Scal-e

Omnichannel marketing system with customer loyalty programs

About Scal-e

Scal-e is a web-based marketing solution that reaches audiences through customer loyalty programs and customer data management to gain a 360 degree view on customer tendencies. The system comes with 5 modules including data management, audience builder, omnichannel orchestration, customer retention, and customer intelligence. The omnichannel module allows for multi-channel marketing campaigns that can be distributed through email, SMS, print, social media, wechat, and more to reach a multitude of prospects and existing customers. Additionally, the solution comes with a regulatory management engine that protects customer privacy through data encryption.

Scal-e provides customer loyalty management that analyzes customer trends and gives incentives to returning customers based on previous activity. The system also comes with a feedback options that allow customers to rate their online experience through forms, multiple choice questions, and statistics. In addition, the data management module displays statistics through custom dashboards that give a complete overview of how campaigns are operating with ROI analysis.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Devices

Business size

S M L

Markets

Australia, Belgium, Canada, Switzerland, China, France, Mexico, United States

Supported Languages

Chinese, English, French

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Images

Scal-e Software - Custom dashboards with trend analysis
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Scal-e video
Scal-e Software - Custom dashboards with trend analysis

Features

Total features of Scal-e: 124

  • 2-Way Messaging
  • AB Testing
  • Activity Dashboard
  • Activity Tracking
  • Address Validation
  • Automated Responses
  • Batch Communications
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Brand Tracking
  • CRM
  • Campaign Management
  • Campaign Segmentation
  • Chat/Messaging
  • Client Portal
  • Commission Management
  • Communication Management
  • Contact Management
  • Content Management
  • Contextual Targeting
  • Conversion Tracking
  • Coupons
  • Customer Database
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Dashboard Creation
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Connectors
  • Data Discovery
  • Data Governance
  • Data Integration
  • Data Mapping
  • Data Masking
  • Data Migration
  • Data Profiling
  • Data Quality Control
  • Data Security
  • Device Targeting
  • Distributor Management
  • Drip Campaigns
  • Dynamic Content
  • ETL - Extract / Transfer / Load
  • Email Distribution
  • Email Marketing
  • Email Tracking
  • Engagement Tracking
  • Expiry Notifications
  • Feedback Management
  • GDPR Compliance
  • Gamification
  • Geotargeting
  • Gift Card Management
  • Hierarchy Management
  • In-Database Processing
  • Information Governance
  • Interactive Content
  • Keyword Filtering
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Live Chat
  • Location-Based Marketing
  • Loyalty Cards
  • Loyalty Program
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Master Data Management
  • Match & Merge
  • Member Portal
  • Membership Management
  • Message Personalization
  • Metadata Management
  • Mobile Alerts
  • Mobile Coupons
  • Mobile Keywords
  • Multi-Account Management
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Country
  • Multi-Domain
  • Multivariate Testing
  • Notification Scheduling
  • On-Demand Communications
  • Order Management
  • Personalization
  • Post Scheduling
  • Predictive Analytics
  • Process Management
  • Prospecting Tools
  • Push Notifications
  • ROI Tracking
  • Referral Tracking
  • Relationship Mapping
  • Reporting/Analytics
  • Rewards Management
  • SMS Marketing
  • SMS Messaging
  • Sales Reports
  • Scheduled Messaging
  • Segmentation
  • Self Service Portal
  • Shortcodes
  • Social Advertising
  • Social Marketing
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Survey/Poll Management
  • Template Management
  • Tiered Commissions
  • Visual Notifications
  • Visualization
  • Web Notifications
  • Website Visitor Tracking

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Reviews

Overall rating

4,9 /5
(15)
Value for Money
4,9/5
Features
5/5
Ease of Use
4,8/5
Customer Support
4,9/5

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Showing 5 reviews of 15
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51-200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Local and global marketing enhanced

Reviewed on 2021/02/15

It's hard to navigate the galaxy of marketing software packages. After several disappointments, I...

It's hard to navigate the galaxy of marketing software packages. After several disappointments, I did my research to finally find the "Real CDP" label. Among them, a French solution that I chose for practicality.

Pros

We use Scal-e for unify our marketing and communication across all our entities. This platform is a right step to take for Distributed Marketing : Very good interface and well optimized to be used globally and locally. The IT teams customized all the profiles I need for all types of users, according to my needs. Practical and convenient. Quickly integrated and adopted by all my affiliates.

Cons

As it's a all integrated hub , we replaces all our marketing tool by Scal-e platform. It took some time for the teams to get used to it . Good point, the online support and courses helped a lot.

Alternatives Considered

CrossEngage and Tealium Customer Data Hub

Reasons for Switching to Scal-e

More possibilities / more flexible and RGPD compliant.
Loic P.
Overall rating
  • Industry: Computer Software
  • Company size: 11-50 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Scal-e MarTech Suite truly helped us to scale our digital marketing activities

Reviewed on 2021/02/16

Step by step we are scaling up its use for additional marketing activities.

Step by step we are scaling up its use for additional marketing activities.

Pros

The software is easy of use and it was also pretty fast to perform all the initial setup.
We very much like their "solution by industry" which helped us to start a live pilot in a matter of days.

Cons

So far so good! we still have lots of additional features to discover - to decide on using them or not.

Alternatives Considered

Salesforce Sales Cloud and Hootsuite

Reasons for Switching to Scal-e

flexibility and reactivity of a smaller vendor/team to support us
Doreen S.
Overall rating
  • Industry: Textiles
  • Company size: 501-1 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Say yes to Scal-e!

Reviewed on 2021/02/16

My overall experience with Scal-e is utterly satisfying, I highly recommend this platform to anyone...

My overall experience with Scal-e is utterly satisfying, I highly recommend this platform to anyone who wishes to take customer marketing to the next level !

Pros

Scal-e is able to customize everything depending on your needs and adapts perfectly to your business environment! The initial set-up stage was as professional as today's daily support.
Handling your database, sending out communication campaigns, managing a loyalty program ... everything is easy and highly efficient with Scal-e.
Moreover, the team is always ready to help, it is very pleasant to work with them and to build up a relationship.

Cons

Scal-e always offers new features and constantly strikes at becoming even more user friendly, the little feedback I have given in the past had been taken into account, there is nothing I can complain about today.

Guillaume C.
Overall rating
  • Industry: Financial Services
  • Company size: 201-500 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Excellent end-to-end platform

Reviewed on 2021/02/18

Pros

We use Scal-e on a daily basis and the solution has everything we need (marketing stack, privacy module, DQM, loyalty program, distributed marketing, etc.) is there. The goal is achieved for us, at a pretty good price, even with a large volume of data and users having to log in.

Cons

Everything is integrated and the coverage is vast, it means that you can replace pretty much every marketing tools with Scal-e but you also need teams which know their responsibilities and willing to get used to it. Good points, user friendly and the online support and courses helped a lot.

Matthieu V.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 10 000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The most efficient marketing automation tool on the market

Reviewed on 2021/02/22

Pros

A real distributed marketing tool, appreciated by all distribution networks
Very easy to use for marketing team without knowledge
A real data model (CDP) allowing to gain in reactivity and quality of targeting
Many native APIs
Extensive management of the GDPR

Cons

Already very efficient dashboards to be improved even more

Showing 5 reviews of 15 Read all reviews

Scal-e FAQs

Below are some frequently asked questions for Scal-e.

Scal-e offers the following pricing plans:

  • Pricing model: Subscription
  • Free Trial: Available

Please contact Scal-e directly for pricing details

Scal-e has the following typical customers:

11-50, 51-200, 201-500, 501-1 000, 1 001-5 000

Scal-e supports the following languages:

Chinese, English, French

Scal-e supports the following devices:

Android (Mobile), iPad (Mobile)

We do not have any information about what integrations Scal-e has

Scal-e offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, Chat

Related categories

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