Amobee

Advertising and data management platform (DMP) for agencies

About Amobee

Amobee is a cloud-based advertising and data management platform (DMP) designed to help businesses unify data from TV, social, and digital channels to orchestrate brand experience among customers. Broadcasters can discover ideas, plan media investments, activate campaigns, configure KPIs or goal-oriented strategies, and analyze data specific to customer journeys across devices.

Key features of Amobee include portfolio management, creative A/B testing, budget allocation, media modeling, cross-channel analysis, and bid price optimization. It lets agencies research on competitors, understand consumer sentiments across social, mobile, and video content, and rearrange media inventory based on discovered buying patterns, site visits, interests, and more. It also leverages data from first, second, and third-party sources to uncover new audience segments and manage audience messaging on browsers and devices at individual levels.

Administrators can set up customizable AI-enabled algorithms to automate campaign deployment across Facebook, Twitter, Snapchat, LinkedIn. Amobee also provides a yield management module for broadcasters to execute reserved, auctioned, and TV deals using Nielsen DAR.

Devices

Business size

S M L

Images

Amobee login page
Amobee corporate marketing management
Amobee new publisher deal
View 4 more
Amobee video
Amobee screenshot: Amobee login page Amobee screenshot: Amobee corporate marketing management Amobee screenshot: Amobee new publisher deal

Features

Total features of Amobee: 32

  • A/B Testing
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Ad Inventory Management
  • Analytics/ROI Tracking
  • Audience Targeting
  • Behavior Analytics
  • Behavioral Analytics
  • Bidding Strategies
  • Budget Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Competitive Analysis
  • Contact Database
  • Cross Channel Attribution
  • Data Capture and Transfer
  • Data Import/Export
  • Data Visualization
  • Display Ad Management
  • Dynamic Content
  • For Advertising Agencies
  • Lead Management
  • Multi-Campaign
  • Multi-Channel Marketing
  • Personalization
  • Reporting & Statistics
  • Social Media Integration
  • Third Party Integrations

Alternatives

Salesforce Marketing Cloud

4
#1 Alternative to Amobee
Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer.

Mailchimp

4,5
#2 Alternative to Amobee
MailChimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

Marketing 360

4,7
#3 Alternative to Amobee
Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the...

Instapage

4,5
#4 Alternative to Amobee
Instapage lets you create, optimize, personalize, and analyze post-click pages for to turn more of your advertising...

Amobee FAQs

Below are some frequently asked questions for Amobee.

Amobee offers the following pricing plans:

  • Pricing model: Per Feature
  • Free Trial: Not Available

We do not have any information about Amobee features

Amobee has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

We do not have any information about what languages Amobee supports

Amobee supports the following devices:

Amobee integrates with the following applications:

Facebook, Instagram, Twitter

Amobee offers the following support options:

Email/Help Desk, Phone Support, Chat

Related categories

See all software categories found for Amobee.