CustomerLabs CDP

Pros

CustomerLabs provides us with a flexible, powerful alternative to both Google Tag Manager and Segment, allowing us to identify and track events across our event registration site with ease. Using their Action Recorder, we were able to quickly tag and identify core events (user registration, ticket selection, purchases, etc) and can now use that data to provide a better experience to our customers, while also more effectively retargeting those users who didn't complete the registration process, something that would have been nearly impossible with the event platform on its own.

Cons

Very few dislikes, though there is a small learning curve as one gets familiar with the software and its workflow. However, the team at CustomerLabs provided some of the best support and handholding I've ever experienced from a SaaS provider, and they were able to help us get up and running within the first day we put CustomerLabs to work.

Pros

It saves a lot of development time - instead of having our developers define each event, we were able to do so ourselves using the action recorder. Then we watch the events come in - it's super awesome! Now, as with any software, there is a bit of a learning curve because there are many different events, and each one of them are defined slightly differently in each individual case. The customer support at Customerlabs has been absolutely fantastic in helping us set this up and they have been very responsive. We highly recommend this product.

Cons

There really are very few cons; if I had to name one, it could be that there is no mobile SDK that could be used. I'm not a developer, so I don't know if this even is possible, but it would have been absolutely amazing to go through the same steps as I can currently go through with the action recorder but for a mobile app.

Pros

You can setup event so you can improve your convertion.

Action recorder for customer labs help you to do this if you are not a developer. this is a pain and this save alot of time

A MUST TOOL FOR ECOM or DIGITAL MARKETER

- You can setup the tracking code really easy
- Integrate with like FB or Adword
- You can track event and send the info to other services

Today tracking the convertion and the action on your site is key for traking how your site/convertion is working.

INSANE SUPPORT.

One of the best support i talk. They take the time to help you so u can get this up and running smoothly!

Cons

Action recorder is pretty simple but they need to fix some detail, could be really more simple

- improve the UX kind confusing
- i dont like the design
- make more easy or accesible .

Example there is a hand you need to click to select the element, but is your first time you miss it because the design.

Is easy to setup, but with some clear instruction or steps should be more easy!!!
Also they need to add tutorial because most of the people dont get this tool is really good or how to use it.

I dont like they count all the pageview like event, so you need to exclude theurl or you get your limit exceed.

With some small fix it this is cold be one of the top secret tool for digital marketer.

Tracking what happen in your site, shop or landing page is key, and Action Recorder help you to get that info

Pros

While Google Analytics gives you lots of conversion tracking options, some features are not available or if they are, can be very difficult to setup unless you have a knowledgable developer on hand. Action recorder let's you track button clicks, add to carts, prfile creations, etc, without having the need to do comlicated coding on the site. They also integrate with lots of 3rd party tools to pass the data to your other software.

Cons

They should be more generous with the # of integrations on the paid plans.

Pros

It helps to personalize your funnel tracking to the user, unifying the user if they connect using another means of identification and guiding them towards the tool to achieve our objective.

Cons

Lack of specification of objectives
Lack of goal tracking
Lack of documentation-examples for not so expert users