Talkwalker

A social listening, analytics & influencer management tool

About Talkwalker

Talkwalker is a cloud-based social media and analytics platform, which assists businesses with social listening and influencer marketing. Key features include team communications, channel management, content analysis, automated alerts, and data intelligence.

The Talkwalker platform comes with an AI-based sentiment analysis tool, which can interpret human emotions in brand mentions across online, print, social, radio, and TV content. Brand managers can track discussions across online forums, receive alerts for unusual activities, access trend prediction charts, and respond to comments in real-time.

With Talkwalker, teams can analyze the reach, engagement, and trending scores of posts in addition to comparing the performance of earned and owned media. Besides, the unified dashboard displays brand mentions, reach, and engagement metrics alongside story widgets, which enables administrators to track competitors and monitor campaign performance.

Talkwalker helps businesses organize, track, and optimize influencer workflows and campaigns. Users can identify relevant influencers from a centralized database and compare the ROI of each influencer with detailed metrics. Talkwalker’s video recognition feature helps agencies assess brand exposure by detecting brand logos, scenes, and objects from an industry database.

Devices

Business size

S M L

Markets

United States

Supported Languages

English, French, German, Italian, Japanese, Portuguese, Spanish

Images

Talkwalker sentiment analysis dashboard
Talkwalker results dashboard
Talkwalker alerts creation
Talkwalker digital metrics dashboard
Talkwalker admin dashboard
View 6 more
Talkwalker video
Talkwalker video
Talkwalker video
Talkwalker video
Talkwalker screenshot: Talkwalker sentiment analysis dashboard Talkwalker screenshot: Talkwalker results dashboard Talkwalker screenshot: Talkwalker alerts creation Talkwalker screenshot: Talkwalker digital metrics dashboard Talkwalker screenshot: Talkwalker admin dashboard

Features

Total features of Talkwalker: 44

  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Competitor Monitoring
  • Customer Segmentation
  • Customizable Reports
  • Dashboard
  • Data Visualization
  • Engagement Analytics
  • Historical Trend Analysis
  • Influencer Tracking
  • Issue Tracking
  • Keyword Filtering
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Multi-Language
  • Multiple Data Sources
  • Performance Metrics
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Sentiment Analysis
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

Alternatives

Sendible

4,5
#1 Alternative to Talkwalker
The Sendible platform brings all your social networks together into a centralised hub and is the easiest way to execute...

emfluence Marketing Platform

4,7
#2 Alternative to Talkwalker
The emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder,...

Falcon.io

4,2
#3 Alternative to Talkwalker
Falcon.io is a SaaS platform designed for social media marketers for social media monitoring, engagement, publishing,...

Sprout Social

4,4
#4 Alternative to Talkwalker
Sprout Social is a social media management tool created to help businesses find new customers & grow their social media...

Reviews

Overall rating

4,3 /5
(17)
Value for Money
3,9/5
Features
4,1/5
Ease of Use
4,2/5
Customer Support
4,2/5

Already have Talkwalker?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 17
Maria B.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

The sky's the limit!

Reviewed on 2019/07/25

Pros

Talkwalker is incredibly customizable. Once you've had a proper demo/training on this tool, honestly the sky is the limit with what you can do. I really enjoy using this product for social monitoring purposes and pulling data to build reports. It is a lot more accurate than other similar tools out there (that I have used) especially when calculating social sentiment. You can also build customized reports right on the platform or email reports!

Cons

The tool isn't the most intuitive or user-friendly, but with a proper training you will quickly learn how to use it. There is just soooo much you can use this tool for! I would say you need to be pretty familiar with boolean queries as it functions mostly on that.

Grace H.
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Excellent product for the analysis and monitoring of social networks

Reviewed on 2021/03/03

This software provides us with all the data and indicators we need, it allows us to have a better...

This software provides us with all the data and indicators we need, it allows us to have a better perspective, it also offers me a very complete review on multiple topics, it has been very useful for our team when receiving information about our brand, now we have the possibility to access to different results and queries, it offers us faster reaction times, helps us in many useful ideas.

Pros

It is an excellent tool for segmenting the audience, it offers an excellent system, the dashboard and reports are good too, it is very useful when it comes to campaign analysis, I can also use it for a variety of different auditory use cases, it also provides a large number of innovative functions, its reports can be customized and sent by email, it allows you to follow your communication campaigns and analyze the results, it also allows complex queries and sophisticated analyzes, the device is very intuitive and well designed.

Cons

It is a very good and useful tool for strategies in social networks, I have nothing bad to mention about Talkwalker, its performance is very correct and it fulfills its functions correctly.

Verified Reviewer
Overall rating
  • Industry: Information Technology & Services
  • Company size: 501-1 000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Talkwalker- Though presentation is good but poor data minning capacity

Reviewed on 2019/08/18

Not so much satisfied but it helped me in better visualization of data and help me understanding...

Not so much satisfied but it helped me in better visualization of data and help me understanding more metrics of analytics. But the overall experience is not so good

Pros

It has lots of filters which give us many choices to make our data more specific and precise. Apart from this it visualization is awesome and that makes it very cool to use as we have everything on screen whatever we need. It is quite easy to use and query formation is also good. But the most important thing is that it has a separate dashboard thing in it which helps to segregate multiple clients.

Cons

Data mining is very poor and sentiment tagging is also very poor. No when can trust in its data as it could be wrong. Second thing is that it shows different data on the dashboard and when we download it then data count become different

Verified Reviewer
Overall rating
  • Industry: Political Organization
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Set it and forget brand monitoring tool

Reviewed on 2021/02/16

This tool saves time because now I do not have to manually search the web for mentions of my...

This tool saves time because now I do not have to manually search the web for mentions of my company. TalkWalker does it for me.

Pros

I like that once I set up the keywords to track, I get daily digest emails of keyword mentions in social media and across the web.

Cons

There's nothing I would change about it. It is extremely inexpensive and simple to use. Very straightforward.

Guido N.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Web listening made simple (but with limits)

Reviewed on 2020/12/05

We use it in our agency to track the brand names of some clients and to discover trends and topics...

We use it in our agency to track the brand names of some clients and to discover trends and topics around certain brands or products.

Pros

I like the very user friendly interface: it's simple to browse through its functions and features. Help pages are comprehensive and useful. Support is great: whenever you have doubts or problems, they are available to help you find the best solution to your needs (mail, phone, virtual meeting). It can scan many web properties (websites, blogs, forums, most social media) for keywords or hashtags. Keyword creation is quite easy, also for very complex "constructions" (with many operators letting you build any kind of expression). It is a bit pricy, but when compared to similar platforms it turns out that it's one of the cheapest.

Cons

Listening is very limited on Facebook and Instagram (because Facebook limits what's passed through its APIs, after privacy concerns of the past years). Automatic analysis of the sentiment of the mentions is not totally satisfying, requiring a lot of manual work to correct the platform suggestions. There is no analysis of the profiles who mention your keywords. In the end, it's very useful to track possible "crisis events", but it's not very useful if you want to analyze how certain topics or brands are treated on the web, to understand what people talk about and where this occurs.

Showing 5 reviews of 17 Read all reviews

Talkwalker FAQs

Below are some frequently asked questions for Talkwalker.

Talkwalker offers the following pricing plans:

  • Starting from:
  • Pricing model: Free, Subscription
  • Free Trial: Available

Basic Plan: $9,600/year. Contact Talkwalker for Corporate and Enterprise pricing details.

We do not have any information about Talkwalker features

Talkwalker has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

Talkwalker supports the following languages:

English, French, German, Italian, Japanese, Portuguese, Spanish

Talkwalker supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Talkwalker integrates with the following applications:

Facebook, Google Analytics, HootSuite, Tableau, Twitter

Talkwalker offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support

Related categories

See all software categories found for Talkwalker.