Google Forms

Google Forms

Create custom forms for surveys & questionnaires

4.7/5 (3202 reviews)

Google Forms Overview

Google Forms is a free form builder tool that enables users to create surveys and questionnaires online in order to collect and organize information, simple or complex. Forms can be used to plan events, manage registrations, set up a poll, collect contact information, create a pop quiz, and more. Users can send all collected data to a spreadsheet and analyze data right in Google Sheets.

When creating a form with Google Forms, users can select from multiple question types, customize values, and drag-and-drop to reorder questions. Question types include dropdowns, multiple choice, and linear scales. Users can also use page branching and question skip logic in order to show questions based on answers. Images, videos (including YouTube videos), logos, and custom logic can be added to forms in order to send professional looking surveys and questionnaires to individuals or customers. Google Forms will automatically suggest a set of colors to style the form, or users can choose from an assortment of curated themes.

Responses to surveys and questionnaires are automatically collected and stored within Google Forms, with live response data and charts. Users can analyze entries with automatic summaries, and watch as responses appear in real time. Raw data can be accessed and analyzed via Google Sheets or other platforms. All forms are mobile responsive, meaning that users can create, edit, and complete forms using any device. Additional users can be invited via email and provided with access for collaboration. Google Forms can be shared with individuals via email, a link, embedded into a website, or shared via social media.

Pricing

Starting from
N/A
Pricing options
Free Trial
Free
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Canada, United States

Supported Languages

English

Google Forms Reviews

Overall rating
4.7/5
96% positive reviews
2275
Excellent
814
Very good
103
Average
9
Poor
1
Terrible
Jonathan M.

Google Forms offers quick and easy data gathering, but with some limitations

Used Daily for 2+ years
Reviewed on 2019/05/28
Review Source: Capterra

Google Forms allows us to do a wide variety of information gathering and control, from gathering data from clients to requesting task completion within the team.

Pros

Google Forms has an incredibly simple interface for building and sending questionnaires that takes little to no expertise in data gathering. Anyone can use it if they take the time to read the tooltips and know how to use a mouse. It also connects form responses to a Google Sheet that can be shared with team members, which allows for incredible flexibility in terms of use.

Cons

Really it's only missing a handful of features that I'd like to see. The two big ones are: First - No ability to gather repeated answers to a question such as asking a specific set of Name/Date/Parentage questions for dependents that allows for any number of answers based on the number of dependends the form-filler has. The Second is that the controls for specifying which page to show or questions to ask is somewhat limited - basically you can only choose to redirect to a page based on a multiple choice question's answer. I would much rather it just set up a flagging system that allows you to specify "Do not show this question unless question #3 was answered False" or "Show Page 5 at the end of the questionnaire if questions 4 and 5 were both True." and similar. But without that, there's a lot less room for control over the data you're gathering which leads to omission of certain questions that don't fit the structure of your questionnaire well, or leaving an important question as optional because it doesn't apply to everyone.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
David W.

Easy, free and fun

Used Daily for 2+ years
Reviewed on 2019/03/20
Review Source: Capterra

I enjoy using the product as a quick and easy to implement data collection tool. The data can be written to a Google Sheet which is also very accessible. The product is free through individual accounts and also available for paid hosted domain accounts. I like that users can fill in multiple forms. Access to forms can be set at multiple levels from a certain individual to the public. You can also preview your form before setting accessibility for anyone.

Pros

The feature set is good enough that Google Forms can be used for a variety of useful purposes: surveys, feedback, tests and quizzes, and much more. The platform is also supported by a wealth of plug-ins. Note, not all plug-ins are created equal. Read the ratings carefully. As with all plug-ins, you end up having to give some access of your form and account information to the developer. For some purposes it may not be appropriate to share with a third-party. Google forms supports the most common types of questions: multiple choice, true-false, yes-no, fill in the blank, text boxes, and also the ability to add attachments. It also has a simple analytics function built-in for analysis of your results.

Cons

Google really does not offer a great deal of support for this particular product other than their webpage “how-to” guide although additional support can be found from third parties on YouTube and other places. Web customization of the form is also a bit lacking. You can choose from a handful of the games and attempt to match a color scheme to your web environment, but that’s about it. There is no ability to control fonts, display size, orientation, etc.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Nimal P.

To make your survey efficient!

Used Weekly for 2+ years
Reviewed on 2019/02/17
Review Source: Capterra

When I was an Information technology student, I have created many google forms to my university projects. We had to gather user experience about some software and applications to find bugs. Also for final year research also we had to create a google form and collect data from job seekers. Also we have submitted a lot of google forms not only for friends but also for university academic purposes.

Pros

If you want to gather information regarding something, may be contacts, may be attendance for an event or anything you simply have to do a survey. You have to use a form to gather information you want. Google form is a survey administration app powered by Google. No matter what information you need collect, you can do it much easily using google forms. You just have to create your own form and send it to the audience you are interested in. In other words, it is a free online tool which allows you to collect information defiantly.
Using this you can create surveys just in few minutes. They will be attractive and professional.
To start working with Google Forms all we need to have a google account and good internet connection with a device. We can access the forms using smart phone or tablet also.
The most important thing I have seen is, there are various designs so that we can choose the design and colors according to our preference and according to our business need.
Interface is very user-friendly. Anyone can understand and start working with this easily.
We can just drag and drop form elements and organize them accordingly. Also we can preview our survey before sending it to our audience.
After sending, it will store the feedback we get and then we can analyze the result. It is also very important.

Cons

It is a must to have internet connection to make or answer a google form.
Customization is limited.
There may be some security concerns since it is online.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Verified Reviewer

Google forms makes it easy to gather complete and consistent information from others

Used Monthly for 2+ years
Reviewed on 2019/05/09
Review Source: Capterra

It has helped me gather data from hundreds of people at a time and made it easy. No more hassle trying to get their info. Also, i can gather consistent data too. I love google forms.

Pros

I love that Google Forms allows me to set up a list of questions that can be sent to people when i need to gather complete and necessary information. Instead of having to hassle with a million emails, texts, and phone calls, i can create one form and just message the group a link. Once they click they just answer the questions and automatically their responses get dropped right into a spreadsheet along with a timestamp of when they submitted it. I get notified if i want of responses and even some analytics on the data gathered.

Cons

When dropping responses into a spreadsheet, Google forms by default adds a new record to the next line it remembers dropping the last record into. The only thing i don't like about this is that i will use the same form link each month and sometimes for old months delete the data just to clean it out. Well this leaves a bunch of blank rows because the form will keep adding records to the row it last left off on. Not a big deal. I could always just reassign the form to another clean sheet each month and i think that would work just fine too. Or copy the form and do the same thing. I also wish that you could change the order of your column data that is attached to the form. It feels like you need to give thought to your form question order so that the spreadsheet columns are in the logical order you were thinking. Again not too big a deal cause you can easily reorder and then create a fresh sheet associated with a form. But if you've been using a form/sheet combo for a while it'd be nice to not be stuck with the column order you started out with. Maybe others have a solution for this and i just haven't figured it out yet. Also, I wish that you could attach a form to start collecting data to an already existing spreadsheet you already have columns and data for. Again, there are workarounds for this, but it'd be nice to just maybe have a form created based on the column titles from an existing sheet. None of these things is a problem though, just features maybe Google could add.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Katie L.

Quick and Easy for Internal Communications

Used Daily for 2+ years
Reviewed on 2018/08/31
Review Source: Capterra

Google Forms is a quick and easy way to collect and share information internally. It's user-friendly and even those in our organization who aren't particularly tech-savvy can figure it out quickly. Its limitations from a branding standpoint mean we'd only ever use it for internal purposes, but its upsides outweighs the downsides for our use case.

Pros

Since our organization uses Google G Suite, Google Forms is a no-brainer for internal communications use. As a small higher educational institution (a theological seminary), we have multiple instances in which we use Google Forms: for example, for organizing community events; getting feedback from faculty, students, and staff; submitting daily announcements and so on. The results are easily shared with all the stakeholders who need to see them, and just about anyone in the organization can create a Google Form in five minutes.

Cons

Perhaps the biggest downside is the inability to customize the look and feel of the form. While you can embed the form in a webpage, most of our staff members don't know how to do that (nor do they have the access to do so, even if they did!). This means that in the vast majority of cases, the forms don't look branded to our organization. That's why I specified that it's great for quick and easy internal communications uses. We would not use this for external communications, nor would we use it for high-level institutional communications, because those need to look more professional. For when we do use it, however, it works great.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

7.0/10

Google Forms Pricing

Starting from
N/A
Pricing options
Free Trial
Free
Subscription
Value for money

Google Forms is free as part of Google's online apps suite of tools.

Google Forms Features

  • Access Control
  • Custom Forms
  • Customizable Branding
  • Drag & Drop Interface

  • API
  • Activity Dashboard
  • Automatic Notifications
  • Content Management
  • Customizable Templates
  • Data Import/Export
  • Electronic Payments
  • Product Catalog
  • Reporting & Statistics
  • Search Functionality
  • Social Media Integration
  • Template Management
  • Third Party Integration
  • Website Management
  • eCommerce Integration
  • eCommerce Management

Additional information for Google Forms

Key features of Google Forms

  • Access control
  • Add images, videos, and custom logic
  • Automatic summaries
  • Collect & organize information
  • Create polls & pop quizzes
  • Curated themes
  • Custom forms
  • Customizable branding
  • Customize values
  • Data validation rules
  • Drag-and-drop
  • Dropdowns
  • Export to Google Sheets
  • Multi-user collaboration
  • Multiple choice
  • Page branching
  • Question skip logic
  • Questionnaires
  • Real-time response charts
  • Real-time response information
  • Reorder questions
  • Responsive forms
  • Surveys

Benefits

  • Keep forms private by adjusting the sharing settings for each Google form and control who is able to view and edit information.

  • Set up a questionnaire, send it to customers, and watch as the responses are recorded in real time into a spreadsheet.

  • Create questions and analyze results with the team with features for real-time collaboration, and create forms quicker without having to send multiple versions of the file.

  • Google Forms' smart data validation rules help ensure that email addresses are properly formatted, data is correct, and that people receive the appropriate questions based on previous answers.

  • All Google forms are responsive, meaning that users can create, edit, and respond to forms using any device such as a smartphone, tablet, or desktop computer.

  • Google Forms FAQs

    Below are some frequently asked questions for Google Forms.

    Q. What type of pricing plans does Google Forms offer?

    Google Forms offers the following pricing plans:

    Pricing model: Free, Subscription

    Free Trial: Not Available

    Google Forms is free as part of Google's online apps suite of tools.

    Q. What are the main features of Google Forms?

    Google Forms offers the following features:

    • Access control
    • Add images, videos, and custom logic
    • Automatic summaries
    • Collect & organize information
    • Create polls & pop quizzes
    • Curated themes
    • Custom forms
    • Customizable branding
    • Customize values
    • Data validation rules
    • Drag-and-drop
    • Dropdowns
    • Export to Google Sheets
    • Multi-user collaboration
    • Multiple choice
    • Page branching
    • Question skip logic
    • Questionnaires
    • Real-time response charts
    • Real-time response information
    • Reorder questions
    • Responsive forms
    • Surveys

    Q. Who are the typical users of Google Forms?

    Google Forms has the following typical customers:

    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

    Q. What languages does Google Forms support?

    Google Forms supports the following languages:

    English

    Q. What type of pricing plans does Google Forms offer?

    Google Forms has the following pricing plans:

    Free, Subscription

    Q. Does Google Forms support mobile devices?

    We do not have any information about what devices Google Forms supports

    Q. What other apps does Google Forms integrate with?

    Google Forms integrates with the following applications:

    Apptivo, B12, CoSchedule, Contactually, Gmail, HubSpot CRM, HubSpot Marketing, Insightly, Kiddom, Mailchimp

    Q. What level of support does Google Forms offer?

    Google Forms offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials