Synup

Online listings & reputations management

3,8 /5 (8 reviews) Write a Review!

Synup Overview

What is Synup?

Synup helps businesses unlock the power of local marketing by improving brand awareness, customer acquisition, and sales results. Brands can enhance, distribute, analyze, and optimize their local content across all digital channels from a single place to be found and chosen by customers.

Today, thousands of companies use Synup to improve local business content and results. Synup is headquartered in New York City with operations in the USA, Canada, APAC, EMEA, Australia, New Zealand, and the UK.

Synup Overview

Pricing

Starting from
US$30,00/month

Pricing options

Free Trial
Subscription
Value for money

Pricing starts at $30 per location.

Contact Synup directly for detailed pricing information.


Synup Features

Devices
Business size
S M L
Markets
United States, Canada
Supported Languages
English

Media

Monitor and respond back to reviews
Crawl and automatically sync location data across a network of over 100 directories
Monitor review and social sites, and receive notifications on new interactions
Get up-to-date analytics and reports on business performance
Export reports on the fly
Use the widget customizer to choose what kind of reviews to show
Synup screenshot: Monitor and respond back to reviews Synup screenshot: Crawl and automatically sync location data across a network of over 100 directories Synup screenshot: Monitor review and social sites, and receive notifications on new interactions Synup screenshot: Get up-to-date analytics and reports on business performance Synup screenshot: Export reports on the fly Synup screenshot: Use the widget customizer to choose what kind of reviews to show

Synup Reviews

Synup Reviews

Overall rating
3,8
/
5
Excellent
3

Very good
3

Average
0

Poor
1

Terrible
1

Value for Money
3,4
Features
3,4
Ease of Use
3,5
Customer Support
3,6
75% recommended this app
Ashley S.

Just started but already seeing results


Verified Reviewer

Simple But Effective Local SEO Help

We work as an agency to other small business and help them manage their online presence. Synup assists us on the first step of populating key online directories with accurate information. The white labeling options are helpful, but the ability to customize how some of the reports are presented would increase how pleased we are with the utility of the product.


Verified Reviewer

Synup is probably the worst software I've ever used.

Our overall experience with Synup has been exceptionally poor. We chose Synup to save time automating the NAP updates and review outreach process. Tl;dr - DO NOT buy this product.

The reality turned out to be very different. First, the NAP process ran and the majority of the websites they check are either irrelevant or have such a low domain authority that it's barely worth the link and effort to update. Some are literally broken (!!!).

So we decided ok that part of this product doesn't add value but maybe the outreach function with filter would be good. What they don't tell you is adding a filter to remove bad reviews, their core value prop, is a violation of Google's terms and conditions. But if you run a campaign with no filter, you risk your clients getting 1, 2 or 3 star reviews. It's worth the risk. However, not so fast - I wasn't able to upload the csv file into their system despite using the template they provided. There's theoretically a way to upload a csv of your contacts without calling support but I have not yet discovered it. I have had to ask their support team (who are good, to be fair) to help.

In short, if you want to pay more and add extra headaches to your life, Synup is great! If you want a better solution, keep looking.


Brant S.

Inexpensive product with lots of value but clunky interface


Verified Reviewer

Solid Local Directory Optimization Tool

We are happy with the way this tool facilitates the entry of data into directories for Local SEO purposes. The a la carte feature is also nice for some additional directories/markets one may want to specifically address in addition to their core offerings.


Ashley S.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Just started but already seeing results

Used Daily for 1-5 months
Reviewed on 2019/01/23
Review Source: Capterra

Pros

It is very easy to set up. I was able to set up each client, get their listings set correctly, and start review campaigns with just a few hours of work. Plus, they have a success coach that works with you to make sure you know how to use the software properly.

Cons

Nothing so far, but its only been a few weeks.

Rating breakdown

Ease of Use

Likelihood to recommend: 10.0/10

Verified Reviewer
Industry: Computer Software
Company size: 2-10 Employees

Simple But Effective Local SEO Help

Used Daily for 1+ year
Reviewed on 2019/01/15
Review Source: Capterra

We work as an agency to other small business and help them manage their online presence. Synup assists us on the first step of populating key online directories with accurate information. The white labeling options are helpful, but the ability to customize how some of the reports are presented would increase how pleased we are with the utility of the product.

Pros

A very simple way to update and maintain a key number of local online directories.

Cons

Lack of customization on the reports that are generated.

Rating breakdown

Ease of Use

Likelihood to recommend: 8.0/10

Verified Reviewer
Industry: Marketing & Advertising
Company size: 2-10 Employees

Synup is probably the worst software I've ever used.

Used Weekly for 1-5 months
Reviewed on 2019/11/13
Review Source: Capterra

Our overall experience with Synup has been exceptionally poor. We chose Synup to save time automating the NAP updates and review outreach process. Tl;dr - DO NOT buy this product.

The reality turned out to be very different. First, the NAP process ran and the majority of the websites they check are either irrelevant or have such a low domain authority that it's barely worth the link and effort to update. Some are literally broken (!!!).

So we decided ok that part of this product doesn't add value but maybe the outreach function with filter would be good. What they don't tell you is adding a filter to remove bad reviews, their core value prop, is a violation of Google's terms and conditions. But if you run a campaign with no filter, you risk your clients getting 1, 2 or 3 star reviews. It's worth the risk. However, not so fast - I wasn't able to upload the csv file into their system despite using the template they provided. There's theoretically a way to upload a csv of your contacts without calling support but I have not yet discovered it. I have had to ask their support team (who are good, to be fair) to help.

In short, if you want to pay more and add extra headaches to your life, Synup is great! If you want a better solution, keep looking.

Pros

Marginal time savings through automating the multi-site NAP checking process
Support people are pleasant enough and seem to genuinely care (I speak with them weekly)

Cons

Confusing UI - very difficult to navigate
Majority of websites they check have lower traffic or DA making it almost a waste of time to update
DOES NOT AUTOMATE THE UPDATE PROCESS!! This was what we thought Synup did.
File upload does not work (never once got this to work without asking their support)
Way too expensive for the supposed value it provides
Low conversion rate for outreach campaign
Support team contradicts themselves by advising against a filtered campaign then do one themselves

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 0.0/10

Brant S.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Inexpensive product with lots of value but clunky interface

Used Weekly for 2+ years
Reviewed on 2020/07/22
Review Source: Capterra

Pros

I still have clients who use the product. It is inexpensive and provides a lot of value for what it costs. If you need to update business listings, solicit reviews, get insights from their reports. The product does work well and does what it says. The customer service is also really good. When they add new services it is included in the price.

Cons

the interface is clunky and a lot of clients struggled to use it.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 6.0/10

Verified Reviewer
Industry: Computer Software
Company size: 2-10 Employees

Solid Local Directory Optimization Tool

Used Daily for 1+ year
Reviewed on 2019/07/29
Review Source: Capterra

We are happy with the way this tool facilitates the entry of data into directories for Local SEO purposes. The a la carte feature is also nice for some additional directories/markets one may want to specifically address in addition to their core offerings.

Pros

Quickly and efficiently fills out a nice selection of online directories with little mess or expense.

Cons

Inability to customize reports on the agency level. This would greatly enhance the white-labeling feature.

Rating breakdown

Ease of Use

Likelihood to recommend: 8.0/10

User recommendation
8,7/10
Based on 8 user ratings
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Synup Pricing

Synup Pricing

Starting from
US$30,00/month
Free Trial
Subscription
Value for money

Pricing starts at $30 per location.

Contact Synup directly for detailed pricing information.

Pricing starts at $30 per location.

Contact Synup directly for detailed pricing information.

Value for Money
3,4/5
Based on 8 user ratings
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Synup Features

Synup Features

API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Template Management
Third Party Integration
Features
3,4/5
Based on 8 user ratings
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Categories

Additional information for Synup

Additional information for Synup

Key features of Synup

  • Automated publishing
  • Automatic notifications
  • Customer review platform
  • Customizable branding
  • Data mapping
  • Data synchronization
  • Feedback management
  • Integrated workflow
  • Listings management
  • Local marketing tools
  • Local search analytics
  • Location management
  • Multi-account management
  • Niche specific
  • Reporting & analytics
  • Reputation management
  • Response management
  • Review monitoring
  • Star ratings improvement
  • Traffic tracking
  • User interaction tracking
  • Web rankings tracking
  • White label
  • Widgets

Benefits

  • Sync business and location data instantly across different sites.

  • Monitor interactions and receive notifications when customers leave reviews or social comments.

  • Integrated workflow enables users to respond back to reviews easily.

  • Integrated analytics allow users to track web rankings, traffic, and more.

  • Use widgets to manage website content, and display reputation data.

  • Synup FAQs

    Synup FAQs

    Below are some frequently asked questions for Synup.

    Q. What type of pricing plans does Synup offer?

    Synup offers the following pricing plans:

    Starting from: US$30,00/month

    Pricing model: Subscription

    Free Trial: Available

    Pricing starts at $30 per location. Contact Synup directly for detailed pricing information.

    Q. What are the main features of Synup?

    Synup offers the following features:

    • Automated publishing
    • Automatic notifications
    • Customer review platform
    • Customizable branding
    • Data mapping
    • Data synchronization
    • Feedback management
    • Integrated workflow
    • Listings management
    • Local marketing tools
    • Local search analytics
    • Location management
    • Multi-account management
    • Niche specific
    • Reporting & analytics
    • Reputation management
    • Response management
    • Review monitoring
    • Star ratings improvement
    • Traffic tracking
    • User interaction tracking
    • Web rankings tracking
    • White label
    • Widgets

    Q. Who are the typical users of Synup?

    Synup has the following typical customers:

    Small Business, Large Enterprises, Freelancers, Mid Size Business

    Q. What languages does Synup support?

    Synup supports the following languages:

    English

    Q. What type of pricing plans does Synup offer?

    Synup has the following pricing plans:

    Subscription

    Q. Does Synup support mobile devices?

    We do not have any information about what devices Synup supports

    Q. What other apps does Synup integrate with?

    Synup integrates with the following applications:

    Surefire Local

    Q. What level of support does Synup offer?

    Synup offers the following support options:

    Phone Support, Online Support