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Basis Technologies

Basis Technologies

4.4 (17)
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Transform data silos into revenue growth
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About Basis Technologies

QuanticMind transforms data silos into revenue growth by consolidating all of your marketing data into a single system of record. QuanticMind’s Marketing Intelligence Platform seamlessly makes this data accessible for unified reporting, data management and to facilitate smarter business decisions. QuanticMind Search leverages your data to deliver the most intelligent, scalable, and fastest solution to optimize search engine marketing campaign performance with best-in-class artificial intelligence and machine learning bidding algorithms.

The QuanticMind platform integrates with a wide array of data sources, including publisher platforms, analytics solutions, CRMs, data warehouses, and call intelligence suites, while also providing proprietary tracking technology to surface even deeper insights through the entire customer journey.

Founded by Data Scientists and Digital Marketers, QuanticMind has a track record of enabling Fortune 500 Marketing programs to drive predictable & sustainable revenue growth by mapping the right investments in Sales, Marketing & Advertising.

QuanticMind clients include leading brands from the Consumer Goods, Leisure & Travel, eCommerce & Retail, Fashion & Apparel, Automotive, Financial Services, Education, Health, Media and Performance Marketing industries.

Key benefits of Basis Technologies

- Simplicity: A platform built for marketers, by marketers. No technical knowledge required to get started.
- Consolidation: QuanticMind can integrate with any business or marketing data source.
- Power: cutting edge machine learning models built by an in-house Data Science team.

Images

Basis Technologies Software - QuanticMind edit reports
Basis Technologies Software - QuanticMind dashboard
Basis Technologies Software - QuanticMind bid settings
Basis Technologies Software - QuanticMind keyword manager
Basis Technologies Software - QuanticMind analytics
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Starting Price

No pricing found
US$8,000.00
year

Pricing Options

Free version
Free trial
Free version
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Features

47
242

Integrations

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Ease of Use

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Value for Money

4.5 (17)
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Customer Service

4.9 (17)
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Reviews

Overall rating

4.4 /5
(17)
Value for Money
4.5/5
Features
4.1/5
Ease of Use
4.5/5
Customer Support
4.9/5

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Showing 5 reviews of 17 Read all reviews
Showing 5 reviews of 17
Ting
Overall rating
  • Industry: E-Learning
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

3+ years of successful partnership

Reviewed on 2019/05/16

Babbel has been successfully working with the QuanticMind team since 2016. QuanticMind was able to...

Babbel has been successfully working with the QuanticMind team since 2016. QuanticMind was able to prove their effectiveness and win our business by conducting a test against a previous system we had in place. We hope to continue working and deepening our relationship with QuanticMind for many more years to come!

Pros

- An amazing support team that's responsive and knowledgable
- QuanticMind's use and leverage of data for efficient optimization and ability to hit CPA goals
- Easy to use platform with new features being added to keep up with changes on the publisher's side

Cons

- Not the cheapest solution but worth it given the level of support / service
- Platform can be slow at times especially when pulling larger reports

Mark
Overall rating
  • Industry: Computer Software
  • Company size: 1,001–5,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Quantic Mind - 1 year on.

Reviewed on 2019/05/31

Overall it has been a really good partnership right from the start, first with rep. in sales,...

Overall it has been a really good partnership right from the start, first with rep. in sales, through to Timur from technical side, another rep.from product development , another rep. our account manager and right through to our fantastic customer success manager who has been really outstanding. They have been very engaged and very conscientious at all stages. They have also been very patient as it took us a while to agree to a trial! We have received everything we have asked for in terms of features or product suggestions. Progress has never stopped, not after on-boarding, not after the trial, not after we got all the elements we originally required and not even after we got the extra features we suggested. We have just implemented a sophisticated model to weight conversions by revenue potential and are currently at the final stages of a project that will significantly change how we manage our campaigns in a much more efficient and effective manner.

Pros

I like three main things about the product
1. It works with with smaller accounts. Unlike other competitors that force you to bundle multiple accounts and campaigns into a single bid policy this tool can work effectively at much lower levels of conversions
2. The trial, on-boarding, account management and willingness to solve any issue has been amazing.
3. It allows co-operative bidding which results in much lower CPCs.

Cons

When we signed up last year the interface was just relaunched and with that there are some small usability issues. The team however are working on big and small updates on a frequent basis and the tool is becoming much more sophisticated and usable.

Verified Reviewer
Overall rating
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 7.0 /10

Customizable Bid Management Software

Reviewed on 2019/05/28

Support and assistance is eager and able, however also does not appear to have full clarity into...

Support and assistance is eager and able, however also does not appear to have full clarity into how best to optimize bids that are made counter intuitively by the platform. If the bid insight is made clearer, it will be a phenomenal upgrade.

Pros

Unlike Google's bid software, there are a number of features that make bidding customizable to what you specifically want to accomplish. It's easy to see at a glance how bid strategies are performing against each other.

Cons

Insight into logic behind bids is incoming, and can't come soon enough. It feels like there is a difficulty in understanding the logic behind undesirable changes, and currently the only solution is to remove those bids from being optimized by QM, which is not desirable.

Verified Reviewer
Overall rating
  • Industry: Financial Services
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

A Solid Product for Managing to Profitability

Reviewed on 2019/05/16

My general experience with QuanticMind has been a very good one.

Primary functionality, i.e., the...

My general experience with QuanticMind has been a very good one.

Primary functionality, i.e., the bidding, works well. They now use portfolio bidding, and where there's data, they do a great job hitting your desired metrics.

Secondary functionality is fair; however, they are ramping up their release schedule. Their releases are robust, too, with multiple features/fixes being introduced, and they proactively discuss with us.

An area in which QuanticMind really shines is service. They're responsive to all calls for technical or tactical guidance, and their contacts really know their way around online advertising--thank you,something you don't always see. (Friendly, too!)

They also take the time to understand how your business operates and what numbers are actually important to you. They have no problem then helping translate into platform rules and targets for implementation.

Pros

QuanticMind is able to reliably hit our long-term margin goals, the main reason we're using an ad management platform!

Cons

It sometimes seems there are features missing or idiosyncrasies with the interface. That said, the company is now rolling out quarterly releases, and I'm hopeful these will be resolved.

Verified Reviewer
Overall rating
  • Industry: Retail
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Seamless Data Integration & Optimization Capabilities

Reviewed on 2020/07/14

Pros

The integration with our internal data was easy and seamless. This allowed us to optimize to KPIs that were unique and important to our business. Customer support is fantastic.

Cons

There are still glitches in function, such as data not always automatically refreshing when changing time frames. Certain simple functions still don't work on the platform, like changing bid policy names.

Showing 5 reviews of 17 Read all reviews

Basis Technologies FAQs

Below are some frequently asked questions for Basis Technologies.

Basis Technologies offers the following pricing plans:

  • Pricing model: Free Version
  • Free Trial: Not Available

Contact Basis Technology for pricing details.

Basis Technologies has the following typical customers:

2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Basis Technologies supports the following languages:

English

Basis Technologies supports the following devices:

Basis Technologies integrates with the following applications:

AppsFlyer, Atlas CRM, BrightEdge, Criteo, Google Analytics 360, IBM Planning Analytics, Infinity Call Tracking, Invoca, Jet Interactive, Kochava, LiveRamp, Marchex, Meta for Business, Oracle Data Management Platform

Basis Technologies offers the following support options:

Email/Help Desk, Phone Support, 24/7 (Live rep), Chat

Related categories

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