OroCRM

OroCRM

Flexible open-source CRM

4.9/5 (8 reviews)

OroCRM Overview

OroCRM is an open-source customer relationship management (CRM) solution which includes customer interaction data capture, marketing tools, dashboards, and more. Customer interactions, such as support tickets, email responses, and product views, are captured and tracked across multiple touchpoints, including B2B and B2C online stores, POS systems, email campaigns, and social channels. Customer profiles are automatically synchronized, and accounts are merged, removing any duplication of information. Users can manage contacts, accounts, leads, and opportunities, create targeted, segmented marketing campaigns, track performance through customizable dashboards, and generate a range of reports.

Pricing

Starting from
$116/month
Pricing options
Free Trial
Free
Open Source
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Canada, Europe, Germany and 3 others, Latin America, United Kingdom, United States

Supported Languages

Dutch, English, French, German, Italian, Russian

OroCRM Reviews

Overall rating
4.9/5
100% positive reviews
7
Excellent
1
Very good
0
Average
0
Poor
0
Terrible
René N.

A great Symfony powered system!

Used Daily for 2+ years
Reviewed on 2017/11/28
Review Source: Capterra

Pros

It has a clean code base and it makes fun to customize this CRM. I understand OroCRM as a construction kit for building well suited solutions for our customers.

Cons

Some marketing features are still missing or rudimentary implemented (campaign management) . And there is no support for projects.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Marloes V.

Everything you need!

Used Daily for 1+ year
Reviewed on 2017/12/21
Review Source: Capterra

Pros

OroCRM has all the features you could want from a CRM. It gives you the best 360 view of your customers and allows you to do specific target marketing. Brilliant!

Cons

The software can be quite complex to configure at first, but once you get it configured it will be totally worth your time.

Rating breakdown

Value for Money
Ease of Use
Customer Support

We are users and resellers of the product. We just find it ok for our needs

Used Daily for 1+ year
Reviewed on 2017/12/21
Review Source: Capterra

Pros

It is easy to use and customize. End user experience is great. Its multichannel capabilities are a must for today's business.

Cons

Lack of complete Italian localization. It is not a problem for us, but some our customers are not english speakers.

Rating breakdown

Value for Money
Ease of Use
Customer Support

We converted from another CRM system to ORO recently. Could not be happier with the results.

Used Daily for 6-12 months
Reviewed on 2018/01/23
Review Source: Capterra

Better lead management, lower costs, improved time efficiency

Pros

The open source nature of ORO allowed us to completely customize a tool that met our needs.

The team at ORO is top notch. Quality development, timely and great communication.

ORO is much more cost effective than what we were using & other tools we explored

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Paul B.

Oro gives amazing B2B flexibility

Used Daily for 1-5 months
Reviewed on 2017/12/21
Review Source: Capterra

Pros

The integration of CRM and eCommerce functionality cannot be overestimated. We also like the ability to adapt not only content, but, workflows to segments and groups of users. Having multiple checkout processes depending on whether the user is a dealer, a large distribution partner, or just an occasional buyer are fantastic.

Cons

We had to customize some of the features including the Case Management system (think Zendesk functionality) to use them on the eCommerce front end.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

OroCRM Pricing

Starting from
$116/month
Pricing options
Free Trial
Free
Open Source
Subscription
Value for money

The Enterprise Edition is aimed at medium-sized and large organizations, and is available on-premise or in the cloud.
The Community Edition can be downloaded for free by small organizations.

OroCRM Features

  • API
  • Activity Dashboard
  • Customizable Reporting
  • Reporting & Statistics
  • Third Party Integration

  • Activity Tracking
  • Automatic Notifications
  • Automatic Reminders
  • CRM Integration
  • Calendar Management
  • Contact Database
  • Custom Fields
  • Customer Database
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Electronic Payments
  • Email Integration
  • Mobile Integration
  • Social Media Integration

Additional information for OroCRM

Key features of OroCRM

  • Account management
  • Automatic customer profile sync
  • Call logging
  • Configurable dashboards
  • Customer interaction data capture
  • Interaction tracking
  • List management
  • Multiple touchpoints
  • Opportunity management
  • Recency, frequency, and monetary (RFM) analysis
  • Reporting & analytics
  • Sales & marketing performance tracking
  • Sales pipeline management

Benefits

  • All customer interactions can be captured, such as email responses, product views, and support tickets, with tracking across multiple touchpoints, including B2B and B2C online stores, POS systems, email campaigns, and social channels.

  • Users can manage contacts, accounts, leads, and opportunities with OroCRM, with automatic sync of customer profiles and merging of accounts.

  • Recency, frequency, and monetary (RFM) analysis allows users to quantitatively identify top customers based on their spend, purchase frequency, and most recent purchase, which can be used to segment marketing campaigns.

  • Configurable dashboards allow users to track sales and marketing performance KPIs, including opportunity close rates, email marketing conversions, and more.

  • With the reporting engine, users can generate reports to track conversion rates, sales force pipelines, website revenues, and other business insights.

  • OroCRM FAQs

    Below are some frequently asked questions for OroCRM.

    Q. What type of pricing plans does OroCRM offer?

    OroCRM offers the following pricing plans:

    Starting from: $116/month

    Pricing model: Free, Open Source, Subscription

    Free Trial: Not Available

    The Enterprise Edition is aimed at medium-sized and large organizations, and is available on-premise or in the cloud.
    The Community Edition can be downloaded for free by small organizations.

    Q. What are the main features of OroCRM?

    OroCRM offers the following features:

    • Account management
    • Automatic customer profile sync
    • Call logging
    • Configurable dashboards
    • Customer interaction data capture
    • Interaction tracking
    • List management
    • Multiple touchpoints
    • Opportunity management
    • Recency, frequency, and monetary (RFM) analysis
    • Reporting & analytics
    • Sales & marketing performance tracking
    • Sales pipeline management

    Q. Who are the typical users of OroCRM?

    OroCRM has the following typical customers:

    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

    Q. What languages does OroCRM support?

    OroCRM supports the following languages:

    Dutch, English, French, German, Italian, Russian

    Q. What type of pricing plans does OroCRM offer?

    OroCRM has the following pricing plans:

    Free, Open Source, Subscription

    Q. Does OroCRM support mobile devices?

    We do not have any information about what devices OroCRM supports

    Q. What other apps does OroCRM integrate with?

    OroCRM integrates with the following applications:

    Engagement Cloud, InterWeave Quickbooks Integration, Magento, Magento, Mailchimp, Mailchimp, OroCommerce, PieSync, Zendesk, Zendesk

    Q. What level of support does OroCRM offer?

    OroCRM offers the following support options:

    FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials