FireDrum Email Marketing

FireDrum Email Marketing

Email marketing and engagement solution

4.5/5 (209 reviews)

FireDrum Email Marketing Overview

FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such as 'do it yourself' campaign creation, managed services, white label marketing, A/B campaign testing, automation, contact management, engagement tools, and more.

Take control of business email marketing success with FireDrum. The web tool focuses on simplicity, personal support and powerful tools such as automation; so that users can focus their time on important tasks, while FireDrum manages marketing and client engagement. FireDrum's easy-to-use software allows users to quickly create and share beautiful email campaigns, automate distribution, track their results, manage contacts, and so much more.

FireDrum also integrates with a range of third party applications including SalesForce, WordPress, Zapier, Google Analytics, and more, in order to facilitate seamless workflows and data synchronization between platforms.

Pricing

Starting from
$5/month
Pricing options
Free Trial
Free
Subscription
Value for money

Devices

Business size

S
M
L

Markets

United States

Supported Languages

English

FireDrum Email Marketing Reviews

Overall rating
4.5/5
89% positive reviews
128
Excellent
59
Very good
20
Average
2
Poor
0
Terrible
Alexander P.

Firedrum's Email Product, Customer Service and Personal Experience

Used Weekly for 2+ years
Reviewed on 2017/01/30
Review Source: Capterra

Firedrum has a great interface. You can bulk import with duplicate detection. You can either use the drag and drop interface (which is easy for an absolute beginner), use a WYSIWYG editor, or upload traditional HTML upload for email gurus. They have Email on Acid to help work out email client compatibility issues. (Not every emails show the same depending upon the code.) They do a preliminary spam check with Spam Assassin with notes on how to lower your spam score. One can send test emails. Once you have your email ready, you can schedule an email, automatically resend and integrate into social media like Faceook. You do have the option to setup RSS to send email and use Google Analytics to track engagement.

Regarding customer support, they have a chat service and phone service. I have found chat service faster and easier since I am already in the Firedrum portal when I have a question. I have used the phone service about 3 times during the our company's use. No problems.

They do listen to their customers. They had Email on Acid and then stopped. I requested the feature back. During their revamp of the product, they brought it back.

Overall, I am happy with the product. We use it for a white-label for our various magazines and newspapers. I am on the technical side and find it easy to use. We do have sales reps, who are not and don't have a problem with the drag and drop. They used to charge per account and now charge per email address block. It looks like everyone is now using that convention. It is a small company in comparison to Constant Contact and MailChimp, so you get to actual know people on a first name basis. They have been around a while and don't foresee them going anywhere. Both Firedrum and our company are in Phoenix, so it is good to know that we are helping local businesses (If you care about that sort of thing.)

Pros

I like Email Acid and the Spam Assassin filter.

Cons

If the RSS feed was easier to use. Right now it requires someone to code something. While Firedrum does offer a service to do it for you for a fee, it should be easier to use. Even if you do something just for WordPress, it would be progress.

Response from FireDrum Email Marketing

Hi Alexander,

It's a pleasure to work with the team at Times Media Group. Always feel free to reach out if you need any help, or feedback on your email marketing campaigns.

Best regards,
Daniel Anzalone
FireDrum Email Marketin

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Betty W.

FireDrum Took My Marketing to the Next Level

Used Weekly for 2+ years
Reviewed on 2018/09/25
Review Source: Capterra

I use Outlook and you can't send out to over 50 contacts at a time. I have grown to nearly 600 contacts and need to be able to do my marketing effortlessly and FireDrum does that for me. Also, I own a real estate licensing school and tell all my students about FireDrum... hope you are getting a lot of business.

Pros

I like that my campaigns are always available to change for the next class I am offering. I very seldom have to create a new one. However, now that I know how to create them, I can do so in very little time.

Cons

It is not the software... it is the lack of customer service on the weekends. A a sole proprietor I often set my marketing up on the weekends and if things go a wry I have to wait for help. Maybe that has changed because, frankly I haven't have any issues for some time now. On the upside of that, once issues are discovered they are correctly quickly.

Response from FireDrum Email Marketing

Thank you, Betty,

We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs! I am sorry to hear about the lack of service on the weekend and I wanted to let you know that I will mention this to the support team.

I also wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates.

If you wanted to schedule one, please email me at [email protected] or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Peter O.

Firedrum is a brilliant marketing tool!

Used Daily for 2+ years
Reviewed on 2017/02/03
Review Source: Capterra

Out business sends hundreds of email campaigns each month, and with Firedrum it's a breeze. The uncomplicated system, and the support start always ready to go and aid with any issues, there's nothing we can't overcome. I'd definitely recommend Firedrum. It's a great marketing tool, and it always feels good to know you're supporting a local company. Thanks Firedrum!

Pros

Fast and easy. Staff are always there to help with any issues. Just a quality product!

Cons

With the number of eBlasts that we have, it can take a while for all the campaigns to load. Also, the new updates have had some kinks that are being ironed out.

Response from FireDrum Email Marketing

Hi Peter,

It's a pleasure to work with the team at Lee & Associates. Always feel free to reach out if you need any help, or feedback on your email marketing campaigns.

Best regards,
Daniel Anzalone
FireDrum Email Marketing

Best regards,
Daniel Anzalone
FireDrum Email Marketin

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Eric B.

Ease of Use

Used Weekly for 2+ years
Reviewed on 2018/09/25
Review Source: Capterra

Simple to send out newsletters whether you have 100 subscribers or 25,000. Their stats dashboard makes it easy to keep up with things, especially what subscribers are most interested in. We have had an excellent experience with this company.

Pros

I have been using Firedrum Email Marketing for quite awhile. The online software used to be somewhat difficult to work with but the people at Firedrum have made it mush easier to use and more simplistic. They have cut my time sending out our newsletters substantially by consistently upgrading their software. I am very pleased with their ability to keep their service on the cutting edge. I would highly recommend them.

Cons

How difficult the software used to be but it is not any longer. I have absolutely no cons to list for their service.

Response from FireDrum Email Marketing

Thank you, Eric,

We appreciate your review! We hope that you're able to continue to use FireDrum for all of your email needs!

I wanted to let you know that I'm scheduling account reviews right now to help our clients with deliverability, open rates, and click rates.

If you wanted to schedule one, please email me at [email protected] or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Timarie M.

Been using FireDrum for over 10 years and they are best practices!

Used Monthly for 2+ years
Reviewed on 2018/09/25
Review Source: Capterra

What a fantastic team! the entire support staff, FireDrum goes above and beyond to make sure my team and I are satisfied and that any problems we face are addressed and rectified within 24 hours. We really couldn't ask for a better partner.

Pros

Our agency uses FireDrum as a solution for many of our in-house clients and we do so with complete confidence. We like that we have the choice of a DIY method or a fully managed, customized service and we can adapt for each of our clients based upon their respective needs/wishes. Additionally, the fact that FireDrum continues to add functionality and value to its software just allows us to pass that value onto our clients. It's not just another email marketing platform...it is so much more. As an example, we now have the ability to implement automated drip campaigns! FireDrum does not disappoint, and the affordability makes it an even smarter choice for us all.

Cons

I think some parts of it aren't labeled logically, but I also feel that is a personal preference.

Response from FireDrum Email Marketing

Thank you, Timarie!

We are so happy to hear that you've had a positive experience with us! We hope that you can use FireDrum for all of your marketing needs.

I wanted to let you know that I'm currently scheduling account reviews to help with open rates, clicks, and deliverability. I'd love to help your clients succeed.

If you wanted to schedule one, please email me at [email protected] or call 480.699.1524

Thank you,
Alex Goerner
Marketing Strategist

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10

FireDrum Email Marketing Pricing

Starting from
$5/month
Pricing options
Free Trial
Free
Subscription
Value for money

Free to try! Price is based on number of unique contacts.

Starting at $5/month for 5 users and 500 contacts. (or $4/month when billed annually)

Beginner plan is free for 1 user and 100 contacts.

Enterprise plans are also available. Contact FireDrum for a custom quote.

FireDrum Email Marketing Features

  • A/B Testing
  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing
  • Third Party Integration

  • Tagging

Additional information for FireDrum Email Marketing

Key features of FireDrum Email Marketing

  • A/B Testing
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Mass Email Delivery
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Spam Check
  • Subscribe/Unsubscribe
  • WYSIWYG Email Editor

Benefits

• Create professional emails: choose from FireDrum’s free template library and customize to match company branding. Users can even create templates from scratch, and the drag and drop editor enables users to create emails with ease; no design or technical skills needed.

• Increase deliverability: spam checking, live mobile and tablet email preview as you build, and unlimited email previews with the Email on Acid integration.

• Engagement tools: get more opens with OpenBoost by auto-sending emails to contacts who didn't open the first time.

• Smarter segmentation: by isolating and excluding contacts who are not engaged businesses can instantly boost their campaign's engagement rates.

• Contact management: FireDrum Email Marketing offers unlimited custom fields and lists. The saved searches allow users to define dynamic contact segments.

• Marketing Automation: A/B test variations for campaigns. Set a limit and allow the winning email to send to the remaining chosen contacts. Set up autoresponders for new contacts, trigger emails on opens or clicks, set up recurring emails, and more.

FireDrum Email Marketing FAQs

Below are some frequently asked questions for FireDrum Email Marketing.

Q. What type of pricing plans does FireDrum Email Marketing offer?

FireDrum Email Marketing offers the following pricing plans:

Starting from: $5/month

Pricing model: Free, Subscription

Free Trial: Available

Free to try! Price is based on number of unique contacts.

Starting at $5/month for 5 users and 500 contacts. (or $4/month when billed annually)

Beginner plan is free for 1 user and 100 contacts.

Enterprise plans are also available. Contact FireDrum for a custom quote.

Q. What are the main features of FireDrum Email Marketing?

FireDrum Email Marketing offers the following features:

  • A/B Testing
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Mass Email Delivery
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Spam Check
  • Subscribe/Unsubscribe
  • WYSIWYG Email Editor

Q. Who are the typical users of FireDrum Email Marketing?

FireDrum Email Marketing has the following typical customers:

Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

Q. What languages does FireDrum Email Marketing support?

FireDrum Email Marketing supports the following languages:

English

Q. What type of pricing plans does FireDrum Email Marketing offer?

FireDrum Email Marketing has the following pricing plans:

Free, Subscription

Q. Does FireDrum Email Marketing support mobile devices?

We do not have any information about what devices FireDrum Email Marketing supports

Q. What other apps does FireDrum Email Marketing integrate with?

FireDrum Email Marketing integrates with the following applications:

Facebook, Google Analytics, LinkedIn, MailMunch, Salesforce Sales Cloud, Twitter, WooCommerce, Wordpress, Wufoo, Zapier

Q. What level of support does FireDrum Email Marketing offer?

FireDrum Email Marketing offers the following support options:

Knowledge Base, Online Support, Phone Support