About FigPii
FigPii is a cloud-based conversion rate optimization (CRO) platform that helps enterprises design the user experience (UX) and identify visitor intent, behavior, and preferences by tracking interactions via polls, heatmaps, recordings, and more.
The application enables marketers to determine the effectiveness of web pages through A/B or split URL tests, add primary and secondary goals, and perform targeted tests of campaigns. Heatmaps can be used to visualize clicks and scrolling patterns of visitors, helping users determine the placement of elements on the site. With FigPii’s video recording functionality, team members can replay sessions, view visitor’s actions, and collect information such as date, device, country, and more.
It offers integration with various third-party applications such as Wix, Google Tag Manager, Unbounce, Drupal, SquareSpace, Joomla, Prestashop, and more. Marketing teams can also create and conduct polls to detect reasons for page abandonment and receive feedback from visitors regarding products, service, or content. Supervisors can use the dashboard to manage new accounts, domains, users, and passwords.
Devices
Business size
Markets
Supported Languages
Images
Features
Total features of FigPii: 24
- A/B Testing
- Activity Dashboard
- Activity Tracking
- Analytics
- Behavior Tracking
- Campaign Management
- Campaign Segmentation
- Conversion Rate Optimization
- Customer Segmentation
- Customizable Branding
- Data Capture and Transfer
- Data Filtering
- Feedback Collection
- Feedback Management
- Geotargeting
- Goal Setting / Tracking
- Heatmap
- Multiple User Accounts
- Password Management
- Real Time Monitoring
- Records Management
- Reporting & Statistics
- Third Party Integration
- Voting
Alternatives
Zoho CRM
Zendesk
Freshdesk
Zoho Desk
Reviews
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- Industry: Information Technology & Services
- Company size: 11-50 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Marketing Swiss knife
Reviewed on 2020/02/03
I'm happy with the features that FigPii provides. I see, that guys work hard and add new features...
I'm happy with the features that FigPii provides. I see, that guys work hard and add new features to the system. The support is on a high level - they are ready to answer any questions, consider any feature request we send, and explain things that are not clear.
Pros
FigPii is an excellent combination of tools for analyzing user's behaviors. Heatmaps is one of the best that I saw before - it's really simple in use and doesn't overload you with unnecessary data.
Video Recording - my next favorite tool in FigPii package. Easy to use and powerful.
Also, I would like to note that the product has a very competitive price for such functionality.
Cons
It would be really cool to see heatmaps or videos for the different AB test versions but this functionality is missed.
The functionality of creating and managing of Polls might be more intuitive.
- Industry: Online Media
- Company size: 2-10 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Complete conversion rate optimization toolset
Reviewed on 2020/09/20
I'm extremely happy with the tool. So much so I'm recommending all my marketing friends to start...
I'm extremely happy with the tool. So much so I'm recommending all my marketing friends to start using it.
Pros
I love figpii.
It has VERY slick AB testing functionality, which in my opinion is better than Unbounce in this regard and on-part with Convertize.
Embed the Figpii pixel using HTML or Google Tag Manager. Choose a URL you want to split test. QUICKLY Create variants using the onscreen WYSIWYG editor. Choose an objection (option, purchase, page visit, button click, etc). Then hit the "go" button.
Simple. Powerful. Get's the job done with no fuss.
It has similar qualitative CRO functionality to Mouseflow, CrazyEgg, or Hotjar, with heatmaps, session recording, and polls.
Comes with GDPR and CCPA compliance, which is essential these days when marketing in USA or Europe.
Cons
To be honest, I don't think I've found a negative yet.

- Industry: Writing & Editing
- Company size: 2-10 Employees
- Used Weekly for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Optimize The Conversion Rate
Reviewed on 2020/11/21
My overall experience with Figpii is awesome so far. They have a strong support team and they try...
My overall experience with Figpii is awesome so far. They have a strong support team and they try to solve every customer issue with sincerity and utmost care. Besides, they try to consider any important feature request. That's why Figpii is gradually improving in terms of functionality. If you want to get a great level of user experience with an increased conversion rate, Figpii could be one of the best options for you.
Pros
There is no doubt that "Figpii" is the tool that will dramatically increase the conversion rate. When it comes to analyzing user behaviors and increasing the conversion, Figpii will give you an optimum solution.
The Heatmap function of this tool is so much easy to use. On top of that, it will not provide you with unnecessary data so that you can focus on the right information. Besides, the simple and excellent video recording tool will make your day even shiny.
Another noticeable thing is the customer support of Figpii. Whatever challenges or issues you face with Figpii, the dedicated customer support team will always be there to help you out. Most importantly, the pricing of this product is so generous and affordable. I just can't believe that I am getting this level of functionality at this price range.
Cons
There is no denying that Figpii is an awesome software to understand user behavior. However, there is some room for improvement as well. First of all, I would love to use heatmaps and videos on several AB test versions. The figpii team is yet to develop this feature. I think they can make the poll management system more intuitive. Another problem I face with Figpii is click maps don't work properly. Although the issue is not frequent, all kinds of bugs should be improved.
- Industry: Computer Software
- Company size: Self Employed
- Used Weekly for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 8.0 /10
The best way to see how visitors use your site!
Reviewed on 2020/12/10
As a user of HotJar for the last few years and prior to that an early adopter of JS based heatmap...
As a user of HotJar for the last few years and prior to that an early adopter of JS based heatmap software I love the simplicity that comes with FigPii. I'm very happy using the platform and I'm excited to see what feature you might add next.
Giving the opportunity, I'd probably buy a few more lifetime licences should you ever run the deal again as I have many more smaller customers who would love to use it.
Pros
It's very easy to set up and get going. I have some of my clients access their own sections and they are able to add their own recordings without having to bother me every time they want something new tracked
Cons
I have a few issues, especially with the heatmaps where the css simply doesn't pull through so the site doesn't render in FigPii how it does to the user. This unfortunately makes this feature useless for me on these sites.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great Interface & Good Value For Money
Reviewed on 2020/07/22
Pros
Very easy to use interface. The screen recordings playback have multiple speeds which allows you to watch more in very little time.
Cons
It was initially a bit challenging to setup for a newbie but customer support was amazing!
FigPii FAQs
Below are some frequently asked questions for FigPii.Q. What type of pricing plans does FigPii offer?
FigPii offers the following pricing plans:
- Starting from: US$14,99/month
- Pricing model: Subscription
- Free Trial: Available
FigPii offers a 14-day free trial for new users, after which the software is available across 4 pricing tiers. Pricing and functionality - outlined below - scales with number of visitors. Starter: $14.99/month for 10,000 visitors Small: $79.99/month for 50,000 visitors Medium: $199.99//month for 1,00,000 visitors Large: $499.99/month for 5,00,000 visitors
Q. What are the main features of FigPii?
FigPii offers the following features:
- Campaign Segmentation
- Dashboard
- Feedback Collection
- Real Time Monitoring
Q. Who are the typical users of FigPii?
FigPii has the following typical customers:
Small Business, Large Enterprises, Mid Size Business
Q. What languages does FigPii support?
FigPii supports the following languages:
English
Q. Does FigPii support mobile devices?
We do not have any information about what devices FigPii supports
Q. What other apps does FigPii integrate with?
FigPii integrates with the following applications:
BigCommerce, Google Analytics, Joomla, Magento Commerce, Shopify, Squarespace, Unbounce, Weebly, Wix, Wordpress
Q. What level of support does FigPii offer?
FigPii offers the following support options:
Phone Support, Knowledge Base, Online Support
Related categories
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