SimplyCast

SimplyCast

Customer communication suite for inbound marketing, marketing automation and multi-channel communication

3.1/5 (16 reviews)

SimplyCast Overview

SimplyCast's Interactive Marketing platform offers multiple marketing services in a single platform.

With SimplyCast you can manage your subscribers, send them an email, a fax, a text message, a Tweet, track the results.... It all comes in one nicely wrapped package that has flexible pricing and great customer support team. With over 10 marketing channels within one powerful and solution, SimplyCast is an answer to all your online, offline, mobile and social marketing needs.

SimplyCast's customer flow communication platform offers a suits of inbound marketing, marketing automation and multi-channel communication products.

Marketing automation & inbound marketing products include:

Online Marketing Tools:

Email Marketing
List Manager
Form Builder
Landing Pages
Online Surveys
Link Tracking
Autoresponder
Blacklist Monitor
Contact Manager

Offline Marketing Tools:

Fax Marketing
Event Management
Voice Broadcasting

Mobile Marketing Tools:

SMS Marketing

Social Media Marketing Tools:

Facebook Marketing
Twitter Marketing

Pricing

Starting from
US$3,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Canada, China, Europe and 4 others, Latin America, Middle-East and Africa, United Kingdom, United States

Supported Languages

English

SimplyCast Reviews

Overall rating
3.1/5
50% positive reviews
8
Excellent
0
Very good
1
Average
0
Poor
7
Terrible
Bandorah M.

The best marketing software we ever you used, have been using the software for over 5 years now.

Used Daily for 2+ years
Reviewed on 2017/07/30
Review Source: SoftwareAdvice

Love it and I highly recommend the software.

Pros

The software has over 20 apps built-in and the opportunity to increase the business with this type of software has been great. We used the system for over five years and have been very happy with it. The system has all the capabilities we need and it helped us consolidate our spending from six different vendors and this was great as we didn't have much staff and it reduced our spending by over 40%.

Cons

The software has many features, and we needed to invest the time to explore all of the capabilities. So overall, once we learned the software we were able to take advantage of automation capabilities and this has helped us a lot. My recommendation is spend the time to learn it, otherwise, you will under utilize it.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Ian M.

Simply Awful!

Used Monthly for 2+ years
Reviewed on 2017/02/16
Review Source: SoftwareAdvice

We used Simplycast for around 4 years and it was torture from start to finish. Firstly the interface is clumsy and clunky. even when you do manage to work around the frequent screw ups it produces, it often just junks your entire email campaign with no way to recover it. You can spend hours trying to figure out ways of getting the GUI to actually render something that approaches what you're trying to achieve and then you find out after testing that it simply doesn't work. On other occasions you'd make one small change to a layout and it would break everything else you'd spent hours trying to get right.

On one occasion I discovered that the email we'd composed missed out huge chunks when sent to an Outlook mail client. I contacted support to be blithely told that their system doesn't support Outlook, even though it's the single most popular email client on the planet!

The final straw was when I scheduled an important campaign to run a week or so before Black Friday. After realizing it hadn't gone out I again contacted support to be told they were having 'issues' (a familiar story from Simplycast). Not only had the campaign not gone out, it was stuck in their mail queue meaning I couldn't send anything else out. After several days of this, we gave up and signed up with a different company.

After explaining all this to their support guy he offered to refund us back the outstanding credits on the account. Another 3 months went by and we never received the refund or even any contact from them. When I called them I'd get another litany of excuses about the finance department having 'issues'. Finally, I was told they'd basically changed their minds and weren't going to give us the refund after all. Although they never bothered to tell me any of this as they were apparently not able to email or call me. That's from a company who are supposed to be communications experts.

The only reason we had such a large credit on the account was that their pricing information was misleading in the first place which led to us racking up huge bills on an account we rarely used. They offered a 'roll over' service on unused credits for an extra $ a month. But somehow this meant we still paid for the rolled over credits every month. A small bill of around $16 a month ballooned to around $ a month before we realised what was happening. After complaining they agreed to convert the outstanding credits to pre-paid and we assumed we'd eventually use them up. But as each email campaign was so difficult to launch we rarely bothered. The $ refund wasn't even close to what we'd lost during this fiasco but it was a historical debt so I accepted the offer as a good will gesture. Although ultimatley even that was screwed up!

The whole experience with Simplycast is appalling from beginning to end. From their terrible system, to their laughable customer care department. We moved to another service and it's like night and day. Everything works, it takes around and hour to set up and test a campaign (as opposed to a couple of days with Simplycast) and we're also seeing massive increases in our opening ratios. Something like 10-12% as opposed to 3-5% with Simplycast. So its not just an awful experience for you as the user, your customers don't see half of the messages you pay for anyway!

Basically avoid them like the plague and check out one of the plethora of much better run and much more responsive services out there.

Pros

None

Cons

Difficult to say which is worse - the waste of money or the waste of time. If I could have given them zeros stars I would.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Mark D.

A great All-In-One Marketing Solution

Used Weekly for 1+ year
Reviewed on 2017/08/01
Review Source: Capterra

When I ran my first email campaign I was able to see live metrics as people were opening mail messages. I thought that was pretty cool. I'm really excited to use the new teleconference tool for a meeting with around 60 people!

Pros

There is much bang for buck with a SimplyCast subscription. I use it to automate Twitter and Facebook for a couple of side projects I'm on. The email creator tool is great as well. There are templates to get you going but I'm creative and am able to create my own templates which I think is pretty slick. I've found customer support to be pretty great. Support sits across the room from the development team meaning my suggestions have a better chance of becoming a reality.

One cool thing about this company that through some research sets them apart from everyone else is that they built their software from the ground up instead of buying up smaller companies like much of their competition. This makes new features fit together better not to mention easier to troubleshoot and support.

Cons

I find there is a lot of save prompts, but I guess that is a good thing. The canvas for the 360 editor would be nice if you could zoom into it.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Valerio P.

Difficult to use, not so friendly

Reviewed on 2018/02/12
Review Source: Capterra

It was not a good experience. There are other simpler tools that do the same job. Simplycast has a great idea but I think it needs to work more on its interface and improve the reliability of the tool.

Pros

Like other automation software, it allows you to organize marketing tasks based on the interests of your customers. Offer a free plan.

Cons

I think that the cons of this tool start because it is not so easy to organize the automated flows. The tool looks rough and sometimes it is very difficult to use. Help is also required to start since it is not so intuitive.

Several of the messages were not delivered due to errors.

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend

3.0/10
Jon benn

Simplcast support is hopeless

Reviewed on 2013/03/20
Review Source

Simplycast is supposed to offer 2000 contacts per month for free. But when trying this offer in March 2013 I setup 2 email campaigns to be sent using a total of 1650 contacts between them.

The first campaign was sent but the second was held back with an error status. When contacting support their response was that I had exceeded the monthly quota.

I proceeded to explain to them that this was not possible as I had only used 1650 contacts in total for the 2 campaigns. They simply responded again with some blurb about how only 2000 contacts per month are allowed on my current plan and I should upgrade to send to more contacts.

Quite clearly the support staff had not read my complaint or they failed to understand the very simple mathematics of the problem. They seemed to have very little interest in the fact that their system had not worked correctly and rather than investigate the problem and offer a solution, their response was to ignore it and reply to a question that was not even asked. It is a bit like going to the shops for a pint of milk and coming back with a pot plant - completely irrelevant to the requirements.

Of course, this may not be the stupidity that on the surface it appears to be. A cynic could point out that it may not be a system error but a well designed ploy to get any users on the free plan to upgrade, at a cost, to a higher plan with more contacts.

Either way, the fact remains that a teenager could quite easily work out the mathematics of this issue and very quickly come to the conclusion that something is awry. It is quite telling that the support staff at Simplycast were unable, or unwilling, to do this and instead replied with canned responses which are, at best, of little help to anyone and, at worst, a ploy so transparent a child could see through it.

Simplcast should be avoided at all costs.

Pros

None

Cons

Bugs in the system
Poor support
What you see is not what you get

SimplyCast Pricing

Starting from
US$3,00/month
Pricing options
Free Trial
Subscription
Value for money

Prices vary depending on product:

Startup and Basic Plans include:

360 Marketing Automation Software $49
/ per month

Autoresponder, Email Marketing, Online Survey Software, Fax Marketing, Blacklist Monitor, SMS Manager, Voice Broadcasting $0/ per month

Facebook Automation, Twitter Automation, Landing Page Generator Event Management, Form Builder $9.99/ per month

SimplyCast Features

  • A/B Testing
  • Monitoring
  • Multi-Channel Marketing
  • Social Media Integration

  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Engagement Analytics
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Network Marketing
  • Tagging
  • Third Party Integration

Additional information for SimplyCast

Key features of SimplyCast

  • A/B split testing
  • Auto-responders
  • Blacklist monitoring
  • Contact management
  • Email marketing
  • Event Marketing
  • Facebook Automation
  • Fax Marketing
  • Form builder
  • Landing Page Generator
  • Mailing list management
  • Message Customization, Templates, Form Integration
  • Online Survey Creator
  • SMS Marketing
  • Survey marketing
  • Twitter Automation
  • Twitter Marketing
  • Unlimited List Creation
  • Voice Broadcasting
  • Web Tracking

Benefits

The Email Marketing tool features a drag and drop simple editor, A/B split testing, custom templates and deliverability.

The List Management features unlimited list creation, importing and exporting of lists, easy list creation and automatic list cleaning.

The Autoresponder tool features message customization, specific time scheduling, form integration and a selection of templates.

The Blacklist Monitor tool features multiple IP monitoring, automatic removal and removal instructions, customization checks every 24 hours, IP address note adder.

The Form Builder tool features form templates, customization, reports, and multiple integration channels with social media.

The Landing Page Generator tool features traffic strategy, meta support, easy editing and the ability to hide landing pages temporarily or permanently.

The Online Survey Feedback tool features multiple question types and survey templates, detailed reporting and social media integration.

The Web Tracking tool features multiple tracking types including email links, webpage links and social media links. Link organization, customization and detailed reports.

SimplyCast FAQs

Below are some frequently asked questions for SimplyCast.

Q. What type of pricing plans does SimplyCast offer?

SimplyCast offers the following pricing plans:

Starting from: US$3,00/month

Pricing model: Subscription

Free Trial: Available

Prices vary depending on product:

Startup and Basic Plans include:

360 Marketing Automation Software $49
/ per month

Autoresponder, Email Marketing, Online Survey Software, Fax Marketing, Blacklist Monitor, SMS Manager, Voice Broadcasting $0/ per month

Facebook Automation, Twitter Automation, Landing Page Generator Event Management, Form Builder $9.99/ per month

Q. What are the main features of SimplyCast?

SimplyCast offers the following features:

  • A/B split testing
  • Auto-responders
  • Blacklist monitoring
  • Contact management
  • Email marketing
  • Event Marketing
  • Facebook Automation
  • Fax Marketing
  • Form builder
  • Landing Page Generator
  • Mailing list management
  • Message Customization, Templates, Form Integration
  • Online Survey Creator
  • SMS Marketing
  • Survey marketing
  • Twitter Automation
  • Twitter Marketing
  • Unlimited List Creation
  • Voice Broadcasting
  • Web Tracking

Q. Who are the typical users of SimplyCast?

SimplyCast has the following typical customers:

Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

Q. What languages does SimplyCast support?

SimplyCast supports the following languages:

English

Q. What type of pricing plans does SimplyCast offer?

SimplyCast has the following pricing plans:

Subscription

Q. Does SimplyCast support mobile devices?

We do not have any information about what devices SimplyCast supports

Q. What other apps does SimplyCast integrate with?

SimplyCast integrates with the following applications:

1CRM, BigCommerce, Google Drive, OnePageCRM, Second CRM, Shopify, SugarCRM, Zendesk Sell, Zoho CRM, Zoho CRM

Q. What level of support does SimplyCast offer?

We do not have any information about what support options SimplyCast has