Lucky Orange

The interface to get heatmaps, scroll data, click data, form completions etc. is the best on the market from the products that I have tried which include Crazy Egg and Hotjar. With Lucky Orange you don't have to pre-setup the URL's you want to track. You can simply look at any URL on your domain and look at the data for a rolling period of time. You do have to set up some elements but overall not having to worry about setting up specific URL's is a awesome feature of the product.

Although the feature of not having to select the URL's you want to track like competitors there are some negatives to this feature. Lucky Orange price plans have rolling days and total domain page view limits. This makes it difficult to go back and look at specific windows based on your price plan because data is rolling. If you run out of page views you need to increase your plan moving forward or not have all data present to make a decision from. Other products make it easier to look at historical data for a period but you have to be diligent on what you want to track. There are pros and cons to both scenarios.

The real time analysis and also the ability to track back into online user history and direct paths is really fantastic.

There could be some prompts to easily get into certain milestones as opposed to having to navigate

This tool is not only clean and simplistic on the customer facing side, but within the dashboard as well. Lucky Orange offers a wide variety of products for a great price. The products are very intuitive to walk through and setup your first time around. Even with the visual simplicity, there are still loads of customization options for every feature they provide. It's almost as if each question I had next on how I may want to tailor the tool or customer experience even further, they had already thought of that question and build it into the next steps of setup. I am very impressed with the value provided!

The only thing that was a little difficult for me (and this may just be me) was that I almost wanted one primary icon/section on the left navigation that included all products instead of having to switch back and forth between Analytics and Communication, etc. to get to Chat vs Heatmaps, for example. It was the only thing not 100% intuitive to me, but I also see how the way you have it split up keeps it clean and minimal, so I may just need to get used to it. I just found myself clicking around a few times trying to get back to whatever feature I was previously looking at. Maybe an expandable menu option that extends so you can see the items in each section right there on the left bar instead of having to click? Or hover-to-view option? But where people could disable that if they didn't need it.