Selly Automotive

Selly Automotive

CRM, SMS & call management for auto dealerships

4.4/5 (16 reviews)

Selly Automotive Overview

Selly Automotive is an all-in-one operations and management solution designed specifically for independent/BHPH auto dealerships. The cloud-based platform offers tools for customer-relationship management (CRM), lead management, marketing, call tracking, sales management, and more. Created specifically for used car dealers, Selly is a full CRM & ILM (internet lead management) platform that allows dealers to manage internet leads and customer follow-ups from one place. Selly Automotive serves BHPH (buy here, pay here), independent, small franchise, RV, and power sport dealers, and also integrates with many existing solutions, including DMS tools, for seamless workflows.

With Selly Automotive auto dealership businesses can manage their internet leads from sites such as Auto Trader, Car Gurus, True Car, and more, as well as setup custom workflows for following up with leads, managing pipelines, and scheduling appointments. Users can also manage their inventory within the system, create and assign tasks, automate email replies to clients, and integrate with SMS to send text opt-ins and ensure compliance. The voice tools within Selly Automotive allow businesses to make calls through the web or mobile app, and record all phone calls in order to monitor performance and aid with sales training.

Pricing

Starting from
US$50,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Canada, United States

Supported Languages

English

Selly Automotive Reviews

Overall rating
4.4/5
88% positive reviews
11
Excellent
3
Very good
1
Average
0
Poor
1
Terrible
Anna M.

They're amazing

Used Daily for 2+ years
Reviewed on 2018/11/15
Review Source: Capterra

I really really like Selly, it's a great starter CRM, and I'm positive they'll get better as they grow. There's a couple hitches here and there but support helps you through everything. I've yet to find anyone who offers all the products that Selly does for as an affordable price.

ex. On the higher end, Dealer Socket was a bit better as a CRM in a few aspects. Still, Selly proved to be as good in many cases (and in a few I liked Selly better), while Dealer Socket had a price tag at least 3 times as expensive; given you get the cheaper package.

On the lower end of the CRM spectrum, Dealer Car Search was cheaper but WOW their CRM is terrible, absolutely terrible.. I'm not here to review Dealer Car Search, but they offered less than what Selly does, which would be fine honestly, if what they offer actually worked.. but I couldn't send an email!! How can you not send an email through a CRM that you are paying to be able to send emails! And support knew ABSOLUTELY zero, I kept getting bounced around to different departments and they kept trying to blame other services, wow, I'm sorry, I'm not here to talk about Dealer Car Search, but I guess I bring all this up to say that you get what you pay for except in the case of Selly

Selly has a couple bugs they need to work out (the slowness is HUGE) but all in all, I'm going to repeat what I said earlier because I think that's the best description; I have yet to find a CRM that is as good as Selly for as low a price.

Pros

I'm going to just list some reasons off:
- Their app is amazing
- They offer call recording and texting (both calling and texting are through a forwarding number, ie. The number the customer is contacting is contacting is dialed 123-456-7890 but the call gets forwarded to either the customers assigned sales rep or to the dealership; whatever you have set up)
- The texting is compliant
- They can set up automated emails, and have templates for those emails
- The CRM is smart enough to recognize when a customer inquires multiple times (whether the customer inquires about multiple cars, through multiple lead sources, or a mixture of both) and accumulates all of the inquiries under the same customer
- CUSTOMER SUPPORT IS AMAZING, they're extremely helpful and the CRM itself is always improving. On multiple occasions, I'll bring up an issue that I'm dealing with to support and they'll roll around with their next update that fixes the issue. Unbelievably helpful, I can't recommend them enough

Those are the things that stand out the most to me, I would definitely recommend them, absolutely.

Cons

- The slowness and the crashing!! This is huge! Definitely has gotten in the way multiple times. If this was fixed I don't think I'd ever need to look into another CRM, but we've run into a couple of obstacles because of the slowness of the app as well as the desktop that definitely hurt efficiency, and also makes it harder and therefore less likely for my salespeople to use the CRM

- The app doesn't have as much functionality as the website

- Also email templates could use some work

Response from A1 Software Group

Hi Anna, someone from our team will reach out to you soon.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Kenya D.

Absolutely Awesome

Used Daily for 1+ year
Reviewed on 2019/01/16
Review Source: Capterra

Selly has been very effective in maintaining good customer communication to allow us to stay in touch and sell more cars. We've been using the Selly App for almost 2 years and we are so pleased that we acquired this product. If you are a small independent dealer you may find this product very reliable. Give it a try!!

Pros

+ Ability to keep a record for each client
+Use of texting feature to make communication with client more efficient
+Client has the option of opting out which saves valuable time
+Selly syncs our complete inventory with our mobile device app which makes it easy to see how many prospects are looking at the same vehicle.
+Nice alert feature that tells the salesmen when there is a lead in their CRM
+Ability to send and receive emails from clients
+Customer service has been very helpful and fast when dealing with any issue that arises.

Cons

The only thing I would say is that the I wish I could use my email template from my mobile device when trying to send an email to my clients. *They are working on implementing that idea.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Andy S.

Probably the worst CRM when it comes to Marketing and Sales Automation.

Used Daily for 2+ years
Reviewed on 2018/01/25
Review Source: Capterra

Pros

I was forced to like this CRM due to the lack of a better option, however over months of trying to make things work smoothly and on auto pilot, I have completely gave up on this CRM. On the surface, everything looks fine. Sales Manager can even monitor activities, however, everything needs to be done manually. It is a great platform for those who enjoy manual labour a lot and there is nothing wrong with that.

Cons

Selly Automotive is probably the worst choice for a car dealer due to it's lack of Lead Automation capabilities. ADF/XML feed that this CRM is relying on requires a 3rd party integration. In this day and age when 90% of car dealers using Facebook advertising in their customer acquisition strategy, no way this CRM is useful, because every Lead has to be entered manually and processed by the sales team manually, without ANY automation whatsoever.

Selly CRM is good for Sales Teams used to manual labour and lots of hard work, trying to locate when and where the lead has come from.

Technical support is pretty much absent and non-responsive. Toll free number is not working.

For the amount of money this CRM is asking to pay small car dealers, a lot more can be done to simplify Lead Generation process.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Mark H.

Exceptional support from Mario

Used Daily for 1+ year
Reviewed on 2019/09/26
Review Source: Capterra

I am able to schedule tasks with reminders, and now I am able to find an old prospective customers by using keywords though only in certain fields

Pros

Keyword and Task usage, and the representative was exceptional in explaining these uses

Cons

The search option only works in certain fields, but it should be enabled in the notes field so you could key in words about the client to recall/pull up later in search mode. For example: Fireman, teacher, dog lover, from Alaska, likes fishing, has big beard, curly hair, doctor, wants cheap car/jeep/truck, interested in low payment/down payment, etc.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Spencer H.

Executive- Exceptional Job

Used Daily for 1-5 months
Reviewed on 2019/08/01
Review Source: Capterra

We will be getting organized and at the same time competing on a high level utilizing all the technology csr provides us in their mobile and desktop formats.

Pros

Executive presented the product extremely well and provided a thorough overview of the product and the benefits it provides for our particular circumstances in automotive sales

Cons

The product is exceptional and I hope to collaborate with Selly to make this a relationship free of any negatives that may accompany other partnerships

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

Selly Automotive Pricing

Starting from
US$50,00/month
Pricing options
Free Trial
Subscription
Value for money

Based on user tiers and starts as low as $50 per month:

One Man Show: $50/month for 1 user.

Small Store: $99/month for up to 3 users.

Mid-Sized Lot: $250/month for 4-9 users.

Selly Automotive Features

  • Activity Dashboard
  • Email Integration
  • Third Party Integration

  • API
  • Activity Tracking
  • Automatic Notifications
  • CRM Integration
  • Calendar Management
  • Custom Fields
  • Customer Database
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Data Import/Export
  • Electronic Payments
  • Mobile Integration
  • Real Time Data
  • Reminders
  • Reporting & Statistics
  • Social Media Integration

Additional information for Selly Automotive

Key features of Selly Automotive

  • Buy-Here-Pay-Here
  • F&I Management
  • Lease Management
  • Online Inventory
  • Sales Management
  • Used Car Lot

Benefits

  • Integrate with a range of existing DMS systems including FlexDealer, Dealer.com, ecarlist, eBizAutos, DealerSocket, and more.

  • Benefit from text messaging and call management technology to make phone calls to clients from within the app, and send them SMS opt-in messages for marketing content and other communications.

  • Manage clients with tools including a client database, automated email replies, phone calls from within the app, appointment scheduling, and more.

  • Track inventory within Selly Automotive, which offers a full inventory database which can be accessed through the web or mobile apps.

  • Manage leads with tools for tracking sources, follow-up scheduling, and advanced lead analytics on metrics such as cost per lead, conversion rate, cost per sale, and more.

  • Selly Automotive FAQs

    Below are some frequently asked questions for Selly Automotive.

    Q. What type of pricing plans does Selly Automotive offer?

    Selly Automotive offers the following pricing plans:

    Starting from: US$50,00/month

    Pricing model: Subscription

    Free Trial: Not Available

    Based on user tiers and starts as low as $50 per month:

    One Man Show: $50/month for 1 user.

    Small Store: $99/month for up to 3 users.

    Mid-Sized Lot: $250/month for 4-9 users.

    Q. What are the main features of Selly Automotive?

    Selly Automotive offers the following features:

    • Buy-Here-Pay-Here
    • F&I Management
    • Lease Management
    • Online Inventory
    • Sales Management
    • Used Car Lot

    Q. Who are the typical users of Selly Automotive?

    Selly Automotive has the following typical customers:

    Mid Size Business, Small Business

    Q. What languages does Selly Automotive support?

    Selly Automotive supports the following languages:

    English

    Q. What type of pricing plans does Selly Automotive offer?

    Selly Automotive has the following pricing plans:

    Subscription

    Q. Does Selly Automotive support mobile devices?

    Selly Automotive supports the following devices:

    Android, iPhone, iPad

    Q. What other apps does Selly Automotive integrate with?

    Selly Automotive integrates with the following applications:

    Dealer.com

    Q. What level of support does Selly Automotive offer?

    Selly Automotive offers the following support options:

    Online Support, Phone Support