Widen Collective

Widen Collective

Digital asset management with service beyond compare

4.4/5 (273 reviews)

Widen Collective Overview

Widen Collective is a cloud-based digital asset management solution that allows users to find, share, upload, download and analyze visual content anywhere, on any device. The product is suitable for marketers, creative teams, IT managers and software architects of mid-to-large enterprises. It is designed to cater to the needs of various industries that include apparel, consumer goods, retail, manufacturing, construction, healthcare, medical devices, hospitality, travel, and higher education.

The product has a wide feature set that helps in the creation of branded portals, asset tracking & archiving, workflow integrations, rights management, reporting & analytics and so on. It uses Amazon Web Services to ensure on-demand scalability and network access at a high speed for locations across the globe. Widen Collective has the capability to automatically crop & resize the photos of assets and publish them on the web. Users can further get the insights about the usage of the asset at different locations via geolocation map views.

Dashboard and reporting tools of Widen Collective allow users to export data and track asset usage by following the site with Google analytics. Users can compare the asset performance across various portals through dashboards that are pre-loaded with “must-track” assets and user activities. All the data such as user information, metadata, asset search result and upload history can be exported to Excel where users can drill down to analyze site activities.

Widen uses agile product development methodology in which ongoing features are released on a monthly basis and customer feedback drives the roadmap for Widen Collective. It offers integrations with a large number of marketing and creative applications that help in the easy syncing of brand assets across multiple channels. Some of the key clients of Widen Collective are New Balance, Energizer, Progressive, Zeiss, La-Z-Boy, Steelcase, Electrolux, Brooks Running and LG.

Pricing

Starting from
US$24 990,00/year
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Australia, Canada, Europe, Germany, Latin America and 3 others, Mexico, United Kingdom, United States

Supported Languages

English

Widen Collective Reviews

Overall rating
4.4/5
90% positive reviews
137
Excellent
110
Very good
23
Average
2
Poor
1
Terrible
Tommy U.

Widen Collective is the best Digital Asset Management system I have ever worked with.

Used Daily for 2+ years
Reviewed on 2017/08/29
Review Source: Capterra

My team has to manage over 15 different categories of assets. Most of those categories are individual brands within our company. Some are segments of the brands. All of that to say that we have sliced up our asset offering in many ways to best serve our customers. By being able to segment those brands, we are able to get the right asset served up quickly in a variety of formats to fit most every need.

In addition to that, we can make it so only certain assets can be served to certain customers. All through the use of Widen's "role" and "asset group" functions. We have well over 1000 end-users that we can easily manage.

Pros

I've used quite a few DAM solutions in the past and Widen is by far the best one I have worked with. The thing that I like the best is the ability to manage the metadata just as easy as it is to manage the assets themselves.

On top of that, the ability to assign permissions to access and administer assets by role has proven to be very valuable. We have assets that are only applicable to certain customers, so I can easily manage that through the admin tool.

The time that we spent managing assets went from a full-time person's job before implementing Widen to only an hour or so a week once it is up and running.

My team has to manage over 15 different categories of assets. Most of those categories are individual brands within our company. Some are segments of the brands. All of that to say that we have sliced up our asset offering in many ways to best serve our customers. By being able to segment those brands, we are able to get the right asset served up quickly in a variety of formats to fit most every need.

In addition to that, we can make it so only certain assets can be served to certain customers. All through the use of Widen's "role" and "asset group" functions. We have well over 1000 end-users that we can easily manage.

Cons

The only thing I have an issue with is my inability to customize the home page. From what I can tell, you have to be pretty savvy at HTML to do it right. But, I can say that there are some basic things that you can customize that will make your page on brand by adding logos and customizing the colors of fonts, buttons, etc.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Barbara M.

Widen Collective - a True Leader in the Field!

Used Daily for 1+ year
Reviewed on 2018/12/14
Review Source: Capterra

Our challenge was that duplicate files were everywhere. Our employees had no idea what assets were current or expired - so image and logo requests were constantly directed to the Creative Department cutting into valuable time for designing.

By purchasing a DAM system, we were able to centralize our assets, and provide users, controlled access to the most current files which, in turn, maximized productivity and efficiencies.

In addition – our global offices are now connected with the most up-to-date materials they need, in any time zone, which has improved the current process.

You will find that the customer service is amazing. Widen's team will help guide you through all of your challenges to ensure you build a successful DAM. In addition, once your system is built – Widen continues to build a relationship with you - providing full support even after the on-boarding process is complete. They are dependable, accountable and extremely customer focused.

Pros

The DAM interface is quick and easy to use, the reporting capabilities are robust, and the security allows a lot of flexibility. In addition - we love the Portals - which allows us to provide assets to our non users.

Cons

Knowing that a DAM is customized to your company’s needs, I'm not going to lie – implementing a DAM system can be grueling and a lot of work. But that’s the beauty of a DAM – as your company grows, your DAM can also grow and be customized to reflect changes and future needs.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Nick S.

We love WIDEN

Used Daily for 2+ years
Reviewed on 2016/09/29
Review Source: Capterra

We've been using WIDEN's DAM for about three years now to organize and distribute marketing deliverables to other internal departments like sales, development, etc. It makes it so easy to have a single, definitive location to find marketing-related assets. People don't have to wonder where to look to see if they have the latest version of an asset. And we don't have to worry about people accessing things they shouldn't. It also cuts down a lot on the requests we get day to day, because folks know where to go to find things themselves. And the support team at WIDEN is awesome and super friendly and helpful whenever we do have to reach out to them (which isn't that often because their product is great!).

Pros

It makes keeping things organized (which is a complicated job) super easy.

Cons

It works really, really well, but as with any asset management tool, there is ongoing maintenance and auditing that has to take place. That can get tedious at times, but we realize that it has to be done to keep things current, delete outdated/redundant assets, or just to check things that might have been uploaded with incorrect metadata, for instance.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Lauren C.

Great DAM solution!

Used Daily for 2+ years
Reviewed on 2016/09/29
Review Source: Capterra

One of the best things about Widen is their customer support. Every team member I've interacted with has been incredibly knowledgable and genuinely wants to help me. For example, I had a vision for our Dashboard page, and I wasn't sure how to achieve it myself because it involved a fair amount of coding. One of the customer support staff worked (very patiently) with me to literally build my vision. I even hand drew a picture and emailed it to him so he could see what I wanted. Thank you Tyson Purcell!

So whether it's through the vast information on the Support Page, the direct chat, or emailing or talking with very responsive Widen staff, I have found a solution to just about all of the problems I have encountered. It's not just admin who love Widen, our users have told us how easy it is to use to search and share assets.

Pros

I love that it is cloud-based and you can access it from any computer, phone or tablet. It's super easy to create collections and share media with internal and external clients.

Cons

Some of the features need updating in my opinion. I have asked several times for certain changes that I'm sure I'm not the only one to encounter.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Hannah S.

Widen is an advanced, user friendly media asset

Used Weekly for 2+ years
Reviewed on 2016/10/03
Review Source: Capterra

What I like best about Widen is that it is multifunctional. Not only is it a secure way to archive images, documents and videos, but it also allows you to share these files amoungst coworkers and clients with ease. Multiple people can be uploading, sharing and viewing files with no problem. It takes the weight off of one person having to manage the content and allows anyone to distribute items without a hassle.

Pros

The biggest business problem that it has solved for my company is it allows multiple people to do what once was a one person task. It saves time when being able to have multiple people have access to the same files and being able to send, upload and manage it all. Being able to easily send outside organizations images and documents has saved us so much time and has left very little room for error when sending. With Widen's recent website advancement's, it's given me an opportunity to create a creative brief for projects I'm working on. All within 1 website. It's great.

Cons

This doesn't happen all the time, but sometimes I will be uploading files and Widen will time out or freeze during my upload and I'll have to start the process all over. This could be a problem with my internet connection as well.

Rating breakdown

Value for Money
Ease of Use
Customer Support

User Recommendation
9.3/10
Based on 273 reviews
Compare user recommendation rating with alternatives

Widen Collective Pricing

Starting from
US$24 990,00/year
Pricing options
Free Trial
Subscription
Value for money

Widen Collective starts at $26k per year.

For more details contact [email protected]

Value for Money
4.6/5
Based on 273 reviews
Compare value for money rating with alternatives

Widen Collective Features

  • API
  • Activity Dashboard
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing
  • Tagging

  • A/B Testing
  • Campaign Analysis
  • Third Party Integration
Features
4.5/5
Based on 273 reviews
Compare features rating with alternatives

Additional information for Widen Collective

Key features of Widen Collective

  • Access Controls
  • Activity Auditing
  • Activity Dashboard
  • Asset versioning
  • Auto Tagging
  • Automatic Formatting
  • Automatic Notifications
  • Brand Portals
  • CMS, CRM, Marketing Integrations
  • Collective Management
  • Creative Workflow
  • Data Imports/Exports
  • Drag & Drop Upload
  • Engagement Analytics
  • Enterprise Asset Management
  • Faceted Searching
  • History Tracking
  • Metadata Management
  • REST API
  • Review and Approval
  • Rights Management
  • Roles & Permissions
  • SSL Security
  • Single Sign On
  • Video Management

Benefits

● Control what users see and do in your digital asset management system with permission-based user roles and groups.

● Manager version control, expire assets, attach documents and review and approve throughout the entire content lifecycle.

● Duplicate filenames that trigger conflicts can be added as versions.

● Widen Collective has configurable email alerts or notifications that help in tracking the assets against which any major actions are taken by the users.

● Track individual assets and collections for page views, embed views and downloads.

● The solution allows users to create a custom login page to enhance user experience with their brand’s color scheme and logo.

Widen Collective FAQs

Below are some frequently asked questions for Widen Collective.

Q. What type of pricing plans does Widen Collective offer?

Widen Collective offers the following pricing plans:

Starting from: US$24 990,00/year

Pricing model: Subscription

Free Trial: Available

Widen Collective starts at $26k per year.

For more details contact [email protected]

Q. What are the main features of Widen Collective?

Widen Collective offers the following features:

  • Access Controls
  • Activity Auditing
  • Activity Dashboard
  • Asset versioning
  • Auto Tagging
  • Automatic Formatting
  • Automatic Notifications
  • Brand Portals
  • CMS, CRM, Marketing Integrations
  • Collective Management
  • Creative Workflow
  • Data Imports/Exports
  • Drag & Drop Upload
  • Engagement Analytics
  • Enterprise Asset Management
  • Faceted Searching
  • History Tracking
  • Metadata Management
  • REST API
  • Review and Approval
  • Rights Management
  • Roles & Permissions
  • SSL Security
  • Single Sign On
  • Video Management

Q. Who are the typical users of Widen Collective?

Widen Collective has the following typical customers:

Large Enterprises, Mid Size Business, Non Profit, Public Administrations

Q. What languages does Widen Collective support?

Widen Collective supports the following languages:

English

Q. What type of pricing plans does Widen Collective offer?

Widen Collective has the following pricing plans:

Subscription

Q. Does Widen Collective support mobile devices?

Widen Collective supports the following devices:

iPhone, iPad

Q. What other apps does Widen Collective integrate with?

Widen Collective integrates with the following applications:

Dropbox, JIRA Software, Marketo, Salesforce Marketing Cloud, Sitecore, Twitter, Wordpress, Workfront, Workfront, Wrike

Q. What level of support does Widen Collective offer?

Widen Collective offers the following support options:

FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials