About Tatango

Tatango is a cloud-based mass text messaging marketing solution which allows enterprise marketers to send SMS, MMS, and RCS messages to customers and subscribers as part of marketing campaigns. The platform offers features such as workflow configuration, subscriber segmentation, and trend analytics, to help facilitate high volume mass text messaging.

The Tatango platform is designed specifically for high volume mass text messaging, and offers messaging speed, customization tools, and personalized support to help enhance marketing campaigns for brands. Users can customize messaging workflows with the ability to configure requests for information (RFIs), opt-in and opt-out messages, failed message retries, and event-triggered actions. Subscribers can be managed within the system and sorted into segments based on demographic data or historical actions, in order to facilitate more personalized targeting. Messages can be customized and scheduled to send to subscribers when triggered by certain events such as opt-ins, sign-ups, birthdays, and more.

Analytics are generated to provide insight into metrics such as subscriber trends, number of opt-ins and opt-outs, message opens, message bounces, number of unsubscribes, and more. Tatango integrates with a range of third party systems include MailChimp, HubSpot, Marketo, ActiveCampaign, and more to facilitate seamless data sync and subscriber management across platforms.

Devices

Business size

S M L

Markets

United States

Supported Languages

English

Images

Tatango mass messaging
Tatango messaging workflows
Tatango messaging analytics
Tatango subscriber profiles
Tatango subscriber analytics
View 6 more
Tatango video
Tatango screenshot: Tatango mass messaging Tatango screenshot: Tatango messaging workflows Tatango screenshot: Tatango messaging analytics Tatango screenshot: Tatango subscriber profiles Tatango screenshot: Tatango subscriber analytics

Features

Total features of Tatango: 23

  • API
  • Automatic Notifications
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Conditional Logic
  • Configurable Workflow
  • Contact Management
  • Customer Accounts
  • Customer Segmentation
  • Engagement Analytics
  • Event Triggered Actions
  • Multi-Campaign
  • Multi-Channel Marketing
  • Permission Management
  • SMS Marketing Managment
  • Subscription Management
  • Tagging
  • Third Party Integration
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

Alternatives

Omnisend

4,8
#1 Alternative to Tatango
Omnisend is an omnichannel marketing automation platform tailored for ecommerce. Beautiful email campaigns, sleek...

Instasent

4,8
#2 Alternative to Tatango
Instasent is a cloud-based SMS marketing software designed to help businesses in eCommerce, transport, logistics,...

Marketing 360

4,7
#3 Alternative to Tatango
Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the...

Dexatel

4,9
#4 Alternative to Tatango
Dexatel is an omnichannel solution provider in the Cloud Communications industry spanning its affairs for more than...

Reviews

Overall rating

4,5 /5
(67)
Value for Money
4,3/5
Features
4,3/5
Ease of Use
4,5/5
Customer Support
4,5/5

Already have Tatango?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 67
Verified Reviewer
Overall rating
  • Industry: Fund-Raising
  • Company size: 51-200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Easy to use!

Reviewed on 2020/11/23

Great!

Great!

Pros

The software is easy for users to navigate. The reporting is strong and Tatango's Tech Support team is quick to respond and helpful.

Cons

It would be great if zip codes/numbers weren't clickable

Ryan O.
Overall rating
  • Industry: Religious Institutions
  • Company size: 11-50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Review of Tatango

Reviewed on 2020/01/18

It was good, but then the price jumped up we started looking at other companies and found better...

It was good, but then the price jumped up we started looking at other companies and found better options.

Pros

I loved how you could see who unsubscribed from your texting service and that also the stop was included within the text but not charged to you as credits.

Cons

The price jumped up on us and was just too expensive to use. Also it was difficult to put forms in and it didn't have the google shortner option so when you put a link in it ate up much of your character limits.

Kevin H.
Overall rating
  • Industry: Staffing & Recruiting
  • Company size: 10 000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Good Platform for Small Company

Reviewed on 2019/07/12

Pros

Easy to send ad hoc messages. Really good platform for a small company.

Cons

Can't scale for bigger companies. Back-end system is not able to communicate/pull data efficiently.

Taylor B.
Overall rating
  • Industry: Retail
  • Company size: 11-50 Employees
  • Used Other for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Tatango

Reviewed on 2020/08/21

Pros

The software is super easy to use and very effective.

Cons

It would be nice to be able to set reminders to make sure our subscribers hear from us on a regular basis. In a small company where one person carries a lot of different titles it easily slips through the cracks. It would also make things more efficient if there was a way to automatically share with your text subscribers and social media subscribers simultaneously.

Simon H.
Overall rating
  • Industry: Fund-Raising
  • Company size: 51-200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Easy but frustrating

Reviewed on 2020/05/18

Pros

Software is overall easy to use and understand with minimal learning curve. While it takes some outside tinkering to do exactly what you want, it's very customizeable.

Cons

There have been numerous times where the software still simply break. A text that was scheduled to go instead gets deleted, or in the process for saving it gets deleted, or costs will not calculate. There has been very little explanation for this, and as an organization that uses this 5/7 days of the week it's disappointing.

Showing 5 reviews of 67 Read all reviews

Tatango FAQs

Below are some frequently asked questions for Tatango.

Tatango offers the following pricing plans:

  • Pricing model: Subscription
  • Free Trial: Not Available

Contact Tatango for pricing information.

Tatango offers the following features:

  • Contact Management
  • Subscriber Management

Tatango has the following typical customers:

Large Enterprises, Mid Size Business

Tatango supports the following languages:

English

We do not have any information about what devices Tatango supports

Tatango integrates with the following applications:

AWeber, ActiveCampaign, Campaigner, ConvertFlow, Emma, Mailchimp, Marketo Engage, Oracle Eloqua, Salesforce Marketing Cloud, iContact

Tatango offers the following support options:

Phone Support, Online Support, FAQs, Knowledge Base, Video Tutorials

Related categories

See all software categories found for Tatango.