About Clutch

Clutch is a cloud-based customer data and marketing management platform designed to help businesses connect with customers, capture data, run targeted campaigns, and receive optimization suggestions for multiple marketing channels. The platform enables organizations to store data in a centralized repository, streamline data management to remove duplicate records, and view updates in real-time.

Clutch lets enterprises handle customer lifetime value (CLV) using monetary, recency, or frequency models, define custom rules to monitor customer activities and handle churn for active, lapsing, or expired subscriptions. It offers numerous features such as a decision engine, machine learning technology, custom rules, loyalty management, gift cards, gamification, fraud prevention, and more. Marketers can also create personalized email and SMS marketing campaigns using A/B testing, images, videos, event-triggered messaging, and templates.

Clutch allows managers to categorize customers based on engagement, purchase behavior, demographics, or other customer criteria and gain insights into campaign performance, customers, and eCommerce activities via analytics. It also supports integration with various third-party applications like Salesforce, Oracle NetSuite, Shopify, Magento, and more.

Pricing starting from:

US$3 000,00/month

  • Free Trial
  • Subscription

Key benefits of Clutch

Fully integrated solutions:
• Loyalty
• Stored value management
• Mobile messaging, email, and direct mail
• Machine learning technology
• Campaign automation
• GDPR, CCPA, TCPA, HIPPA compliant
• Integration expertise (POS, CRM, ERP, and more)


Business size


Pricing starting from:

US$3 000,00/month

  • Free Trial
  • Subscription


Clutch start page
Clutch event triggered emails
Clutch communication attribution report
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Clutch video
Clutch screenshot: Clutch start page Clutch screenshot: Clutch event triggered emails Clutch screenshot: Clutch communication attribution report


Total features of Clutch: 53

  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Asset Management
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Communication Management
  • Customer Activity Tracking
  • Customer Database
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Templates
  • Data Capture and Transfer
  • Data Storage Management
  • Email Alerts
  • Email Invitations & Reminders
  • Email Marketing
  • Engagement Analytics
  • Feedback Management
  • Fraud Detection
  • Gamification
  • Gift Card Management
  • Loyalty Cards
  • Loyalty Program
  • Member Portal
  • Membership Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Personalization
  • Point of Sale (POS)
  • Purchasing & Receiving
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Referral Tracking
  • Reporting/Analytics
  • Rewards Management
  • SMS Marketing Managment
  • Segmentation
  • Template Management
  • Third Party Integrations
  • Visual Analytics


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Overall rating

5 /5
Value for Money
Ease of Use
Customer Support

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Showing 5 reviews of 3
Serhii S.
Overall rating
  • Industry: Computer Software
  • Company size: 11-50 Employees
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

Clutch review

Reviewed on 2018/09/05


Nice design, good search among a huge amount of registered companies


Sometimes it is buggy and companies opens in the new tab :)

Sarah F.
Overall rating
  • Industry: Retail
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Clutch Gift Cards

Reviewed on 2018/10/09

Overall, I think Clutch has been a useful resource and a good company to work with. We haven't had...

Overall, I think Clutch has been a useful resource and a good company to work with. We haven't had a lot of issues with the program itself, and when a problem has come up- we can usually work it out ourselves by utilizing the online portal.


I like that we have an online portal that we can access to check gift card balances, check to see whether or not a gift card was loaded, what date the gift card was loaded, what amount was initially loaded onto the gift card, and which of our 5 locations was the inital seller of the gift card.


At first, I wasn't able to get access to the online portal and that made it very difficult when having to deal with gift card discrepancies.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Clutch won't disappoint you

Reviewed on 2018/12/13


Clutch is a complete marketing platform for B2C that lets you run targeted loyalty campaigns, marketing campaigns, and more.

- Easy to use and get started.
- Customer segmentation provides you with tons of data.
- Grow your business and revenue.
- Use data to create buyer personas to use across all marketing channels.


The platform is still developing and needs a lot of new features.

Besides, as of now, it is a bit pricey.

Clutch FAQs

Below are some frequently asked questions for Clutch.

Clutch offers the following pricing plans:

  • Starting from: US$3 000,00/month
  • Pricing model: Subscription
  • Free Trial: Not Available

We do not have any information about Clutch features

Clutch has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

We do not have any information about what languages Clutch supports

Clutch supports the following devices:

Clutch integrates with the following applications:

Cayan, Magento Commerce, NetSuite, SAP Business One, Salesforce Marketing Cloud, Salesforce Sales Cloud, Salesforce Service Cloud, Shopify, Shopify Plus

Clutch offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support

Related categories

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