About Google Forms

Google Forms is a free form builder tool that enables users to create surveys and questionnaires online in order to collect and organize information, simple or complex. Forms can be used to plan events, manage registrations, set up a poll, collect contact information, create a pop quiz, and more. Users can send all collected data to a spreadsheet and analyze data right in Google Sheets.

When creating a form with Google Forms, users can select from multiple question types, customize values, and drag-and-drop to reorder questions. Question types include dropdowns, multiple choice, and linear scales. Users can also use page branching and question skip logic in order to show questions based on answers. Images, videos (including YouTube videos), logos, and custom logic can be added to forms in order to send professional looking surveys and questionnaires to individuals or customers. Google Forms will automatically suggest a set of colors to style the form, or users can choose from an assortment of curated themes.

Responses to surveys and questionnaires are automatically collected and stored within Google Forms, with live response data and charts. Users can analyze entries with automatic summaries, and watch as responses appear in real time. Raw data can be accessed and analyzed via Google Sheets or other platforms. All forms are mobile responsive, meaning that users can create, edit, and complete forms using any device. Additional users can be invited via email and provided with access for collaboration. Google Forms can be shared with individuals via email, a link, embedded into a website, or shared via social media.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Google Forms

Key benefits of Google Forms

  • Keep forms private by adjusting the sharing settings for each Google form and control who is able to view and edit information.

  • Set up a questionnaire, send it to customers, and watch as the responses are recorded in real time into a spreadsheet.

  • Create questions and analyze results with the team with features for real-time collaboration, and create forms quicker without having to send multiple versions of the file.

  • Google Forms' smart data validation rules help ensure that email addresses are properly formatted, data is correct, and that people receive the appropriate questions based on previous answers.

  • All Google forms are responsive, meaning that users can create, edit, and respond to forms using any device such as a smartphone, tablet, or desktop computer.

  • Devices

    Business size

    S M L

    Markets

    Canada, United States

    Supported Languages

    English

    Pricing starting from:

    N/A

    • Free Version
    • Free Trial
    • Subscription

    Top 5 alternatives to Google Forms

    Images

    Google Forms Software - Choose a name and theme to create a new form
    Google Forms Software - Add a description and questions via the form editor
    Google Forms Software - Select from multiple question types, drag-and-drop to reorder questions and customize values
    Google Forms Software - Edit sharing settings and grant access to specific users by inviting them via email
    Google Forms Software - Get a preview of the live form
    Google Forms Software - Choose a destination for responses, whether in Forms, or to a spreadsheet
    Google Forms Software - Create and send professional looking surveys to customers by adding images, videos, and custom logic
    Google Forms Software - Analyze responses with automatic summaries and watch responses appear in real time
    View 9 more
    Google Forms video
    Google Forms video
    Google Forms video
    Google Forms Software - Choose a name and theme to create a new form Google Forms Software - Add a description and questions via the form editor Google Forms Software - Select from multiple question types, drag-and-drop to reorder questions and customize values Google Forms Software - Edit sharing settings and grant access to specific users by inviting them via email Google Forms Software - Get a preview of the live form Google Forms Software - Choose a destination for responses, whether in Forms, or to a spreadsheet Google Forms Software - Create and send professional looking surveys to customers by adding images, videos, and custom logic Google Forms Software - Analyze responses with automatic summaries and watch responses appear in real time

    Features

    Total features of Google Forms: 31

    • API
    • Access Controls/Permissions
    • Ad hoc Reporting
    • Collaboration Tools
    • Customizable Branding
    • Customizable Fields
    • Customizable Forms
    • Customizable Questions
    • Customizable Templates
    • Data Import/Export
    • Data Visualization
    • Drag & Drop
    • Email Reminders
    • File Storage
    • Forms Creation & Design
    • Forms Management
    • Mobile Access
    • Mobile Survey
    • Question Branching
    • Real Time Analytics
    • Real Time Data
    • Real Time Reporting
    • Reporting & Statistics
    • Reporting/Analytics
    • Survey Builder
    • Survey/Poll Management
    • Surveys & Feedback
    • Third Party Integrations
    • URL Customization
    • Visual Analytics
    • Web Forms

    Alternatives

    SurveyMonkey

    4,6
    #1 Alternative to Google Forms
    Trusted by 98% of the Fortune 500 and used in over 350,000 organizations, SurveyMonkey’s People Powered Data platform...

    Typeform

    4,6
    #2 Alternative to Google Forms
    Typeform is the versatile data collection tool that makes asking easy and answering fun, whether it's forms, quizzes,...

    Jotform

    4,6
    #3 Alternative to Google Forms
    Trusted by over 10 million users, Jotform's form builder is the easy way to create and publish online forms from any...

    SurveyMonkey Audience

    4,6
    #4 Alternative to Google Forms
    SurveyMonkey Audience is a web-based market research solution for businesses across all industries. The platform allows...

    Reviews

    Overall rating

    4,7 /5
    (9 126)
    Value for Money
    4,8/5
    Features
    4,4/5
    Ease of Use
    4,7/5
    Customer Support
    4,4/5

    Already have Google Forms?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 9 126
    Faisal faruque R.
    Overall rating
    • Industry: Computer Software
    • Company size: 2-10 Employees
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Data Collection Is Now Easier Than Ever With Google Forms!

    Reviewed on 2022/01/03

    For my digital marketing agency, I have to collect data from the audiences. So, I was looking for a...

    For my digital marketing agency, I have to collect data from the audiences. So, I was looking for a solution that will let me do that without going through a steep learning curve. Then I found Google Forms which is completely free. But that doesn't make it inferior to other form builders. It is quite capable with all the necessary features. Besides, the forms are responsive and it loads fast on any kind of network connection. I am quite impressed with the overall experience.

    Pros

    The user-friendly interface is the key feature of Google Forms. No matter what your background is, you can create beautiful forms with this tool. You can master this tool within a couple of hours. Also, it offers a bunch of features completely free of cost. I know that there are some other tools that offer more flexibility in terms of layout and design. But those are too costly and Google Forms is enough for most users out there. Also, it integrates nicely with other Google services such as Drive, Sheets, etc so that you can keep all your collected data organized.

    Cons

    Nothing is perfect in this world. But I must say that Google Forms is nearly perfect with all the necessary features. If this tool had the feature of updating records that would be great. Also, I don't really like the plain design of the forms.

    Alternatives Considered

    Typeform

    Reasons for Switching to Google Forms

    I was thinking of going with the Typeform which is another popular form builder tool. Also, Typeform offers more customization than Google Forms. But later found out that it is more complex to build even a single form. Also, the Typeform-made forms are heavy and they load slowly on mobile devices. Hence considering these facts I decided to go with Google Forms.
    Verified Reviewer
    Overall rating
    • Industry: Education Management
    • Company size: 1 001-5 000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Likelihood to recommend 10.0 /10

    Google Form Review

    Reviewed on 2021/12/15

    Overall experience is great, it does what it is supposed to and I can easily embedded the form on...

    Overall experience is great, it does what it is supposed to and I can easily embedded the form on to any website.

    Pros

    It is easy to use and I can quickly build a survey or test in matter of minutes.

    Cons

    The software does have one limitation is that it does not allow much design customization.

    Alternatives Considered

    Jotform

    Reasons for Choosing Google Forms

    It is free to use and do not have an amount of message that can be received per month.

    Switched From

    Jotform

    Reasons for Switching to Google Forms

    Because it is free to use and I can received an unlimited amount of email in a very easy to manage spreadsheet.
    Nisha N.
    Overall rating
    • Industry: Pharmaceuticals
    • Company size: Self Employed
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 3.0 /10

    Poor

    Reviewed on 2021/11/25

    Overall, poor customer service. It isn't very user friendly

    Overall, poor customer service. It isn't very user friendly

    Pros

    Price is less. It can be used anywhere and on any website. You get the results by email

    Cons

    Cumbersome to use. User interface is very primitive. It isn't easily customizable

    Alternatives Considered

    123FormBuilder

    Reasons for Switching to Google Forms

    Ease of integration with other Google products
    Gibran khalil G.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11-50 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Google Forms works amazingly well and its FREE!

    Reviewed on 2021/12/19

    So far, so good. We are really happy with this program. We love the fact that its FREE in comparison...

    So far, so good. We are really happy with this program. We love the fact that its FREE in comparison to other form softwares we have seen. And it offers great quality, design and work structure.

    Pros

    We use Google Forms in our business in a daily fashion since we are collecting data all the time. We have a number of forms already online and working around the clock. So far, not a single form has stopped working or thrown an error. The forms are easily customizable, with basic but working designs. And the data can easily be checked while in Google Drive, as you can set it up in a way that it can store all answers on a Google Sheet. Its really amazin and practic.

    Cons

    It has few options regarding the end results of the form. For example, it would be great if you could autofill a .pdf based on the form's answers. Also, on the design front, it has really basic stuff that could be updated to a more marketing-wise catalog. Updated colors, background options, etc.

    Jonathan M.
    Overall rating
    • Industry: Health, Wellness & Fitness
    • Company size: 2-10 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Likelihood to recommend 8.0 /10

    Simply the best free option on the planet

    Reviewed on 2021/12/27

    I've used it for 5+ years and never had an issue with it, except for the major Google outage back...

    I've used it for 5+ years and never had an issue with it, except for the major Google outage back that happened a couple of years ago.

    It's simply unbeatable in terms of being free and the functionality it offers.

    Pros

    Google forms is hands down the easiest form builder to use, as a free option. Drag and drop, all the variety of question types I need, it's also very user friendly.

    Cons

    It took some manual effort to bring some variety into the text, and add in some emojis to make the form experience more fun for my clients.

    There's definitely other (paid) form builders out there that have more functionality and integration options.

    I would like there to be more customization options in terms of appearance, but I've certainly been able to make it work as I need to.

    Alternatives Considered

    Jotform, Zoho Survey and SurveyMonkey

    Reasons for Switching to Google Forms

    It has all the functionality I need and it's free.
    Showing 5 reviews of 9 126 Read all reviews

    Google Forms FAQs

    Below are some frequently asked questions for Google Forms.

    Google Forms offers the following pricing plans:

    • Pricing model: Free Version
    • Free Trial: Not Available

    Google Forms is free as part of Google's online suite of tools, G Suite.

    Google Forms has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

    Google Forms supports the following languages:

    English

    Google Forms supports the following devices:

    Google Forms integrates with the following applications:

    AWeber, Accredible, Acuity Scheduling, Agile CRM, Airtable, Asana, Basecamp, Bitly, Box, Calendly, Chat for Jira Service Desk, Chatwork, ClickFunnels, ClickSend, ClickUp, Clio, Close, Coda, Constant Contact, ConvertKit, Copper, DocuSign, Drip, Dropbox Business, Evernote Teams, Firebase, Flodesk, Follow Up Boss, Formstack Documents, Freedcamp, Freshdesk, GetResponse, GitHub, Google Analytics 360, Google Calendar, Google Contacts, Google Docs, Google Drive, Google Hangouts, Google Meet, Google Slides, Google Workspace, HelloSign, HighLevel, Highrise, Instagram, Intercom, Kajabi, Klaviyo, LinkedIn for Business, MailerLite, Mailgun, ManyChat, Microsoft Excel, Microsoft Outlook, Microsoft SQL Server, Microsoft Teams, Miro, MySQL, NeverBounce, Ninox, Notion, OneDrive, Ontraport, PayPal, Pipedrive, Pipefy, Podio, PostgreSQL, Productboard, QuickBooks, RD Station, REIPro, SendGrid, Sendinblue, Shopify, SignRequest, SimpleTexting, Smartsheet, Square Payments, Streak, Stripe, Teachable, Teamwork, ToDoList 8.0, Toky, Trainerize, Trello, Twilio, Twitter, Wave Accounting, Wealthbox, Webflow, WordPress, Wordsmith, Wrike, Xero, Zapier, Zendesk, Zoho CRM, Zoom Meetings, amoCRM, monday.com, pdfFiller, signNow

    Google Forms offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

    Related categories

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