CallTrackingMetrics
CallTrackingMetrics
About CallTrackingMetrics
CallTrackingMetrics is a call tracking and marketing attribution solution for contact centers and agencies. The cloud-based platform offers features to help businesses capture the customer journey, manage calls, track conversions, and deep dive into important metrics with real-time analytics. It combines call tracking and contact center functionality to provide an all-in-one customer experience management solution, and helps businesses across a range of industries to provide a more personalized customer experience.
Features of CallTrackingMetrics include call tracking, call automation, analytics, communications management, phone number tracking, custom forms, chat, text messaging, and more. With the call tracking tools, businesses can track all inbound communications from across multiple channels and identify which marketing campaign the lead came from. Conversions can be tracked from calls, texts, chat conversations, and online forms. CallTrackingMetrics’ call automation functionality facilitates automatic routing of calls using artificial intelligence (AI). Calls and other leads can be routed to specific agents based on data such as client history, demographic, online activity, and more, and high value customers can be automatically identified based on words of intent, purchase history, and more.
Key benefits of CallTrackingMetrics
Truly unified communications with tracking for calls, texts, chats, and forms.
Live phone, chat, and email support available on all plans.
Detailed marketing attribution down to the keyword through reliable dynamic number insertion.
Go beyond tracking and manage calls with our cloud-based solution, featuring highly customizable, intelligent automation.
Analyze conversations as they happen and measure against campaign performance to inform your business decisions
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Reviews
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- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Exceptional Value and the Support is Top Notch!
Reviewed on 2020/09/22
We are a marketing company and use it when placing ads via print, online, craigslist and so much...
We are a marketing company and use it when placing ads via print, online, craigslist and so much more. It has helped us save numerous accounts that say they are not getting response from their advertising with us. We are able to print out detailed reports and physically show them how many calls they are receiving.
Pros
We have been with CTM forever it seems like! I have used many different call tracking applications, but, they are hands down the best! If you need something specific from reports, to call handling, forwarding, whispers, they can do it all. The support team is the most helpful with a quick response. From small to big issues they can do it all! The value you get with this CTM far exceeds any other software.
Cons
Honestly, there really isn't anything that I don't like. I haven't found anything that they can't do. If they can't do it, they find a way to make it happen for you.
- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Smart & Simple Marketing Call Tracking Software
Reviewed on 2022/09/20
We are an agency that manages digital marketing campaigns for clients on multiple platforms like...
We are an agency that manages digital marketing campaigns for clients on multiple platforms like Google, FB, and Microsoft. CallTrackingMetrics helps us track and measure ROI, audit the quality of calls, and optimize our campaigns to improve performance and present results to our clients. Many clients do love CallTrackingMetrics because they can listen to calls and evaluate the performance of their sale customer service team.
Pros
I really like the user interface where you can easily filter your clients, listen to calls, download reports, select your call and most importantly audit the quality of the calls generated. Also, I love the easiness of the setup, how to buy numbers, associate to sources, and whatnot. And ultimately, I find its integrations with various marketing platforms very helpful.
Cons
Some opportunity that I have seen is recording management. Sometimes, we want to share calls with our clients in a very simple manner for a quick listen without having the client log in to a computer and access a profile but when we share the link that is available to download from CTM, often times the link is broken and we are not able to share that recording.
Alternatives Considered
CallRailReasons for Switching to CallTrackingMetrics
They offered a better enterprise custom package, better UI, and easy and faster deployment, better integrations.
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
It is not ideal but does integrate with other programs and software
Reviewed on 2018/02/06
It is better than not having a program to track calls and it helps us to identify the sources for...
It is better than not having a program to track calls and it helps us to identify the sources for ROI purposes, but does not produce regular reports and you really never know if the person came from where it says if they call the main number which is not recorded and they can't make that happen, but to be fair neither can any other company I have talked to outside the actual phone company.
Pros
It helps us to know when someone is calling into one of our tracking lines. It integrates with Infusionsoft via zapier (one way connection so that infusionsoft doesn't cause issues for them) and then it also allows us to listen to those calls.
Cons
It does not record all calls. It does not do a great job of creating contacts into Infusionsoft as it makes duplicates because of how the system connects, NOT sure if this is their fault, Zapier's fault or Infusionsoft's fault.
Response from CallTrackingMetrics
Hi Rachel, Thank you for your feedback. I know you are passing data between several platforms, but CTM does offer call recordings and transcriptions. Please contact our support team if you have any issues or questions about how to use this feature.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Great Software for the Price, Compared to other Options
Reviewed on 2020/08/20
We have been using the software for 4+ years. It is a good tool to implement for our clients as...
We have been using the software for 4+ years. It is a good tool to implement for our clients as most of our clients get the majority of their business from phone calls.
Pros
CTM has many of the features offered by the bigger names in the industry at a more cost effective rate. Other similar software require more than 1 tracking number to integrate to Google Ads. Although CTM suggests to add more than one, it is not a requirement. Most of our clients are small businesses and don't have the traffic volume to necessitate more than one tracking number.
Cons
Reports are not as customizable as I would like.
Alternatives Considered
CallRailReasons for Choosing CallTrackingMetrics
CTM provided the ability to easily integrate with Google Ads. The interface was also much more user friendly and generally, nicer to look at than what DialgTech had.Reasons for Switching to CallTrackingMetrics
Price. We were introduced to CallRail by a partner agency but the costs were more than what we were willing to pay. CTM provided most, if not all, of the features CallRail did but at a much better cost.- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easy Alternative to Call Rail
Reviewed on 2021/03/17
It has been good.
It has been good.
Pros
Easier to deploy than call rail. Give them a call or chat with them for a program to fit your budget or agency. Simple for a small business or a smaller agency.
Cons
Not as technical as CallRail. There are fewer selections on placement and connection.
Reasons for Choosing CallTrackingMetrics
I actually use them both depending on the client. If a client requires HIPAA or something more technical I use Call Rail. However if it’s a small local business then Call Tracking Metrics is suitable.Switched From
CallRailResponse from CallTrackingMetrics
Thank you so much for the review! It is always helpful to hear how we measure up to our competitors.
CallTrackingMetrics FAQs
Below are some frequently asked questions for CallTrackingMetrics.Q. What type of pricing plans does CallTrackingMetrics offer?
CallTrackingMetrics offers the following pricing plans:
- Starting from: US$79.00/month
- Pricing model: Subscription
- Free Trial: Not Available
CallTrackingMetrics offers 4 plans to choose from, to fit any goal, starting at just $79. Plans are on a month-to-month basis, with no required annual contract (unless you want one!), and include unlimited users with just one subscription. You only pay for the data you use, there’s no unnecessary bundling of numbers and minutes. The first month’s subscription is always free, giving flexibility to ramp up without an upfront investment.
Q. Who are the typical users of CallTrackingMetrics?
CallTrackingMetrics has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does CallTrackingMetrics support?
CallTrackingMetrics supports the following languages:
English
Q. Does CallTrackingMetrics support mobile devices?
CallTrackingMetrics supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does CallTrackingMetrics integrate with?
CallTrackingMetrics integrates with the following applications:
Acquisio, Adobe Analytics, AgencyAnalytics, Bizible, CAKE, Drift, Facebook Business Suite, Google Ads, Google Analytics 360, Google Data Studio, HubSpot CRM, Instapage, Kenshoo Infinity Suite, Kissmetrics, Lead Gen & CRM (formerly SharpSpring), Mailchimp, Marin Software, Marketo Engage, Meta for Business, Pipedrive, RankRanger, Salesforce Marketing Cloud Account Engagement, Salesforce Sales Cloud, SendGrid, Shopify, Slack, Snapchat, Stripe, Sunwave, Symplify, Twilio, Unbounce, VWO Testing, ValueOps, Whatagraph, Wix, WordPress, Yalla, Zapier, Zendesk Suite, Zoho CRM, Zoom Workplace
Q. What level of support does CallTrackingMetrics offer?
CallTrackingMetrics offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
Related categories
See all software categories found for CallTrackingMetrics.
- Telephony Software
- Conversational Marketing Platforms
- Call Centre Software
- Contact Centre Software
- SMS Marketing Software
- Auto Dialer Software
- Marketing Attribution Software
- Softphone Software
- IVR Software
- Predictive Dialer Software
- Call Recording Software
- Call Tracking Software
- Unified Communications Software
- Speech Analytics Software
- Online Meeting Software
