Contentsquare

Digital intelligence experience tool for behavioral insights

4,7 /5 (32 reviews) Write a Review!

Contentsquare Overview

What is Contentsquare?

Contentsquare is a cloud-based analytics platform designed to help businesses in industries such as automotive, apparel, energy, travel, finance and others visualize and evaluate the customer journey and behavior on their business website. Features include session replays, prioritization, mobile app analysis, A/B testing, and historical data tracking.

The application allows marketers to capture data from multiple sources and view the number and order of pages visited by customers. Team members can examine previously viewed pages by customers and detect events such as 404 errors, site abandonment, voice of the customer (VoC), and more during their visit. The AI-enabled platform helps managers identify problematic pages and conversion opportunities via automated alerts and use the digital happiness index tool to categorize the customer’s browsing experience.

Contentsquare lets marketers determine various anomalies such as looping behaviors, unresponsive call-to-actions (CTAs), and slow loading pages and discover the impact of page or site errors on business KPIs through a scoring technique. Users can also evaluate visitors’ interactions with content, navigation, merchandising, and other site elements and monitor clicks and scrolls via heatmaps.

Contentsquare Overview

Pricing

Starting from
N/A

Pricing options

Free Trial
Subscription
Value for money

Please contact Contentsquare directly for pricing details


Contentsquare Features

Devices
Business size
S M L
Markets
United States, Canada, United Kingdom, China, Germany
Supported Languages
Chinese (Traditional), English, French, German, Italian

Media

Contentsquare heatmap
Contentsquare customer journey analysis
Contentsquare impact scoring
Contentsquare video Contentsquare screenshot: Contentsquare heatmap Contentsquare screenshot: Contentsquare customer journey analysis Contentsquare screenshot: Contentsquare impact scoring

Contentsquare Reviews

Contentsquare Reviews

Overall rating
4,7
/
5
Excellent
22

Very good
10

Average
0

Poor
0

Terrible
0

Value for Money
4,4
Features
4,7
Ease of Use
4,4
Customer Support
4,8
100% recommended this app
Simone N.

Valuable user insights

ContentSquare helps me to dive further into the user behavior on a page. I mostly use it to pre-validate AB-test ideas, analyse AB-tests, discover bugs on our site and determine general improvements of the user flow.


Simon B.

Contentsquare - highly recommended!

Typically web data is hidden away in reports and accessed by few. Such website data can be factual but doesn’t help to break behaviour down. Contentsquare does both - make data visually accessible and easy to understand - whilst adding different level of metrics to understand behaviour. So overall this has meant greater visibility of website performance and richer understanding of behaviour.


Richard R.

Contentsquare is a great solution and plays a vital role in our Site analysis

we have deeper insights about customer experience on Dell.Com and features like Journey Analytics which allows to identify the actual problem areas and make actionable punch-lists for optimizations that are causing problems for visitors. This equates to a much higher conversion rate.


Cj K.

Excellent features, with some issues


Michael E.

Crucial software to understand how your users are using your site

ContentSquare has provided so many insights and helped understand so many situations that would have been a lot more difficult to analyse without it. Eg.
Overall UX insights - Assisting major strategic CRO tests and redesigns across the entire site.
Opportunities - Reviewing page performance and customer journeys has allowed us to make even the smallest tweak in UX to assist customers make the right choice, whether it's moving a button or changing a piece of text, the insights would have been invisible without ContentSquare
Site issues - the tool has also helped us understand areas of frustration or elements that have perhaps broken or links that don't work.
Overall, I wouldn't want to be without it

The aftercare as mentioned above has been fantastic, ContentSquare are always happy to assist, they offer continued training for new and existing team members and they even offer to do analysis for you if you are struggling - fantastic service


Simone N.
Industry: Information Technology & Services
Company size: 10 000+ Employees

Valuable user insights

Used Weekly for 1-5 months
Reviewed on 2020/08/28
Review Source: Capterra

ContentSquare helps me to dive further into the user behavior on a page. I mostly use it to pre-validate AB-test ideas, analyse AB-tests, discover bugs on our site and determine general improvements of the user flow.

Pros

ContentSquare has extensive features to analyse user behaviour on a page or on a set of pages. The different type of reports form a great set of tools to uncover more general and very specific insights. I mostly use the zoning analysis and session replay. The CS Live Chrome Extension is very handy and is a great solution for stakeholders and team members to find quick answers to their questions. ContentSquare has integration with our customer feedback tools, Google Analytics and AB-testing software. ContentSquare is relatively fast as well, especially compared to our previous tool ClickTale.

Cons

We sometimes run into bugs. Luckily the Support Team is often quick to reply.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Simon B.
Industry: Retail
Company size: 1 001-5 000 Employees

Contentsquare - highly recommended!

Used Weekly for 1-5 months
Reviewed on 2020/04/03
Review Source: Capterra

Typically web data is hidden away in reports and accessed by few. Such website data can be factual but doesn’t help to break behaviour down. Contentsquare does both - make data visually accessible and easy to understand - whilst adding different level of metrics to understand behaviour. So overall this has meant greater visibility of website performance and richer understanding of behaviour.

Pros

Very powerful visual representations of data - making it clear, easy to interpret and impactful. Responsive and engaged customer support team.

Cons

Some of the features can be a bit buggy and unintuitive.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Richard R.
Industry: Information Technology & Services
Company size: 10 000+ Employees

Contentsquare is a great solution and plays a vital role in our Site analysis

Used Daily for 1+ year
Reviewed on 2020/10/27
Review Source: Capterra

we have deeper insights about customer experience on Dell.Com and features like Journey Analytics which allows to identify the actual problem areas and make actionable punch-lists for optimizations that are causing problems for visitors. This equates to a much higher conversion rate.

Pros

Deeper insights, actionable punch-lists.

Cons

Everything is wonderful with this software

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Cj K.
Industry: Retail
Company size: 5 001-10 000 Employees

Excellent features, with some issues

Used Weekly for 6-12 months
Reviewed on 2020/07/14
Review Source: Capterra

Pros

Great range of features that touch almost every aspect of visitor behavior, from the journey map to individual page interactions. Gives a whole new dimension on the "why" behind the winners and losers of A/B tests. Really caring and responsive customer support team as well!

Cons

Issues with performance, especially when taking in data from a large variety of external campaigns, do create somewhat significant barriers to using the platform to its fullest extent.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 7.0/10

Michael E.
Industry: Consumer Electronics
Company size: 201-500 Employees

Crucial software to understand how your users are using your site

Used Daily for 6-12 months
Reviewed on 2020/07/23
Review Source: Capterra

ContentSquare has provided so many insights and helped understand so many situations that would have been a lot more difficult to analyse without it. Eg.
Overall UX insights - Assisting major strategic CRO tests and redesigns across the entire site.
Opportunities - Reviewing page performance and customer journeys has allowed us to make even the smallest tweak in UX to assist customers make the right choice, whether it's moving a button or changing a piece of text, the insights would have been invisible without ContentSquare
Site issues - the tool has also helped us understand areas of frustration or elements that have perhaps broken or links that don't work.
Overall, I wouldn't want to be without it

The aftercare as mentioned above has been fantastic, ContentSquare are always happy to assist, they offer continued training for new and existing team members and they even offer to do analysis for you if you are struggling - fantastic service

Pros

The support from Content Square in implementing the software was fantastic, not only was the technical integration seamless, but the training and aftercare has been second to none.
The tool is incredibly easy to use and the insights regarding customer interaction have been invaluable to date. Being able to see directly how every element of any page affects the customer journey is just amazing useful in making key strategic UX decisions

Cons

The only downside from my perspective is that the workspace module is a little tricky to use, there are certain quirks to learn in order to make these workspaces and I have to admitted I threw a couple of tantrums until I learnt these tricks. Workspaces are only a fraction of what Content Square can do, so it doesn't put me off using the tool in the slightest

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
8,9/10
Based on 32 user ratings
Compare user recommendation rating with alternatives
Compare with alternatives

Contentsquare Pricing

Contentsquare Pricing

Starting from
N/A
Free Trial
Subscription
Value for money

Please contact Contentsquare directly for pricing details

Please contact Contentsquare directly for pricing details

Value for Money
4,4/5
Based on 32 user ratings
Compare value for money rating with alternatives
Compare with alternatives

Contentsquare Features

Contentsquare Features

API
Activity Dashboard
Ad hoc Reporting
Business Analysis
Business Intelligence
Charting
Collaboration Tools
Customizable Reporting
Dashboard Creation
Data Filtering
Data Import/Export
Data Visualization
Monitoring
Multiple Data Sources
Predictive Analytics
Real Time Analytics
Real Time Data
Reporting & Statistics
Third Party Integration
Visual Analytics
Features
4,7/5
Based on 32 user ratings
Compare features rating with alternatives
Compare with alternatives

Categories

Additional information for Contentsquare

Additional information for Contentsquare

Key features of Contentsquare

  • Action Management
  • Analytics
  • Customer Segmentation
  • Dashboard
  • Historical Trending
  • Monitoring
  • Predictive Analytics
  • Sentiment Analysis
  • Text Analysis

Contentsquare FAQs

Contentsquare FAQs

Below are some frequently asked questions for Contentsquare.

Q. What type of pricing plans does Contentsquare offer?

Contentsquare offers the following pricing plans:

Pricing model: Subscription

Free Trial: Not Available

Please contact Contentsquare directly for pricing details

Q. What are the main features of Contentsquare?

Contentsquare offers the following features:

  • Action Management
  • Analytics
  • Customer Segmentation
  • Dashboard
  • Historical Trending
  • Monitoring
  • Predictive Analytics
  • Sentiment Analysis
  • Text Analysis

Q. Who are the typical users of Contentsquare?

Contentsquare has the following typical customers:

Small Business, Large Enterprises, Public Administrations, Mid Size Business

Q. What languages does Contentsquare support?

Contentsquare supports the following languages:

Chinese (Traditional), English, French, German, Italian

Q. What type of pricing plans does Contentsquare offer?

Contentsquare has the following pricing plans:

Subscription

Q. Does Contentsquare support mobile devices?

We do not have any information about what devices Contentsquare supports

Q. What other apps does Contentsquare integrate with?

Contentsquare integrates with the following applications:

Blue Triangle, Dynatrace Ruxit, Google Analytics, Medallia, Monetate, New Relic, Optimizely, Salesforce Sales Cloud, Tealium IQ, iperceptions

Q. What level of support does Contentsquare offer?

Contentsquare offers the following support options:

Phone Support, Online Support, FAQs, Knowledge Base