Bitly

About Bitly
Bitly is a link management software, which helps organizations create and manage custom URLs to support marketing campaigns, provide information, and establish brand identity with clients. The platform assists businesses with generating and sharing branded links for blogs, landing pages, webpages, social media, and more to capture geographic and referral information, facilitating data-driven decision making across teams.
Bitly lets enterprises create short URLs for SMS communications, providing updates on customer support, service delays or changes, order statuses, fundraising, appointment reminders, and location-based promotions. Features include custom SSL certificates, domain finder, link filtering, webhooks, custom data streams, single sign-on (SSO), downloadable QR codes, and more. Administrators can also design, launch, and manage personalized marketing campaigns, group links, and import/export data in CSV format.
Bitly includes a data dashboard, which allows managers to gain insights into link history, click rate, campaign performance, geographical monitoring, app installations, and more via analytics and metrics. It supports integration with various SMS communication platforms and third-party applications such as Salesforce, Twilio, Khoros, Sprinklr, Adobe, and more via an API.
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Reviews
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- Industry: Publishing
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 8.0 /10
Simple and powerful link shortener and analytics, if you can afford it.
Reviewed on 2023/12/22
Pros
The simplicity of Bitly. The browser extension made it quick and easy to generate links with a simple click straight to your clipboard , ready for posting. This made it slot seamlessly into my workflow.
Cons
The free and budget friendly options of Bitly are few and far between, everything of worth is locked behind a paywall and the price is steep. For $400/mo you can generate ten QR codes.... ten! $40 per QR code, for a link you can just copy paste into a free web tool.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Bitly review
Reviewed on 2024/07/02
My overall experience with Bitly has been positive due to its effective URL shortening capabilities...
My overall experience with Bitly has been positive due to its effective URL shortening capabilities and robust analytics tools. It's convenient for managing and tracking links, although pricing for advanced features can be a consideration.
Pros
Bitly stands out for its simplicity in shortening URLs and providing powerful analytics. It offers customization options for branded domains and integrates seamlessly with various platforms, making it a preferred choice for efficiently managing and tracking link performance.
Cons
Bitly's main drawbacks typically revolve around its pricing structure for advanced analytics and branded domains, which can be costly for some users. Additionally, there are occasional concerns about link reliability and dependency on third-party services for link redirection.
- Industry: Construction
- Company size: 201–500 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 0.0 /10
ZERO Customer Service / No Refund after 2-Days of Use
Reviewed on 2024/03/13
ZERO Customer Support - No Phone Support - Could not request a refund but i could not Test the full...
ZERO Customer Support - No Phone Support - Could not request a refund but i could not Test the full product capability without paying for it. VERY FRUSTRATED. NO Grace Time to evaluate/use.
Pros
Practically very useful, everyone I know uses it.
Cons
Tried to create custom urls - the only way to test it was to upgrade
- Industry: Apparel & Fashion
- Company size: 11–50 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
Efficient tool that allows you to track link activities in depth
Reviewed on 2024/07/10
Pros
Bitly has been a boon for our small business. We can now track customer movement on links and conversion rates which would have been impossible to do with plain landing page links. The in-depth analytics is a game changer when it comes to optimizing links for conversion. We also appreciate the highly customizable link format that not only allows us to get creative but strategize conversions.
Cons
Nothing unlikeable about Bitly. We clearly love it
- Industry: Design
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
Good for making links more aesthetic
Reviewed on 2024/05/16
Pros
I loved that I can shorten up my links because people care about what is aesthetically pleasing now a days.
Cons
I dislike it because after a few times using it I had to pay for it. But that is to be expected.
Bitly FAQs
Below are some frequently asked questions for Bitly.Q. What type of pricing plans does Bitly offer?
Bitly offers the following pricing plans:
- Starting from: US$35.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Not Available
Bitly offers a free version. Paid plans include monthly and annual subscriptions, details of which are outlined below: Free - $0 Basic - $35/month or $29/month (billed annually) Premium - $300/month or $199/month (billed annually) Enterprise - details upon request
Q. Who are the typical users of Bitly?
Bitly has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Bitly support?
Bitly supports the following languages:
English
Q. Does Bitly support mobile devices?
Bitly supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Bitly integrate with?
Bitly integrates with the following applications:
Khoros Marketing, Sprinklr, Twilio
Q. What level of support does Bitly offer?
Bitly offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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