About Muster
Muster is a cloud-based advocacy platform designed to help trade associations, nonprofits and government firms track and manage their networks of supporters, and run grassroots campaigns. Key features include advocate engagement analytics, message drafting, alerts, and audience segmentation.
The application includes a CRM module, which lets employees manage and organize contact lists through custom field tags and record activity logs. Muster allows legislators to streamline communication and connect with elected officials through various modes such as email, phone or Twitter. It lets users drive advocacy campaigns by building segmented lists of supporters and broadcasting emails accordingly. Agencies can also use the solution to measure campaign success through open-rates & ROI statistics, as well as track advocacy actions through Facebook pixel integration.
Muster helps team members segregate contacts based on political and geographic boundaries, enabling them to inform targeted audience groups about policies or initiatives. Plus, organizations can embed the widget on their website and invite visitors to participate in advocacy campaigns.
Pricing starting from:
US$199,00/month
- Free Trial
- Subscription
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Devices
Business size
Markets
Supported Languages
Pricing starting from:
US$199,00/month
- Free Trial
- Subscription
Compare with Popular Alternatives
Images
Features
Total features of Muster: 31
- Activity Tracking
- Advocate Management
- Alerts / Escalation
- Alerts/Notifications
- Analytics/ROI Tracking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Click Tracking
- Communication Management
- Contact Database
- Contact Management
- Customer Advocacy
- Customer Segmentation
- Customizable Fields
- Email Alerts
- Email Marketing
- Engagement Analytics
- Event Logs
- Forms Management
- Geotargeting
- Mailing List Management
- Nonprofit Advocacy
- Performance Metrics
- Real Time Analytics
- Reporting/Analytics
- Revenue Management
- Social Advertising
- Tagging
- Widgets
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Reviews
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- Industry: Government Relations
- Company size: 11-50 Employees
- Used Other for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Muster for Association Advocacy
Reviewed on 2021/03/04
Muster has been great to work with and made our efforts to engage our members in advocacy efforts...
Muster has been great to work with and made our efforts to engage our members in advocacy efforts simple and straightforward.
Pros
The product is streamlined and easy to use. The team at Muster is customer service driven and great to work with.
Cons
Looking forward to Muster version 2.0 and the new functionality it will provide.
Response from Muster
Hi Anthony,
Thank you for the wonderful review and for being a continued power user of Muster! We're beyond excited for the release of Muster 2.0 and the new functionality it will provide our customers. Our team can't wait to get it into your hands.
-Corey
- Industry: Nonprofit Organization Management
- Company size: 2-10 Employees
- Used Weekly for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Easy Way to Mobilize Your Grassroots to Tell their Reps Their Opinion
Reviewed on 2021/03/25
We were able to give grass roots an easy way to reach their reps - it was so easy that our action...
We were able to give grass roots an easy way to reach their reps - it was so easy that our action center was shared by several allied organizations to their followers.
Pros
Easy to use. Meets our needs for advocacy and geocoding people to their correct rep.
Cons
Doesn't measure twitter activity. Can set up action center for Twitter, but software doesn't currently have ability to measure tweets generated.
- Industry: Nonprofit Organization Management
- Company size: 2-10 Employees
- Used Monthly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Effective Advocacy Tool
Reviewed on 2019/11/21
Using Muster has increased our reach on issues that matter most to our members. Our members find it...
Using Muster has increased our reach on issues that matter most to our members. Our members find it easy to click through the prompts and customize their message to legislators, and they are able to easily share the Action Alerts among their networks as well.
Pros
Muster is an effective tool for engaging our association membership to participate in advocacy activities and engage their elected officials. With a few simple clicks, it makes it easy for people in our network to reach out and advocate.
Cons
There is not a way to modify the text in the messages we send to legislators—ie, bolding certain phrases, italicizing legislation, or bulletin key takeaways. This is disappointing that the letter the legislator receives is not eye-catching in that way, where they can easily pull out the key features of the message.
Response from Muster
Kadi,
Thank you for your wonderful review and we appreciate the feedback! We always want to ensure the deliverability of constituent messages which is why we made the choice to limit the styling for them.
We look forward to continuing to serve the Michigan Federation for Children and Families and making it easier for your supporters to connect with their legislators.
Best,
Corey @ Muster
- Industry: Public Policy
- Company size: 2-10 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Muster is a Must-have
Reviewed on 2017/04/04
We began using Muster in its early days as a tool for us to build a grassroots advocacy...
We began using Muster in its early days as a tool for us to build a grassroots advocacy organization. Before Muster, we used MailChimp, which is great for sending email, but it doesn't provide the key functionality of calling your list to specific, political action and then tracking the outcomes.
Muster was absolutely critical to our success when, last year, our city council passed the final vote to begin building rapid transit infrastructure for our city.
Now, as our organization grows and matures, Muster's features allow us to keep our supporters engaged and keep our officials on the right track.
Pros
Muster is great for the following reasons:
Excellent underlying data that makes segmentation and targeting your list simple.
The team is fantastic at supporting their product.
Sending quick updates is easy.
Cons
Muster could be better if:
More integrations
Greater ability to customize emails
Organization-facing mobile apps for managing lists, signups, calls to action.
- Industry: Nonprofit Organization Management
- Company size: 51-200 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Powerful and economical
Reviewed on 2020/05/29
Pros
User-friendly with an easy to use interface. Economical - well suited for a growing organization. Very responsive team, actively seeking feedback and making changes to suit our campaign.
Cons
Data organization can be tricky. Large numbers of contacts can slow down the interface.
Response from Muster
Hi Atul,
The whole Muster team wants to thank you for your continued feedback! We want to ensure you and every other customer gets the most out of our product. We've loved seeing the incredible growth you've had in the short time you've used Muster and we'll always work on ways to make the experience smoother.
Best,
Corey @ Muster
Muster FAQs
Below are some frequently asked questions for Muster.Q. What type of pricing plans does Muster offer?
Muster offers the following pricing plans:
- Starting from: US$199,00/month
- Pricing model: Subscription
- Free Trial: Not Available
Contact Muster for pricing details.
Q. What are the main features of Muster?
We do not have any information about Muster features
Q. Who are the typical users of Muster?
Muster has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+
Q. What languages does Muster support?
Muster supports the following languages:
English
Q. Does Muster support mobile devices?
Muster supports the following devices:
Q. What other apps does Muster integrate with?
Muster integrates with the following applications:
Q. What level of support does Muster offer?
Muster offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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