to reply to us and then when they did I often had already solved the problem because it had been weeks, or we would get on the phone to resolve it and they didn't know how to resolve the issue, so I would be stuck to figure it out myself anyway.

The system would have to refresh every time we loaded a page, which is often based on the way the system works, which is time consuming to wait for. The system would also crash on occasion, enough that it was annoying.

This system is also very expensive.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Hayden F.

Greater organization in our online marketing strategies

Used Weekly for 1+ year
Reviewed on 2018/12/02
Review Source: Capterra

Excellent work together that increases the productivity and efficiency of our brand by giving us a positive return on our investment.

Pros

All-in-one software that facilitates teamwork and complete management of all online marketing departments of our brand. Rapid integration and implementation of KPI to keep abreast of the progress of our projects.

Cons

The support service can sometimes take up to 24 to respond and help us, however, they have solved all the problems that arise occasionally.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10

Aprimo Marketing Productivity Pricing

Starting from
N/A
Pricing options
Free Trial
Subscription
Value for money

Contact Aprimo for pricing information.

Aprimo Marketing Productivity Features

  • Activity Dashboard
  • Campaign Management
  • Content Management
  • Reporting & Statistics

  • A/B Testing
  • API
  • Campaign Analysis
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Social Media Integration
  • Social Network Marketing
  • Tagging
  • Third Party Integration

Additional information for Aprimo Marketing Productivity

Key features of Aprimo Marketing Productivity

  • Activity Dashboard
  • Asset Management
  • Automatic Notifications
  • Best Practices Repository
  • Business Process Control
  • Calendar Management
  • Campaign Management
  • Campaign Scheduling
  • Collaboration Tools
  • Collaborative Review
  • Contact Management
  • Content Management
  • Dashboard Creation
  • Dynamic Workflow
  • Group Calendars
  • Performance Reports
  • Prioritizing
  • Project Notes
  • Project Planning
  • Reporting & Statistics
  • Summary Reports
  • Task Planning
  • Task Scheduling
  • To-Do List
  • Workflow Management

Benefits

  • Graphical workflow editor

  • Collaborative review and approval process control

  • Resource planning and asset management

  • To-do lists and task allocation

  • Executive dashboard with insights into marketing performance

  • Aprimo Marketing Productivity FAQs

    Below are some frequently asked questions for Aprimo Marketing Productivity.

    Q. What type of pricing plans does Aprimo Marketing Productivity offer?

    Aprimo Marketing Productivity offers the following pricing plans:

    Pricing model: Subscription

    Free Trial: Not Available

    Contact Aprimo for pricing information.

    Q. What are the main features of Aprimo Marketing Productivity?

    Aprimo Marketing Productivity offers the following features:

    • Activity Dashboard
    • Asset Management
    • Automatic Notifications
    • Best Practices Repository
    • Business Process Control
    • Calendar Management
    • Campaign Management
    • Campaign Scheduling
    • Collaboration Tools
    • Collaborative Review
    • Contact Management
    • Content Management
    • Dashboard Creation
    • Dynamic Workflow
    • Group Calendars
    • Performance Reports
    • Prioritizing
    • Project Notes
    • Project Planning
    • Reporting & Statistics
    • Summary Reports
    • Task Planning
    • Task Scheduling
    • To-Do List
    • Workflow Management

    Q. Who are the typical users of Aprimo Marketing Productivity?

    Aprimo Marketing Productivity has the following typical customers:

    Large Enterprises, Mid Size Business, Small Business

    Q. What languages does Aprimo Marketing Productivity support?

    Aprimo Marketing Productivity supports the following languages:

    English

    Q. What type of pricing plans does Aprimo Marketing Productivity offer?

    Aprimo Marketing Productivity has the following pricing plans:

    Subscription

    Q. Does Aprimo Marketing Productivity support mobile devices?

    We do not have any information about what devices Aprimo Marketing Productivity supports

    Q. What other apps does Aprimo Marketing Productivity integrate with?

    Aprimo Marketing Productivity integrates with the following applications:

    Marketo

    Q. What level of support does Aprimo Marketing Productivity offer?

    Aprimo Marketing Productivity offers the following support options:

    Online Support, Phone Support