About GivingDNA

Causemo is a cloud-based marketing analytics platform that provides nonprofit organizations with data insights for donor segments and fundraising campaigns. Key features include sector benchmarking, performance tracking, segment exporting, donor acquisition, data visualization, and reporting.

The AI-enabled solution allows staff members to monitor and record information about donor behavior, net worth, qualifications, religion, political leanings, and channel preferences. Using the dashboard, supervisors can track donor counts, calculate monthly and yearly revenue generation, and estimate client retention rates. The platform also helps members filter data based on factors such as timeframe, donation count, status, and sales opportunities, which enables users to categorize and export data for targeted campaigns.

Causemo offers integration with various third-party fundraising platforms and CRMs, including Salesforce, HubSpot, Classy, Little Green Light, Donately, and Microsoft Excel. Marketing teams can use the analytics module to discover and classify prospects into different segments such as upgrade, downgrade, high-value, active, and sustainer as well as plan communication strategies for their acquisition.


Business size



Australia, Brazil, Canada, China, Germany and 4 others, India, Japan, Mexico, United States

Supported Languages



Causemo user account
Causemo donor segmentation
Causemo giving dashboard
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GivingDNA video GivingDNA video GivingDNA video GivingDNA screenshot: Causemo user account GivingDNA screenshot: Causemo donor segmentation GivingDNA screenshot: Causemo giving dashboard


Total features of GivingDNA: 36

  • Activity Dashboard
  • Behavior Tracking
  • Benchmarking
  • Campaign Planning
  • Campaign Tracking
  • Channel Management
  • Charting
  • Client Management
  • Contact Database
  • Customer Accounts
  • Customer Segmentation
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Demographic Data
  • Donor Management
  • File Management
  • For Nonprofits
  • Fundraising Management
  • Opportunity Management
  • Performance Metrics
  • Predictive Analytics
  • Profitability Analysis
  • Progress Tracking
  • Prospecting Tools
  • Real Time Comparisons
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Retention Management
  • Revenue Management
  • Revenue Recognition
  • Search/Filter
  • Secure Login
  • Status Tracking
  • Third Party Integrations



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Overall rating

5 /5
Value for Money
Ease of Use
Customer Support

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Showing 5 reviews of 2
Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 51-200 Employees
  • Used Other for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Worthful tool

Reviewed on 2021/04/03


Worthful and easy-to-use visualization software. Incredibly responsive support team.


It seems expensive compared to similar products.

Mollie Y.
Overall rating
  • Industry: Nonprofit Organization Management
  • Company size: 2-10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Excellent Tool for MidLevel Donor Growth

Reviewed on 2019/12/05

We are building a strong midlevel giving program with a very small team. Causemo allows us to...

We are building a strong midlevel giving program with a very small team. Causemo allows us to prioritize our communications for maximum impact.


The ease of use and aggregate data sets are perfect. You can tell that this tool was built by a nonprofit practitioner for nonprofits. It just plain makes sense and provides exactly the data points I need to build a successful midlevel donor program.


It is a newer product so there are still a couple of features being worked on such as the ability to delete individual lists.

GivingDNA FAQs

Below are some frequently asked questions for GivingDNA.

GivingDNA offers the following pricing plans:

  • Starting from: US$599,00/month
  • Pricing model: Subscription
  • Free Trial: Available

Monthly Plan: $599/month Annual Plan: $6,000/year

We do not have any information about GivingDNA features

GivingDNA has the following typical customers:

11-50, 51-200, 201-500, 501-1 000, 1 001+

GivingDNA supports the following languages:


GivingDNA supports the following devices:

GivingDNA integrates with the following applications:

Classy, Donately, HubSpot CRM, Little Green Light, Microsoft Excel, Salesforce Sales Cloud

GivingDNA offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, Chat

Related categories

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