GaggleAMP

Employee advocacy and engagement tool for content marketing

About GaggleAMP

GaggleAMP is an employee advocacy software that helps businesses improve communication within internal teams and enable employees to share marketing content across their social media platforms. Managers can segment available content into different groups based on geographic regions, target audience, product lines, or the general interests of employees.

GaggleAMP provides mobile applications, which allow staff members to receive notifications about new content, schedule posts, and accept or reject recommended messages. Supervisors can create new tasks for employees, generate activity reports, and track the overall engagement of marketing campaigns via actionable analytics. Using the gamification module, managers can display staff members’ scores on a leaderboard and provide them with reward points accordingly.

GaggleAMP offers an API, which enables businesses to integrate the platform with various third-party applications. The software also helps users filter reports based on specific campaigns, dates, and hourly, daily, weekly, or monthly views.

Pricing starting from:

US$300,00/month

  • Free Trial
  • Subscription

Devices

Business size

S M L

Pricing starting from:

US$300,00/month

  • Free Trial
  • Subscription

Images

Gaggle Managers can choose what types of activities to send to their employees and stakeholders. GaggleAMP is known for over 50 different activities on your favorite social media networks. Some of our favorites are shown here.
This is one of the most powerful areas for employees to engage and interact with content. Here they can share content to their social channels, see when content is expiring, and also engage with external and internal Channels.
The scheduling feature helps your employees and stakeholders schedule their social media advocacy efforts on their time. Here they can pick and choose messages they want to schedule, when they want to schedule them, their default preferences, and more.
Channels provide an outlet for your employees to create user-generated content, communicate with their fellow employees, discover new content, and more. Channels also allow for automated RSS feeds, pulling in Twitter Lists, monitoring hashtags, and more!
Leaderboards allow sorting by reach and by points assigned to activities. With leaderboards, your employees and stakeholders can see how they are performing compared to their peers and also have the option to opt-out of the leaderboard.
View 6 more
GaggleAMP screenshot: Gaggle Managers can choose what types of activities to send to their employees and stakeholders. GaggleAMP is known for over 50 different activities on your favorite social media networks. Some of our favorites are shown here. GaggleAMP screenshot: This is one of the most powerful areas for employees to engage and interact with content. Here they can share content to their social channels, see when content is expiring, and also engage with external and internal Channels. GaggleAMP screenshot: The scheduling feature helps your employees and stakeholders schedule their social media advocacy efforts on their time. Here they can pick and choose messages they want to schedule, when they want to schedule them, their default preferences, and more. GaggleAMP screenshot: Channels provide an outlet for your employees to create user-generated content, communicate with their fellow employees, discover new content, and more. Channels also allow for automated RSS feeds, pulling in Twitter Lists, monitoring hashtags, and more! GaggleAMP screenshot: Leaderboards allow sorting by reach and by points assigned to activities. With leaderboards, your employees and stakeholders can see how they are performing compared to their peers and also have the option to opt-out of the leaderboard.

Features

Total features of GaggleAMP: 42

  • API
  • Active Directory Integration
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Activity/News Feed
  • Benchmarking
  • Blogs
  • Campaign Management
  • Campaign Segmentation
  • Collaboration Tools
  • Compliance Management
  • Content Discovery
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Segmentation
  • Employee Advocacy
  • Employee Recognition Software
  • Employee Reward Programs
  • Engagement Analytics
  • Filtering
  • Gamification
  • Lead Engagement
  • Mobile Alerts
  • Multi-Account Management
  • Performance Metrics
  • Post Scheduling
  • Pre-Approved Content Library
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Sales Trend Analysis
  • Search/Filter
  • Single Sign On
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Surveys & Feedback
  • Third Party Integrations

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Reviews

Overall rating

4,5 /5
(33)
Value for Money
4,4/5
Features
4,2/5
Ease of Use
4,4/5
Customer Support
4,8/5

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Showing 5 reviews of 33
Verified Reviewer
Overall rating
  • Industry: Logistics & Supply Chain
  • Company size: 201-500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A Big Contributor to Rising Follows & Engagement

Reviewed on 2020/07/08

We are very pleased and blown away with the difference that GaggleAMP has made for our increase in...

We are very pleased and blown away with the difference that GaggleAMP has made for our increase in LinkedIn followers and overall engagement rate! We would have missed out on so much had we not tapped into the networks of the very people that work within our organizations.

Pros

It serves as a great hotline for our employees to know about the latest and greatest content at our company. And encourages them to share what they otherwise may have looked past before.

Cons

I wish there was a little more room for custom activities (offline tasks) as well as manual point adjustment to award for said offline activities/rewards, such as in-person events and special gifts for birthdays and such.

Response from GaggleAMP

Thanks so much for the insight and review! I couldn't have summed up the benefits of employee advocacy any better myself - we're thrilled to hear about your engagement increase!

We appreciate you and your feedback and will be sure to pass along the idea of offline point adjustments for events or celebrations.

Keep up the great work!

- Michelle

Amelia T.
Overall rating
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 501-1 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Exceeding Expectations

Reviewed on 2020/07/07

Our audience reach is outstanding. It is fun to tell our headquarters that we use a simple program...

Our audience reach is outstanding. It is fun to tell our headquarters that we use a simple program that expands further than all our corporate social media accounts combined. It is also great to hear other colleagues from different parts of the world raving about certain individuals who are constantly posting on accounts such as Twitter and LinkedIn. Little do they know that those users are taking 30 seconds per week to schedule those posts. Our users look like heroes in the eyes of our customers.

Pros

GaggleAMP is easy to use, grabs the attention of customers and consumers we could never reach even through paid advertisements, and makes our users stand out above the competition. All the statistics are easy to access and there are so many options from which to choose. After searching around for competitors of the program we realized even if there was one, it would not compare to that of GaggleAMP. The team at GaggleAMP is always willing to assist and reach out to help expand our platform. GaggleAMP and its team is truly unique and outstanding.

Cons

The most difficult part of GaggleAMP is explaining the program in an elevator speech. It's difficult to make a sales pitch on it in 20-30 seconds. If I want to grab my colleagues' attentions and get them on board with using the program, then I must give visual representation of the program and truly explain the process.
Another "con" is the lack of app for administrators. Because our sales teams are divided by regions and countires, I like to make groups for my GaggleAMP users. This allows the posts to be different and not look like everybody shares the exact same thing. Unfortunately, there is no app for the admin and if I am using my phone, it's difficult to create all 4 posts, with images and links, and share or schedule it on GaggleAMP because I have to use the desktop mode.
At first, we believed the price was too high, but for what we receive, it is well worth it!

Response from GaggleAMP

Fabulous feedback, Amelia - thank you for that!

We're biased of course but we love hearing how users are being positioned as heros to senior leadership. It's often an overlooked byproduct of a successful employee advocacy program and I'm really happy to hear your users are being recognized at the top for their contributions.

I've passed along your feedback to our product team regarding the app and your use case, and we're happy to hear your getting a great bank for your buck.

Keep up the great work and as always, please let your customer success manager know if there is anything we can do to continue to help grow your program.

- Michelle

Evan P.
Overall rating
  • Industry: Education Management
  • Company size: 10 000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Evan Review

Reviewed on 2020/07/20

Pros

The Auto-Amp feature makes it very easy to amplify our corporate messaging

Cons

Don't like how we can't get an 'activity' report by member. That's the question I receive the most. As a whole, I wish the reporting dashboard was cleaner w/ more visuals.

Also, when manually adding an activity, there are lots of similar options ('Photo' 'Share' 'Retweet' etc.) so it's not clear which option is which. Would recommend cleaning up the dozens of posting options there are.

Response from GaggleAMP

Thanks for your feedback, Evan.

I can understand the frustration over which option is which, especially when there are more than 50 actions you can take on our network. Two things that may help - there is presently a hover over that exists on each activity describing what it does, which can be really helpful for the actions that are similar. Also, I passed your comment on to your customer success manager to show you a feature I think you will like in the upcoming update. It's a 'favorites' feature so that you can elevate the key activities you commonly use. I find it to be helpful when some options are not relevant to my strategy or I use certain actions often.

Thanks again for your feedback!

- Michelle

Caleb F.
Overall rating
  • Industry: Computer Software
  • Company size: 1 001-5 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

A Solid Social Media Tool with Superior Customer Support

Reviewed on 2020/07/13

Overall my experience working with the GaggleAMP team has been great!

Overall my experience working with the GaggleAMP team has been great!

Pros

Lots of pros. GaggleAMP is a go-to social media tool for companies looking to boost employee and channel engagement. The tool itself is fairly easy to use and manage, and there are many different Activity Sharing options available. GaggleAMP offers tag-based reporting, which is super helpful when running campaigns or social engagement contests. Customer and Account Support are superior - very responsive and willing to help when any issues arise. They have a great team!

Cons

Not many cons. However, when dealing with software, and software updates and changes for that matter, there are bound to be a few minor issues that pop up. My only qualm with the Gaggle is the interface could stand to be made more intuitive in certain areas. Customizable (and croppable) images in the Manager's View would be a good improvement, and it would be cool to be able to see what the actual post would look like before sharing with your employees. Also, the amount of time it takes for a submitted activity to hit peoples' inboxes can vary at times (from a few minutes to a couple hours sometimes).

Response from GaggleAMP

Hi Caleb! Great feedback and thank you for your review. I have passed along some of your thoughts about the software to our product team to make them aware of some featured you'd like to see. I am glad to hear that the Gaggle makes is easier to support your campaign and social engagement initiatives.

Thanks for the support, we're happy to have you here with us!

- Michelle

Alyssa T.
Overall rating
  • Industry: Computer Software
  • Company size: 51-200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A great solution to amplify content

Reviewed on 2020/07/16

Overall a great experience, our sales rep was great to work with - [SENSITIVE CONTENT HIDDEN] - he...

Overall a great experience, our sales rep was great to work with - [SENSITIVE CONTENT HIDDEN] - he set us up with a trial and really helped us make it successful so we could prove the value to our executive team. I've worked with [SENSITIVE CONTENT HIDDEN] when I used the product at a previous company, he is very knowledgeable about the product, and consultative in his sales approach, which is so appreciated.

Using the product overall is great. We are being more cautious about marketing spend amid COVID, so this tool has really helped us amplify the content and research our team is producing at a low cost when compared to things like paid ads, PPC, etc.

Pros

- Helps us leverage employee networks to amplify our content / research. With the social landscape being so crowded in B2B tech space, this is incredibly important to expand our reach.
- Reporting and ability to see the ROI on impressions / CPC at a glance is really helpful. This is great to share with execs who want to make sure technology is being used and paying for itself.
- It is really easy to use, very intuitive, almost no training needed for admins or users
- LOVE the Slack integration. Makes it so much easier to stay on top of challenges.
- Leaderboard helps incentivize our competitive team... the ability to layer on actual prize incentives is great, something we will do overtime. Right now we are just using for bragging rights and it already works.

Cons

- With social network APIs getting tighter on what you can do through integrations ... there are some limitations, i.e. you have to actually go to FB to like / share content, for LinkedIn, users actually have to type in their own post when sharing, which is good in that we have more authenticity in posts, but does make it a little more challenging to get our employees to share content.

Response from GaggleAMP

Alyssa,

Thank you for your candid feedback - I sincerely appreciate it. Yes, API's are getting more and more constrained, but I am very happy to hear you guys have seen success. I think your story is one that we're hearing more and more often - folks paying close attention to marketing spend due to COVID-19 but getting strong results from internal advocates.

Thank you again for all you do, and if you need anything at all, please do not hesitate to reach out!

- Michelle

Showing 5 reviews of 33 Read all reviews

GaggleAMP FAQs

Below are some frequently asked questions for GaggleAMP.

GaggleAMP offers the following pricing plans:

  • Starting from: US$300,00/month
  • Pricing model: Subscription
  • Free Trial: Available

GaggleAMP offers a 14-day free trial, after which the software is available for $300 per month for 25 seats.

We do not have any information about GaggleAMP features

GaggleAMP has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

We do not have any information about what languages GaggleAMP supports

GaggleAMP supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

GaggleAMP integrates with the following applications:

Google Analytics, Marketo Engage, Microsoft Azure, Okta, OneLogin, Salesforce Experience Cloud, Slack

GaggleAMP offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

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