Boulevard

4.6 (294)
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Business management software for appointment-based self-care

About Boulevard

Boulevard is transforming business management for appointment-based self-care businesses with the industry's first and only Client Experience Platform. From initial booking to final payment, get everything you need to optimize your time, maximize revenue, and build deeper connections that keep clients coming back. Discover how much better your work day can be with a complete, modern solution designed just for you. Visit joinblvd.com to get a demo.


Key benefits of Boulevard

• On-brand client experience
• Reach out to past-due clients through text, email, or social media
• Keep staff connected with Boulevard’s mobile app
• Flexible permissions to compliment staff responsibilities
• Fast, secure, and 100% zero system downtime


Images

Boulevard Software - Boulevard managing appointments
Boulevard Software - Boulevard booking confirmation
Boulevard Software - Boulevard booking view
Boulevard Software - Boulevard client profile
Boulevard Software - Boulevard front desk portal
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Boulevard video
Boulevard Software - Boulevard managing appointments
Boulevard Software - Boulevard booking confirmation
Boulevard Software - Boulevard booking view
Boulevard Software - Boulevard client profile
Boulevard Software - Boulevard front desk portal

Not sure about Boulevard? Compare with a popular alternative

Boulevard

4.6 (294)
VS.
Highly reviewed

Starting Price

US$176.00
month
No pricing found

Pricing Options

Free version
Free trial
Free version
Free trial

Features

95
108

Integrations

7
5

Ease of Use

4.5 (294)
4.5 (328)

Value for Money

4.5 (294)
4.2 (328)

Customer Service

4.7 (294)
4.4 (328)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.6 /5
(294)
Value for Money
4.5/5
Features
4.3/5
Ease of Use
4.5/5
Customer Support
4.7/5

Already have Boulevard?

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Showing 5 reviews of 294
Don
Overall rating
  • Industry: Consumer Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Easy to deploy and use with all the right information at our fingertips

Reviewed on 2020/06/26

The Boulevard Labs team has been very easy to access and has been very responsive to our requests....

The Boulevard Labs team has been very easy to access and has been very responsive to our requests. Our partner manager in particular has been very helpful and has gone out of her way on many occasions to ensure our success.

Pros

We like the ease of use from the Front Desk Associate's perspective, excellent performance metrics, and the outstanding customer service.

Cons

Limited options for selecting our own merchant services provider for credit card processing. We understand additional providers will be made available soon. That said, the credit card processing fees are very competitive already.

Reasons for Choosing Boulevard

Boulevard software is much more intuitive and easier to use for Customers and Front Desk associates. In addition, they have introduced easy to read reports that capture the essential performance metrics every salon needs in order to manage for profit. They continue to make reports even better.

Switched From

Meevo

Reasons for Switching to Boulevard

We have actually used several different products to manage our hair salon business since 2005. These included Intuit POS 9, Booker and Meevo 2. In addition to these, we did a comprehensive trade study of many different Salon Management software products against our criteria which emphasized ease of use by Customers and Front Desk, easy to read / useful reports and excellent customer support. Boulevard was the winner of this trade study. They deliver what they promise and have been introducing new functionality seamlessly over the last year.
Alicia
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Boulevard is Awesome

Reviewed on 2020/12/19

Overall my experience has been pretty great. Such a positive change from Mindbody. I just wished I...

Overall my experience has been pretty great. Such a positive change from Mindbody. I just wished I switched sooner!

Pros

Is it so easy to check clients out! It is so easy for people to schedule online. We switched from Mindbody, and for our massage therapy studio, it is so much more intuitive and easy to take payments without mistakes. Scheduling calendar is easy to use. The Messaging system is so amazing. We text our clients all of the time now and all conversations show under their profile! Online booking is super easy for Clients and guarantees Credit Cards captured to prevent no shows. One of the biggest things I love is customer support. I have a dedicated partner manager, [SENSITIVE CONTENT HIDDEN] that I can contact. She has been absolutely incredible, supportive, and helpful through this whole process. I also have access to a support team that actually knows about the software and helps me learn or troubleshoot. I love that you can book an appt while staying on our website, and the page never has to refresh for online booking and each step of the payment window.

Cons

Not being able to purchase services online or in the app, the app needs more functionality for sure. They have a bunch of new features they are working on that will be rolled out soon, however. They also need better payroll reporting features for paying other than commission. They are also bringing out better online booking smart booking to limit gaps, so that is something I am excited to use in January.

Marchelle
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Boulevard

Reviewed on 2021/09/27

It’s a new software so it’s expected but I think a lot of things could of been better over the...

It’s a new software so it’s expected but I think a lot of things could of been better over the years. Lots of new updates to keep current and trendy but with that comes a roller coaster of trial and error. With that being said old tech should be easy but isn’t.

Pros

Seamless booking appointments online for clients and in person.

Cons

Glitches … a new one every week! As a business owner you don’t have the time to make customer support tickets and figure out how to do workarounds more often than not. But I guess that’s how it is with these softwares.

Alternatives Considered

Meevo

Reasons for Choosing Boulevard

Securing credit card info for internal and external wasn’t easy and lack of promises kept.

Switched From

Booker

Reasons for Switching to Boulevard

They claimed they had an easy on boarding with Booker clients and offered incentives to do that.
Katie
Overall rating
  • Industry: Retail
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Katie

Reviewed on 2020/12/18

Overall I'm very happy with the software. It's easy to use and training desk staff to use it is...

Overall I'm very happy with the software. It's easy to use and training desk staff to use it is super slick. I love all the how to guides. Also, [SENSITIVE CONTENT HIDDEN], our managing partner has been amazing, always quick to respond and goes above and beyond with helping us.

Pros

I love how easily it sends comfirmations and takes care of the busy work we usually need to hire staff to complete, like pulling reports, custom timing for clients, and easy for clients to use for online booking

Cons

It's more small things that I'd like to see updated: for example when I save changes to services or products that I'm editing the page only lets you do one service then it auto refreshes to the top of the page, instead of saving and letting me continue where I'm at. That means I have to scroll all the way down to find the section, remember the next service that I have to edit, it's time consuming and for larger salons who have lots of employees with unique booking needs its not quite as fluid as I'd like. I'd also like to work off of more than one tab, so I can be checking clients in while also pulling reports. I'd love to be able to have a tab for each location open for easy booking during busy seasons like the holidays when we are searching for any open appt and comparing options for clients between all the locations. I'd also like to do more filtering for client emails. As of now I don't see a way to email upcoming appts for selected dates, which would be helpful as covid continues and brings us many updates we need to send to just upcoming appts, not all clients and not just clients who have had an appt with us before. Also woul dlove if the app view of the calendar was more zoomed out so you can get a better idea of whats happening for the whole day, now you have to scroll quite a bit and its confusing visually.

Alternatives Considered

Mindbody

Reasons for Choosing Boulevard

it crashed a lot and wasn't easy to be able to view reports from home. Now I can pull reports and view everything I need as long as I have an internet connection - it's great!

Switched From

Inspire

Reasons for Switching to Boulevard

Your customer service was so much better!!
Jocelyn
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Wonderful for spas and salons

Reviewed on 2020/12/17

Boulevard solved our business problems of accounting and streamlined our sales & package tracking. ...

Boulevard solved our business problems of accounting and streamlined our sales & package tracking. They also helped us see multiple staff members' schedules at once. They had many cool features however many werent applicable to our healthcare business.

Pros

Boulevard is the payment processor, so it made checking out our clients & selling/redeeming packages, and processing refunds a breeze. It was an upgrade from our previous software in that we could see all staff schedules on one page and click anywhere on the schedule to make a new appointment, regardless of availability. The help team got back to us relatively quickly with guidance on any issues. There are features on it our company did not use, like inventory and product sales, processing and finishing time, etc. These functioned excellently, we did not have a need for them thought.

Cons

We could not require clients to complete their forms before finalizing their first appointment booking. And when clients received the confirmation email, it sometimes went to junk and other times the layout of the email was not clear to them as to how to find the forms to complete. It would have been nice to have a direct link to the form we could send the client. Also would have been better if we could download the forms after the client completed them. We also would have liked more follow-up email customizations, like being able to send more automations depending on if a client scheduled again, or immediately after their appointment with after-session care instructions.

Alternatives Considered

Acuity Scheduling

Reasons for Choosing Boulevard

Needed a better payment processor and scheduling that included forms.

Reasons for Switching to Boulevard

Initially we chose boulevard because of the payment processor, we didnt want to use square anymore and appreciated the ease of having the processing in one location with the scheduling. However, we are now switching to acuity for financial reasons and because their forms and follow up email automations are more inline with our needs.
Showing 5 reviews of 294 Read all reviews

Boulevard FAQs

Below are some frequently asked questions for Boulevard.

Boulevard offers the following pricing plans:

  • Starting from: US$176.00/month
  • Pricing model: Subscription
  • Free Trial: Not Available

Boulevard offers tailored software solutions for self-care businesses with four different pricing plans designed to meet varying operational needs. The plans—Essentials, Premier, Prestige, and Enterprise—are structured to accommodate small teams, growing businesses, sophisticated operations, and enterprises with bespoke requirements. The Essentials plan is priced at $176 per month per location (billed annually) and includes up to 5 professionals, 100 free texts, 500 free email blasts, and 25 GB of storage. The Premier plan, at $293 per month per location (billed annually), offers unlimited professionals, 250 free texts, 1000 free email blasts, and 50 GB of storage. The Prestige plan, costing $410 per month per location (billed annually), includes comprehensive features such as 2500 free texts, 10000 free email blasts, 100 GB of storage, and additional forms. For large-scale enterprises, bespoke pricing arrangements are available, offering access to advanced APIs and enterprise-grade integrations. Boulevard's pricing models are outlined below: Essentials - $176 per month per location Premier - $293 per month per location Prestige - $410 per month per location Enterprise - Contact Boulevard for pricing details.

Boulevard has the following typical customers:

2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Boulevard supports the following languages:

English

Boulevard supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Boulevard integrates with the following applications:

Google Calendar, Mailchimp, NetSuite, Okta, TrueLark, Vish, Zapier

Boulevard offers the following support options:

Email/Help Desk, FAQs/Forum, 24/7 (Live rep), Chat

Related categories

See all software categories found for Boulevard.