Adobe Advertising Cloud

Adobe Advertising Cloud

Programmatic advertising software for marketing agencies

About Adobe Advertising Cloud

Adobe Advertising Cloud is a programmatic advertising software, which helps enterprises and marketing agencies segment audience groups for optimal ad targeting and plan, purchase, and, analyze advertisements of multiple channels, formats, and devices. Features include real-time reporting, activity logs, private inventory management, campaign creation, and performance metrics.

The application allows teams to gauge the impact of advertising using the A/B testing tool and ensure brand security through page screening and pre-bid filtering capabilities. Adobe Advertising Cloud provides a predictive forecasting feature, which enables marketers to build campaign strategies, run ad simulations, receive budget recommendations, and gain insights about ad clicks, position, and revenue. It also helps advertisers target audiences based on sites, apps, device type, manufacturer, browser, OS, or location.

Adobe Advertising Cloud lets supervisors determine consumer behavior in real-world scenarios, measure audience duplication to prevent geographic overlap, and review digital or offline conversions to measure customer's engagement with the brand. Design teams can use custom templates to create or edit ad elements and set up permissions for members.


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Adobe Advertising Cloud Software - Adobe Advertising Cloud campaign management
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Adobe Advertising Cloud

4,4 (5)
VS.
Highly reviewed

Starting Price

No pricing found
US$9,00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

25
467

Integrations

2
34

Ease of Use

4,2 (5)
4,5 (4 723)

Value for Money

4,2 (5)
4,3 (4 723)

Customer Service

4,3 (5)
4,5 (4 723)
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Reviews

Overall rating

4,4 /5
(5)
Value for Money
4,2/5
Features
4,4/5
Ease of Use
4,2/5
Customer Support
4,3/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 5
Ghida
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

its a great useful software

Reviewed on 2022/10/31

its good for beginners and it needs update and more features

its good for beginners and it needs update and more features

Pros

I love using adobe ad cloud it makes my campaign management much easier and it helps you with the ads management by keeping eye on everything plus giving report and feedbacks.

Cons

Adobe accolade is slow especially when you deal with large files or data plus it lacks a lot of features that other programs has like the auction time signals

Kinjal
Overall rating
  • Industry: Computer Software
  • Company size: Self Employed
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

My Review as a first time user

Reviewed on 2023/02/15

Pros

Hi,My name is Kinjal and currently, I am working as a Technical Assistant.In my job profile, I am using this software for advertising purposes.This is super easy as compare to any other advertising software as well as easily deploy if you are using first time.

Cons

I am quite happy with but still I want to say that integration and template that are used in this software need to improve

Francesco
Overall rating
  • Industry: Medical Devices
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Adobe non delude mai

Reviewed on 2023/12/13

E' sicuramente un prodotto all'altezza del suo nome. Insomma offre l'affidabilita' che stavamo...

E' sicuramente un prodotto all'altezza del suo nome. Insomma offre l'affidabilita' che stavamo cercando

Pros

La sua piena offerta. E' un prodotto ben realizzato per le necessita' della nostra azienda

Cons

Per il momento poco e niente. lo trovo ben costruito come software

Rosa
Overall rating
  • Industry: Internet
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 9.0 /10

Software per la gestione olistica delle campagne pubblicitarie

Reviewed on 2023/08/30

Il mio uso di Adobe Advertising Cloud è legato all’ottimizzazione delle campagne programmatiche, il...

Il mio uso di Adobe Advertising Cloud è legato all’ottimizzazione delle campagne programmatiche, il software mi permette di utilizzare dati in tempo reale per prendere le migliori decisioni sull’acquisto di pubblicità. Adobe Advertising Cloud , inoltre, mi è utile al fine di integrare i dati delle campagne con altri fonti, come ad esempio l’uso del sito web o i dati anagrafici degli utenti e ciò mi consente di creare un quadro completo e dettagliato della campagne identificando le opportune aree di miglioramento.

Pros

Adobe Advertising Cloud è un software adatto alla gestione della pubblicità digitale che, grazie alla sue molteplici funzionalità, permetta una gestione completa della campagne. Il software permette di progettare e sviluppare, analizzandone l’andamento in tempo reale e permettendo modifiche in corsa, campagne pubblicitarie multiscreen. Adobe Advertising Cloud integra la possibilità di segmentare la tipologia di clientela permettendo di effettuare campagne mirate con elevato ritorno sull’investimento e campagne basate su dati d’uso del cliente in tempo reale.

Cons

Adobe Advertising Cloud potrebbe essere migliorato dal punto di vista dell’interfaccia, che potrebbe risultare più intuitiva, e dal punto di vista delle gestione dei dati che si riescono ad estrapolare dall’analisi della campagna che non sempre sono di facile ed immediata interpretazione.

Verified Reviewer
Overall rating
  • Industry: Accounting
  • Company size: Self Employed
  • Used Weekly for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Adobe advertising

Reviewed on 2023/02/16

Pros

Facilità di centralizzare i dati relativiai prpri clienti e fornitori in un'unica piattaforma

Cons

Ho trovato carente il servizio di assistenza al cliente

Adobe Advertising Cloud FAQs

Below are some frequently asked questions for Adobe Advertising Cloud.

Adobe Advertising Cloud offers the following pricing plans:

  • Free Trial: Available

Please contact Adobe for pricing details.

Adobe Advertising Cloud has the following typical customers:

2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

Adobe Advertising Cloud supports the following languages:

English

Adobe Advertising Cloud supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Adobe Advertising Cloud integrates with the following applications:

Adobe Analytics, Adobe Creative Cloud

Adobe Advertising Cloud offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support

Related categories

See all software categories found for Adobe Advertising Cloud.