--- description: Learn how Later Social can help your business. GetApp provides users in South Africa with the most detailed information on software tools, prices and features. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Later Social Reviews, Prices & Ratings | GetApp South Africa 2026 --- Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/104/social-media/software) > [Later Social](/software/169715/later) # Later Social Canonical: https://www.getapp.za.com/software/169715/later Page: 1 / 17\ Next: [Next page](https://www.getapp.za.com/software/169715/later?page=2) > Later Social is a social media marketing and commerce platform that helps business owners, creators, agencies, and social media teams grow their brands and businesses online. > > Verdict: Rated **4.4/5** by 398 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 398 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Later - **Founded**: 2014 ## Commercial Context - **Starting Price**: US$25,00 - **Pricing model**: (Free version available) (Free Trial) - **Pricing Details**: Starter: $25/month (or $18.75/month when billed annually) for 1 User, 1 Social Set, and 30 posts per month per social platform. Growth: $50/month (or $37.50/month when billed annually) for 2 users, 2 Social Sets, and 180 posts per month per social platform. Scale: $110/month (or $82.50/month when billed annually) for 4 users, 6 Social Sets, and unlimited posts across all social platforms. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Automated Publishing - Automated Scheduling - Calendar Management - Content Library - Content Management - Data Import/Export - Drag & Drop - Engagement Tracking - Image Library - Multi-Account Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging ## Integrations (3 total) - Instagram - Meta for Business - Twitter/X ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Social Media Marketing Tools](https://www.getapp.za.com/directory/104/social-media/software) ## Alternatives 1. [Instagram](https://www.getapp.za.com/software/107131/instagram) — 4.7/5 (5144 reviews) 2. [Snapchat for Business](https://www.getapp.za.com/software/109331/snapchat) — 4.6/5 (1133 reviews) 3. [Meta for Business](https://www.getapp.za.com/software/91327/facebook) — 4.4/5 (2372 reviews) 4. [Zoho Social](https://www.getapp.za.com/software/102087/zoho-social) — 4.7/5 (3388 reviews) 5. [Twitter/X](https://www.getapp.za.com/software/1535/twitter) — 4.5/5 (1793 reviews) ## Reviews ### "Gave me My Life Back\!\!\!" — 5.0/5 > **Laura** | *07 March 2019* | Photography | Recommendation rating: 10.0/10 > > **Pros**: Later is unbelievably EASY to use\! Whether you choose weekly or monthly view, , scheduling with Later could not be any easier\!\! I have Pinterest, Facebook and Instagram, plus you can connect Twitter as well. They now have scheduling for Insta Stories which is a REALLY BIG DEAL\!\!\! The analytics tools are pure gold because they will help you see exactly how your posts are performing and focus on how to steer your campaigns moving forward. The newly released hashtags analytics will also let you see exactly how well each and every hashtag you're using is performing, so you'll know if you should be using them or research more and replace those hashtags with new ones. Especially if you are handling multiple accounts across a multitude of platforms, and you want to stay on top of your social media, Later is ABSOLUTELY a tool that anyone with a business should use nowadays\!\!\! > > **Cons**: I started using Later about two years ago and I can already tell how much they have evolved in just the two years since I've been a user. in the beginning they did not have a placeholder for images, just in case I just had an idea and had the text/copy, but would add the image later. Well, they just rolled this out. So this is just one example of one shortcoming I used to not like about the software, but they are making huge huge strides in constantly improving the platform\! > > Later has legitimately changed the way I do business and how I think about social media as a whole. Social media is not a burden anymore, but something that I am very intentional with, I keep my media organized, I get it scheduled, I find it joyful and not a drag to deal with and I owe this all to Later. Major kudos to the Later team for making such an amazing platform\! ----- ### "Decent social scheduler, but not the best I've used" — 4.0/5 > **Katelyn** | *01 September 2024* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: Easy to schedule content, and rearrange my content calendar with drag/drop features. > > **Cons**: Was often slow and didn't support all of the platforms I needed to post to, so I needed to use multiple scheduling tools. ----- ### "Small but decent social tool if you're just getting started" — 3.0/5 > **Bryan** | *12 September 2024* | Hospitality | Recommendation rating: 7.0/10 > > **Pros**: Posting and Scheduling was fairly simple > > **Cons**: Lacks a lot of functionality of other services > > Used it for a small time but ended up moving to other platforms ----- ### "Well designed Social Media Management platform with a fatal flaw" — 4.0/5 > **Darien** | *21 January 2020* | Religious Institutions | Recommendation rating: 6.0/10 > > **Pros**: Later is an incredibly well-designed platform that offers the best user-interface and planning features I've encountered across social media management platforms. Setting up Later with our Instagram \& Facebook accounts was a breeze, as was configuring the platform to fit my specific needs with custom post-schedules, and their visual planner (offering week views, monthly views \& even a profile view) - all available at their free tiered platform. Pay a couple bucks a month, and you get access to even more features - such as suggested posting times (truly an incredible feature), video posting, instagram story posting, and team management options (such as Contributors) that are truly unbeatable at the price Later offers them. > > **Cons**: While Later's platform was absolutely stunning \& incredibly user-friendly, my issue with Later stemmed from the continued issue of Later failing to post scheduled Instagram posts. I will say, I haven't used Later since late 2018 (so this issue may have been resolved); but I was continually dealing with this issue for over 6 months - with a scheduled post failing to post, the Later platform marking the post as "failed to post", and Later refusing to notify me of the failure - despite their fallback feature of notifying the user via the app when a post fails to get posted. With this issue I contacted support, but got given the run-around "Instagram's API" was down (seems to have happened a lot while I was with Later and never when I switched to another platform), so I begrudgingly made the decision to switch to a more expensive \& less featured platform that would auto-post to instagram. As I mentioned previously however, this issue may have been resolved in the past 1.5 years since I used the platform. > > Overall, Later was an incredible platform that offers some incredible features at a price point that cannot be beat - serving as the primary social media management platform for our team for well over a year. However, due to a lack of customer support surrounding a key feature consistently breaking, we were forced to give up on Later and move to competing products. ----- ### "Quite expensive tool, but works fine" — 4.0/5 > **Thierry** | *13 December 2022* | Computer Software | Recommendation rating: 5.0/10 > > **Pros**: It was very useful to create and schedule post on FB and Instagram accounts.Analytics use to be good too. > > **Cons**: Being a user for years, they suddenly raised their price drastically, for way less options that I had before.I understand that you can adjust prices according to the market, but changing completely the plans and options of an existing customer is clearly not nice. I have lost confidence with this product since then. > > I used Later nicely for years, until they decided to change existing plans and raise the price dramatically. Due to that, I started to search for alternatives, and I've found out that these days, you can archive more than 90 percent of the same things directly with Meta (FaceBook and Instagram), but for free \!Also, the analytics looks great at first to see what is working or not, but again, the same tools are available in Facebook or Instagram directly now. So I'm not sure that I'll continue to work with Later for long still... ----- Page: 1 / 17\ Next: [Next page](https://www.getapp.za.com/software/169715/later?page=2) ## Links - [View on GetApp](https://www.getapp.za.com/software/169715/later) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data