DivvyHQ

Content planning, workflow and analytics for marketing teams

About DivvyHQ

DivvyHQ is a content planning, workflow and experience platform that helps content teams define their content strategy and manage content planning and production. The solution offers a combination of the best practices of content strategy, content management, project management, and shared content calendars into a single, easy-to-use platform. DivvyHQ serves as a content operations hub for a large number of diverse companies around the globe.

Born out of the digital marketing agency world, DivvyHQ's founders recognized early that content is the fuel that drives today's marketing engine. As new marketing channels emerged and the volume of customer content increased, the use of spreadsheets and generic project management systems created a management nightmare and collaboration inefficiencies between agency and client teams.

DivvyHQ helps large teams stay organized while facilitating proactive planning, and providing improved visibility for siloed or decentralized teams and their ongoing content initiatives. The platform promotes collaboration and content sharing by offering a shared idea repository complete with content asset search functionality and one-click duplication. Individual teams are able to streamline their production and approval workflow processes with tools such as drag & drop scheduling, email notifications and deadline reminders. Once published, content performance can be tracked and monitored within Divvy's robust content analytics module.

DivvyHQ acts as a central hub for managing multiple content initiatives, schedules, and campaigns across the organization. The real-time dashboard informs users of what’s due, what's done, and what's coming down the content pipe, alongside a master editorial calendar for all campaigns, deadlines, promotion dates, and more. Additional features include customizable content types and content strategy fields, as well as a variety of tools for campaign management.

Pricing starting from:

US$29,00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to DivvyHQ

Key benefits of DivvyHQ

  • Create multiple, shared calendars to bring organization and visibility to all teams and content initiatives across the organization.

  • The DivvyHQ Parking Lot gives teams a central repository to store content ideas, briefs and templates.

  • Divvy's filterable content archive provides easy access for the entire team to make finding, sharing and repurposing content a no-brainer.

  • Divvy's automated workflow features keep producers on task while updating key stakeholders on progress.

  • DivvyHQ handles the content process, allowing users to focus on creating great content.

  • Devices

    Business size

    S M L

    Markets

    Australia, Brazil, Canada, China, Germany, United Kingdom, India, Japan, Mexico, United States

    Supported Languages

    English

    Pricing starting from:

    US$29,00/month

    • Free Version
    • Free Trial
    • Subscription

    Top 5 alternatives to DivvyHQ

    Images

    DivvyHQ Software - The DivvyHQ user dashboard provides a real-time view of what's due, what's done and what your team is working on right now.
    DivvyHQ Software - Divvy's multi-calendar architecture provides visibility across multiple business units, teams, channels and content properties.
    DivvyHQ Software - Divvy's Sandbox Interface is your staging area for content projects. It houses all project data, workflows and assets, and provides a robust set of production tools for content creation and collaboration.
    DivvyHQ Software - Unlike spreadsheets and general project management systems, Divvy's content management capabilities enables producers to create, edit, approve and publish HTML-based content directly within the application.
    DivvyHQ Software - With more than 150 analytics integrations, Divvy's content analytics module provides performance dashboards to help producers see how their content is moving the needle (or not).
    View 6 more
    DivvyHQ video
    DivvyHQ Software - The DivvyHQ user dashboard provides a real-time view of what's due, what's done and what your team is working on right now. DivvyHQ Software - Divvy's multi-calendar architecture provides visibility across multiple business units, teams, channels and content properties. DivvyHQ Software - Divvy's Sandbox Interface is your staging area for content projects. It houses all project data, workflows and assets, and provides a robust set of production tools for content creation and collaboration. DivvyHQ Software - Unlike spreadsheets and general project management systems, Divvy's content management capabilities enables producers to create, edit, approve and publish HTML-based content directly within the application. DivvyHQ Software - With more than 150 analytics integrations, Divvy's content analytics module provides performance dashboards to help producers see how their content is moving the needle (or not).

    Features

    Total features of DivvyHQ: 33

    • API
    • Activity Dashboard
    • Alerts/Notifications
    • Analytics/ROI Tracking
    • Audience Targeting
    • Automated Scheduling
    • Brand Management
    • Calendar Management
    • Campaign Management
    • Campaign Scheduling
    • Categorisation/Grouping
    • Configurable Workflow
    • Conversion Tracking
    • Distribution Management
    • Drag & Drop
    • Editorial Calendar
    • Engagement Tracking
    • Multi-Channel Campaigns
    • Multi-Channel Management
    • Multi-Channel Marketing
    • Project Management
    • Publish Scheduling
    • Real Time Analytics
    • Real Time Data
    • Reminders
    • Reporting/Analytics
    • SEO Management
    • Social Advertising
    • Social Media Integration
    • Social Media Management
    • Video Management
    • Website Analytics
    • Workflow Management

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    Reviews

    Overall rating

    4,2 /5
    (63)
    Value for Money
    4,2/5
    Features
    4,0/5
    Ease of Use
    4,0/5
    Customer Support
    4,7/5

    Already have DivvyHQ?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 63
    Waynette T.
    Overall rating
    • Industry: Computer Software
    • Company size: 51-200 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Custom workflows, automagic due date shifts, alerts to next task owner

    Reviewed on 2019/05/10

    Manually managing project workflows for multiple projects was very problematic. With DivvyHQ, I can...

    Manually managing project workflows for multiple projects was very problematic. With DivvyHQ, I can see all of the projects we're working on and assign and alert the next person in the chain automatically.

    Pros

    I've used DivvyHQ at two different companies: When at Bronto Software, our 30-person marketing team used the solution for all marketing projects from white papers to ad banners. We created campaigns for our larger projects, such as yearly conferences. Now at Devada, we have a much smaller team, but the workflow management functionality is still as valuable.

    Top capabilities:
    - Campaigns allow you to tag/categorize a collection of projects.
    - Creating custom workflows without the need to contact DivvyHQ support
    - When you change task or project due dates, DivvyHQ asks if you want to automatically shift all remaining task due dates
    - You can set up multiple calendar views
    - You can view, edit, comment, and attach files from multiple locations
    - The dashboard is customizable at the user level so that each person has an intuitive way to track their progress and deadlines

    Cons

    None I can think of. Over the years, DivvyHQ has been super responsive to our ideas for enhancing and improving the product.

    Response from DivvyHQ

    Thank you for the kind review, Waynette. We are happy that Divvy has allowed you to efficiently manage the content creation process at Bronto and now Devada.

    Thanks and happy Divvy-ing!

    Mary S.
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 201-500 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    A Game-Changer

    Reviewed on 2021/10/22

    It really is one of the best parts of my job knowing that our entire content team has one place to...

    It really is one of the best parts of my job knowing that our entire content team has one place to create, approve and archive content. It makes managing our time and projects so much easier.

    Pros

    I want to give a shout-out to DivvyHQ [SENSITIVE CONTENT]. Divvy is an amazing platform for managing and collaborating on content for your organization. We are a small, but mighty team of writers and editors with demanding clients: 30,000 + CEOs around the globe. Intuitive and easy to use, our team loves Divvy. The WordPress integration is essential for us and it makes it so easy for us to push articles over to our website. The new personalized analytic dashboards are fabulous and their support team is extremely responsive. I'm not sure how we ever organized and pushed out as much content as we do without it.

    Cons

    One source of frustration involves the customization for production tasks for certain types of content. If you manipulate steps for the template, the new production schedule only applies to any content jobs you create moving forward. The current job template tasks have to be manually updated to reflect the new production schedule template.

    Alternatives Considered

    Basecamp, Workgroups DaVinci and RoboHead

    Reasons for Choosing DivvyHQ

    The Divvy demo with the team sold us. It was just so intuitive and our team was not intimidated by the system. Set up was easy and training of users was great. It was just a smooth process all the way around.

    Switched From

    Smartsheet

    Reasons for Switching to DivvyHQ

    Competitive price Ease of use Support Team
    Karina C.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 51-200 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 3.0 /10

    Could be more intuitive

    Reviewed on 2019/08/15

    DivvyHQ has helped my team organize our work but keeping track of items can become difficult.

    DivvyHQ has helped my team organize our work but keeping track of items can become difficult.

    Pros

    I like that you can set up deadlines and the rest will auto-populate.

    Cons

    It's kind of hard to see the "bigger picture" with Divvy. The program isn't very intuitive and is a little hard to navigate. Once items are complete, they still remain viewable which makes reviewing all works in progress confusing and clunky.

    Response from DivvyHQ

    Thank you for the review, Karina. We value your feedback and comments, it's through engaged users like yourself that help us make Divvy better. We value you and the Imagination team and respect your input. As always you can reach out directly to your customer success manager or [email protected], we are always available and eager to help!

    Thanks and happy Divvy-ing!

    Lindsay M.
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 1 001-5 000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Great for audience "traffic control," demonstrating content marketing's value

    Reviewed on 2020/03/25

    Our content output and our ability to deliver on an editorial strategy daily have grown since...

    Our content output and our ability to deliver on an editorial strategy daily have grown since adopting Divvy. And it's acted as a valuable system of record for recurring campaigns and has provided our stakeholders more visibility into what we're contributing and coordinating in service of our members and program participants, among other audiences.

    Pros

    As a large and complex nonprofit running everything from gyms to after-school child care to outreach programs, we have so many audiences to speak to and channels in which to speak to them. Divvy’s calendar overlays give us the at-a-glance view we need to coordinate content across our email, blog, and social platforms, and the robust content approval system helps our small team stay nimble and ensure quality control on everything we publish.

    Cons

    Lack of flexibility. Unlike some comparable tools, Divvy requires each content item to be unique to the channel calendar on which it appears if that's how you set it up (as in, a blog post that's shared on social media as is must be manually entered on the blog calendar and on the social calendar as separate items). From an editorial standpoint, this is a best practice in every respect, but for a small team executing a high volume of content daily, dual entry can prove tedious. It also lacks the ad-hoc task management functionality from which teams like ours (who are called upon for external publishing and internal creative projects) could benefit.

    Alternatives Considered

    Asana and HubSpot Marketing Hub

    Reasons for Choosing DivvyHQ

    Workfront, the tool that our in-house design team continues to utilize, lacks the calendaring functionality and the approval features that are so specific to teams who write, schedule and publish content.

    Switched From

    Adobe Workfront
    Richard P.
    Overall rating
    • Industry: Telecommunications
    • Company size: 501-1 000 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    DivvyHQ Review - ALL IN ONE !

    Reviewed on 2019/08/22

    I enjoy using this tool - very user friendly !! and customer service reps there are very assertive...

    I enjoy using this tool - very user friendly !! and customer service reps there are very assertive to our needs.

    Pros

    All in one place to store data, content, lists, and production assignments.

    Cons

    Not a 3 tier content management too.. In other words - if we have a full campaign - and a Trade show falls under that campaign - but the trade show needs supporting assets as signs, collateral, booth graphics, email promotion...etc - they have to be attached to the trade show - which should be attached to the campaign...but the hierarchy doesnt allow us so we are forced to create trade shows as separate campaigns even though they are the initiative as the other campaign.

    Response from DivvyHQ

    Thanks for the review, Richard! We appreciate the feedback, it's through suggestions from our users that we are able to make Divvy better everyday. We will be sure our product team is aware of the campaign/content relationship mentioned. We're happy you are enjoying Divvy and that it's been very user friendly!

    Thanks and happy Divvy-ing!

    Showing 5 reviews of 63 Read all reviews

    DivvyHQ FAQs

    Below are some frequently asked questions for DivvyHQ.

    DivvyHQ offers the following pricing plans:

    • Starting from: US$29,00/month
    • Pricing model: Subscription
    • Free Trial: Available

    Per User Plans - Starter Plan: $29/user/month (billed annually) or $39 per user month-to-month - Pro Plan: $79/user/month (billed annually) or $99 per user month-to-month - Enterprise Plan: $129/user/month (billed annually) or $159 per user month-to-month ---- Unlimited User Plans (Annual Contract Only) - Starter Unlimited: $299/m - Pro Unlimited: $799/m - Enterprise Unlimited: Call for Pricing

    DivvyHQ has the following typical customers:

    2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

    DivvyHQ supports the following languages:

    English

    DivvyHQ supports the following devices:

    DivvyHQ integrates with the following applications:

    Box, Dropbox Business, Facebook for Business, Google Drive, LinkedIn for Business, Twitter, WordPress

    DivvyHQ offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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