About Talon.One

Talon.One is a cloud-based Promotion Engine designed to allow expanding enterprises to create, manage and track coupon codes, discounts, bundles, referral rewards and loyalty programs all in one holistic platform. The centralized platform enables users to create targeted promotions on a very granular level to improve customer experience

With Talon.One you instantly unlock a whole host of powerful features including: Coupon generation, coupon tracking, referral management, automated discounts and notifications, loyalty program backend logic, very flexible wallet features, geo-fencing, targeted bundling, default campaign budgets, approval workflows and single sign-on.

The full features are too extensive to list, but with this software customers can trigger any promotion solution they like based on customer profile data, interactions, location, device and segment data they obtain through 3rd parties.

Talon.One allows enterprises to run loyalty programs based on points, memberships, and multi-tiered KPIs, personalize each incentive/reward per customer attribute, and utilize the earn and burn module to buyers' wallet spend. It comes with an application programming interface (API), which allows businesses to integrate the platform with several third-party systems such as Salesforce, Braintree, Cegid, Domo, Marketo, Leanplum, Stripe, Mailchimp, Wirecard, Appnexus, and more.

Key benefits of Talon.One

- Every promotion solution can be built with Talon.One
- Flexible API that makes 3rd party integrations simple
- Easy-to-use guides and developer documentation
- Granular personalization for every promotion solution
- Up to 300 API requests per second
- High-speed cart evaluations (40-60 ms)
- Enterprise-grade security & encryption
- GDPR compliant

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, China, Germany and 5 others, United Kingdom, India, Japan, Mexico, United States

Supported Languages

English

Images

View 9 more
Talon.One video
Talon.One video
Talon.One screenshot: Talon.One screenshot: Talon.One screenshot: Talon.One screenshot: Talon.One screenshot: Talon.One screenshot: Talon.One screenshot: Talon.One screenshot:

Features

Total features of Talon.One: 47

  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Approval Process Control
  • Budget Control
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Commission Management
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Profiles
  • Customer Segmentation
  • Data Import/Export
  • Discount Management
  • Employee Referral Management
  • Event Triggered Actions
  • Filtering
  • Fraud Detection
  • Gamification
  • Geotargeting
  • Gift Card Management
  • Loyalty Cards
  • Loyalty Program
  • Membership Management
  • Multi-Campaign
  • Multi-Channel Marketing
  • No-Card Loyalty System
  • Promotions Management
  • Real Time Data
  • Real Time Monitoring
  • Referral Tracking
  • Reporting/Analytics
  • Rewards Management
  • Rules-Based Workflow
  • Segmentation
  • Single Sign On
  • Third Party Integrations
  • User Defined Attributes
  • User Management

Alternatives

Zoho CRM

4,2
#1 Alternative to Talon.One
Zoho CRM is a cloud-based customer relationship management (CRM) software that helps businesses of all sizes close...

Kangaroo

4,5
#2 Alternative to Talon.One
Kangaroo Rewards is a digital loyalty program with automated marketing technology to engage customers, increase sales,...

Influitive

4,7
#3 Alternative to Talon.One
The Influitive platform helps B2B companies discover, nurture, and mobilize their customers, developers, partners, and...

Clutch

5
#4 Alternative to Talon.One
Clutch helps businesses connect with customers, capture data, run targeted campaigns, and receive optimization...

Reviews

Overall rating

4,6 /5
(11)
Value for Money
4,4/5
Features
4,3/5
Ease of Use
4,5/5
Customer Support
4,8/5

Already have Talon.One?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 11
Mark K.
Overall rating
  • Industry: Transportation/Trucking/Railroad
  • Company size: 10 000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great Platform

Reviewed on 2019/06/05

Talon.One have allowed us to quickly migrate our existing promotional campaigns to their platform...

Talon.One have allowed us to quickly migrate our existing promotional campaigns to their platform and also allow us to create an ambitious roadmap using the functionality they have available.

Pros

Talon.One are a fantastic partner to National Express providing an excellent promotion platform. The range of features and functionality is great with an easy to use interface. The team are incredible responsive and are able to use their development roadmap to help solve our business challenges.

Cons

Nothing at all.... Any concerns we had about the team not being based in the UK were quickly removed by the quality of the support we get.

Response from Talon.One

Thanks for the kind words Mark, it has been an absolute pleasure working with you and the entire National Express team. We are looking forward to working with you in the future and rolling out the loyalty and referral features with your team.

Julio S.
Overall rating
  • Industry: Internet
  • Company size: 11-50 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Talon is one of a kind

Reviewed on 2021/02/05

The API integration is straightforward and we got Talon up and running in little over a week, and...

The API integration is straightforward and we got Talon up and running in little over a week, and their backoffice is so simple to use that I trained our marketing team in less than 30 minutes. Their support is responsive and kind.

Pros

I researched 30+ different vendors when looking for an API-driven solution for our referral marketing campaigns, and can confidently say Talon has no real competition. While the rest of the market focuses on pre-packaged features, Talon's powerful rules engine and API was literally the only product that allowed us the flexibility we needed.

Cons

I wish Talon made it possible to set fully custom referral codes.

Response from Talon.One

Thank you for your review Julio! It's great to hear you and your team built custom referral program the way you wanted with our flexible and powerful Rule Builder. Fully custom referral codes are already on the roadmap of our product team and will be tackled. We are looking forward to building more of successful campaigns with you in the future!

Maria F.
Overall rating
  • Industry: Consumer Services
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Overall Review

Reviewed on 2018/10/26

It is great to work with Talon.One, we easily integrate with their api and started working in...

It is great to work with Talon.One, we easily integrate with their api and started working in awesome projects right away. They give us a great help and keep working with us toward creating great and innovative features.

Pros

It is easy to use and it provides a very interesting service which solves the necessity of developing many projects in just one integration.

Cons

services were not prepared for what we needed at first

Response from Talon.One

Hi Maria, Thanks for the review! We appreciate your response. We hope that all the features we have made available to you now are helping your team and continue to add value. We will keep working to be the innovative solution your team can rely on.
Thanks again!

Alejandro B.
Overall rating
  • Industry: Financial Services
  • Company size: 51-200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Full control of growth offerings

Reviewed on 2021/02/02

The onboarding is painful, but after a few weeks and taking baby steps, you get to build amazing...

The onboarding is painful, but after a few weeks and taking baby steps, you get to build amazing groweth engines and start to see results of conversion and retention.

Pros

After setting up all attributes and knowing how to build rules is easy for a growth team to set up targeted engines to increase retention and usage of digital products. The variety or attributes and parameters to combine this engines is super useful. From profile parameters, to behavioral and transactional inputs. The possibilities are endless.

Cons

I wasn't in the team when the integration was donde, so getting to know the logics behind all attribute names and how they work is hard. Also getting to know the format of each attribute and how they operate is not easy for a non engineer profile. Always helpful to learn pseudo coding and algorithms, but the onboarding is not easy and needs lots of support from Talon and technology teams.

Response from Talon.One

Thank you for your feedback Alejandro! We are happy to hear that after the onboarding you were able to see the value Talon.One has brought to your product in just a few weeks. We look forward to helping Agora being successful in the future!

Luke S.
Overall rating
  • Industry: Farming
  • Company size: 1 001-5 000 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Talon Promo Engine

Reviewed on 2021/02/02

The Talon One team has been very responsive and available with all of our requests and support...

The Talon One team has been very responsive and available with all of our requests and support needs. Highly recommend the tool just for their customer service!

Pros

My two favorite aspects of Talon One are the customizations and ease of campaign creation. We are able to get pretty granular with how a promo is processed, even down to creating multiple codes for the same campaign!

Cons

My number one most frustrating thing about Talon One is the lack of training and tool descriptions. As a new user, it was very difficult to understand what I was doing in the rule builder/campaign builder due to the lack of descriptions in the field. Even just a sentence or two that explains what something should do would be great. I would really be interested in a formal training, or a computer based training hosted by Talon One.

Response from Talon.One

Luke, thank you for your review! Happy to hear the flexibility of our platform helps you create custom campaigns. We are looking to provide more guidance for navigating the UI in the future. For custom training, please reach out to your CS Manager.

Showing 5 reviews of 11 Read all reviews

Talon.One FAQs

Below are some frequently asked questions for Talon.One.

Talon.One offers the following pricing plans:

  • Starting from:
  • Free Trial: Available

Pricing depends on the volume of data you need to run your promotions. All plans include unlimited access to the product. To discover the plan that is right for your business just contact Talon.One and book a free demo.

We do not have any information about Talon.One features

Talon.One has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

Talon.One supports the following languages:

English

Talon.One supports the following devices:

Talon.One integrates with the following applications:

Adobe Experience Manager, Adyen, AppsFlyer, Braintree, Campaign Monitor, Cegid Retail, Domo, Drift, Dynamic Yield, HubSpot CRM, Looker, Mailchimp, Mailchimp Transactional Email, Marketo Engage, Microsoft Power BI, Monetate, Optimizely, PayPal, QlikView, Salesforce Platform, Segment, Selligent, SendGrid, Sisense, Stripe, Tableau

Talon.One offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

See all software categories found for Talon.One.