Vero Cloud
About Vero Cloud
Vero's messaging platform helps you use and manage real-time data so you can create a better customer experience. Send email and push notifications that drive customer engagement and increase revenue.
- Trusted by leading brands, including Monzo, Unsplash, Helloprint, about.me, Tidal.
- Global support team offering 24/7 support.
- Unlimited messaging from $49/month.
Key benefits of Vero Cloud
• Track and store event streams in real time using Vero's API or Segment integration.
• Enable the entire team to model event data and generate segments without touching code.
• Design and schedule advanced email workflows, collaborate on content, and understand every interaction.
• Deploy and track campaigns at scale using Vero or a choice of email delivery provider (Mailjet, Sendgrid, Mailgun).
• Get detailed reporting on every email campaign including data conversion results.
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Reviews
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- Industry: Internet
- Company size: 51–200 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Data Driven Marketing Automation Platform
Reviewed on 2020/01/20
I cannot praise Vero’s customer support enough. [SENSITIVE CONTENT HIDDEN] are fantastic to work...
I cannot praise Vero’s customer support enough. [SENSITIVE CONTENT HIDDEN] are fantastic to work with and have great solutions for my team very quickly. I like the flexibility of Vero where we can do data focused marketing. It is challenging working with a platform with minimal users so you cannot collaborate or find resources, but Vero’s customer-centric approach makes for quick answers.
Pros
This is by far the best customer success team I’ve worked with in email marketing. Not only do they respond within the hour, but they have a solution to my problem within the day.
The software allows for great customization by letting more complex data flow from our data warehouse into the MAP. The API is an integral part of their product offering and the emphasis on event-driven email workflows means that ignoring it is missing a lot of the value. Because of this, leads will be able to receive the respective emails that are more focused on where they are in the buying funnel based on actions that they take. The workflows and behavior generated automatic emails have a great UI, making it very easy to see which emails contacts could be sent. I also really love having different environments to do email testing/building without “dirtying up” my actual sending environment. This is the only MAP I’ve seen that does this and it makes implementation and building out campaigns so much nicer.
Cons
The software itself is more technical than others where it might not be user friendly to the general marketer. Unless your team has experience working with code and data management, you may need to partner with a technical person at your company (if you do, that is a pro given the technical freedom you have). The way staging and production environments are setup could be better. It works pretty well, but data mapping between the different environments is a bit tricky. For example, you aren’t able to delete properties and properties don’t auto-create across and environments or data doesn’t sync between the different properties to the respective contact.
- Industry: Information Technology & Services
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Compare your automation needs with Vero's capabilities to see if it is a match for you
Reviewed on 2018/02/17
Pros
Compared against competing marketing automation tools, you will likely find Vero to be among the most affordable which often raises the question... why? Vero is a simple interface in which it is clear that UI is not at the top of the to-do list. That is not intended as an insult because you can easily navigate and find what you need, but it is not intended to visually wow. Vero works great for simple MA campaigns that do not require branching logic as you proceed through the campaign. If mid-campaign segmentation and targeting is in your campaign goals, Vero may not be the solution you are seeking.
Cons
The platform's design leave something to be desired visually but it does not affect Vero's functionality. Campaign segmentation especially mid-campaign is lackluster and does not empower you to build complex or detailed campaigns. Your developer will need to connect and integrate many items prior to your marketing automation team being able to really get in and explore Vero so it requires a time investment prior to really knowing how well the solution might work for your needs.
Vero Cloud FAQs
Below are some frequently asked questions for Vero Cloud.Q. What type of pricing plans does Vero Cloud offer?
Vero Cloud offers the following pricing plans:
- Starting from: US$49.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Vero Newsletters • Free up to 20,000 messages per month. • $20 per month minimum thereafter + $1 per thousand messages sent (scales down with volume). Vero Workflows. • $49/month: 2,000 customers + 10,000 emails/month + Unlimited push notifications • $199/month: 15,000 customers + 75,000 emails/month + Unlimited push notifications • $499/month: 75,000 customers + 375,000 emails/month + Unlimited push notifications • Enterprise plans from $1,299: 250,000 customers + 1.25M emails/month + Unlimited push notifications
Q. Who are the typical users of Vero Cloud?
Vero Cloud has the following typical customers:
2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Vero Cloud support?
Vero Cloud supports the following languages:
English
Q. Does Vero Cloud support mobile devices?
Vero Cloud supports the following devices:
Q. What other apps does Vero Cloud integrate with?
Vero Cloud integrates with the following applications:
Amazon Simple Notification Service (SNS), Branch, Freshpaint, Google Analytics 360, InnerTrends, Lexer, Mailgun, Mailjet, Panoply, RudderStack, Segment, Snowplow BDP, Stitch, Survicate, Twilio, Zapier
Q. What level of support does Vero Cloud offer?
Vero Cloud offers the following support options:
Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep)
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