About HootSuite
Hootsuite helps organizations use social media to launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels.
Using Hootsuite’s unique social media dashboard, teams can collaboratively schedule updates to various social networks, integrate their existing marketing tools to streamline workflow, and track campaign results and industry trends to rapidly adjust tactics.
Pricing starting from:
US$49,00/month
- Free Trial
- Free Version
- Subscription
Key benefits of HootSuite
Devices
Business size
Markets
Supported Languages
Pricing starting from:
US$49,00/month
- Free Trial
- Free Version
- Subscription
Images
Features
Total features of HootSuite: 89
- A/B Testing
- AICC Compliance
- API
- Access Controls/Permissions
- Activity Dashboard
- Administrative Reporting
- Alerts / Escalation
- Analytics/ROI Tracking
- Approval Process Control
- Assignment Management
- Automated Publishing
- Automated Scheduling
- Behavior Tracking
- Brand Tracking
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Competitor Monitoring
- Compliance Management
- Configurable Alerts
- Contact Management
- Content Library
- Content Management
- Conversion Tracking
- Customer Engagement
- Customer Segmentation
- Customizable Branding
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualization
- Demographic Data
- Engagement Analytics
- Event Scheduling
- Filtering
- HIPAA Compliant
- Image Library
- Interaction Tracking
- Keyword Filtering
- Keyword Tracking
- Lead Engagement
- Location Tracking
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Performance Appraisal
- Performance Management
- Performance Metrics
- Post Scheduling
- Pre-Approved Content Library
- Project Management
- Real Time Analytics
- Real Time Editing
- Real Time Monitoring
- Real Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Response Management
- Risk Alerts
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Task Management
- Third Party Integrations
- Trend Analysis
- Two-Factor Authentication
- Usage Tracking/Analytics
- User Management
- Visual Analytics
- Visual Discovery
- Web Forms
- Web Traffic Reporting
- Website Analytics
- Workflow Management
- XML / RSS
Alternatives
Zoho CRM
eClincher
Sendible
Marketing 360
Reviews
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- Industry: Entertainment
- Company size: Self Employed
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
Impressive free plan
Reviewed on 2019/12/12
Overall, I'm satisfied with Hootsuite and will continue to use this platform to manage my social...
Overall, I'm satisfied with Hootsuite and will continue to use this platform to manage my social media accounts. With the ability to schedule up to 30 posts on the free plan, including scheduling Instagram posts, and viewing different social media accounts all on one dashboard, it beats other social media management platforms that require plan upgrades to access similar features.
Pros
As someone who uses Hootsuite's "Free" plan, I'm incredibly impressed by what Hootsuite offers in the plan. My favorite tool on Hootsuite is the "Streams." I can sort scheduled posts, past posts, mentions, and followers' posts by social media platform using "Streams" on my dashboard. This allows me to see responses or comments on my posts and engage with followers, without having to visit several social media sites. With the free version, I can also schedule more posts on social media than other social media management programs, and the free plan allows me to schedule posts on my business Instagram account.
Cons
"Free plan" users who are needing advanced features beyond basic analytics will need to upgrade and if they shorten links using TinyUrl or Bitly, there isn't a meaningful way to track engagement in the program. Also, users need to be aware that the connections between Hootsuite and social media networks frequently drop, and that the program's connection with Instagram is frequently buggy.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Manage multiple social media accounts at reasonable prize, but analysis is over expensive
Reviewed on 2021/04/15
Pros
The dashboard is great to monitor multiple accounts at once, you can view different hashtags, words, mentions, brands or whatever you want at once in a single tab.
Very easy to use and learn just the basics.
Integration to web browsers and multi browsers.
Automated reports sent to email.
Cons
You need to pay to assemble the different charts, tables, graphs and parts of analysis by each report.
Not affordable if you want more team members.
Advanced features take a lot of effort to learn.
Targeting while posting is limited.
- Industry: Entertainment
- Company size: 2-10 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Mediocre at best
Reviewed on 2019/03/19
Where is the competition in the social media management software space? There has to be a better...
Where is the competition in the social media management software space? There has to be a better option than this?
Pros
I run a modeling and acting agency and I was posting between SC, IG, FB, Twitter and YT on a daily basis. Making it very hard to be away from my phone and risk missing prime posting opportunities and viral trends. I was looking for something that would schedule pre-selected posts, videos, pictures and adds. The best option online seemed to be Hootsuite. It was well marketed and seemed very user-friendly... at first.
It does indeed schedule your posts to various social media platforms, and it also allows for multiple streams of social media (i.e other business or personal accounts). That's a very handy feature!
Cons
The user interface is weak, it's not user-friendly nor is it practical or modern looking. It has a tendency to leg, it also isn't mobile friendly, they do have an app, but again it's not easy to navigate. Which is an absolute must when working on social media on the fly. When I created beautiful well-round posts and saved them to a posting schedule. I would check the posts after they had been released, via the online social media site, the posts would always turn out unformatted, with broken links and fuzzy low res images. I was overall very disappointed with this product. especially because it was so highly rated and not free. I felt like I kept putting in a lot of effort just to re-do all my work all the time.
- Industry: Hospitality
- Company size: 51-200 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Hootsuite is a Treat
Reviewed on 2021/04/12
Good quality scheduler. I use to use Planoly and they were terrible.
Good quality scheduler. I use to use Planoly and they were terrible.
Pros
Scheduling!!! I like being able to see my weeks of content planned out.
Cons
I hate that you have to have a public page in order to schedule content for Instagram. I’m sure it’s something to do with Instagram settings itself but it still pisses me off.
- Industry: Construction
- Company size: 11-50 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Great for Keeping up Across Social Platforms
Reviewed on 2020/07/26
Overall, it was very easy to use & navigate. It is laid out well and allows me to do everything...
Overall, it was very easy to use & navigate. It is laid out well and allows me to do everything straight on there without having to log in on each different tab to check notifications on IG/FB/LinkedIn. Gets the job done if you have multiple accounts to keep track with or want to schedule out posts.
Pros
I like the ease of use the most. In your dashboard, everything is laid out in a way where you can easily view each feed to see comments/shares/messages per platform. You can reply directly from this main dashboard so you don't have to click around a lot.
Cons
The thing I like least is that it does not have the ability to post/schedule multiple Instagram photos per post. So if I want to do a 'carousel' type post, I would have to manually do it from my phone and not through this software. Seems like that would now be a standard feature, but maybe I have to upgrade my plan to get that feature?
HootSuite FAQs
Below are some frequently asked questions for HootSuite.Q. What type of pricing plans does HootSuite offer?
HootSuite offers the following pricing plans:
- Starting from: US$49,00/month
- Pricing model: Free, Subscription
- Free Trial: Available
Free - 1 user / 2 social profiles Professional @ $49/month - 1 user / 10 social profiles Team @ $129/month - 3 users / 20 social profiles Business @ starting at $599/month - 5, up to 10 users / 35 social profiles Enterprise - contact for pricing
Q. What are the main features of HootSuite?
We do not have any information about HootSuite features
Q. Who are the typical users of HootSuite?
HootSuite has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+
Q. What languages does HootSuite support?
HootSuite supports the following languages:
Dutch, English, French, German, Italian, Japanese, Polish, Portuguese, Spanish, Turkish
Q. Does HootSuite support mobile devices?
HootSuite supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does HootSuite integrate with?
HootSuite integrates with the following applications:
123FormBuilder, Adobe Experience Manager, Audiense, Batchbook, Box, Brandwatch, Bynder, ClickDesk, Constant Contact, ContentHub, Data Dwell Sales Enablement, Digimind, Dropbox Business, Facebook, Feedly, Freshdesk, Get Satisfaction, Gmail, Google Calendar, Google Drive, HipChat, IBM Connections, Influitive, Instagram, Interact, JIRA Service Management, Kapost, Kontest, LeadSift, LiftMetrix, Mailchimp, Marketo Engage, MediaValet, Mentionlytics, Microsoft 365, Microsoft SharePoint, NetBase, Nimble, OneDrive, PromoRepublic, Reputology, ReviewTrackers, Salesforce Sales Cloud, Scoop.it, ScribbleLive, Shopseen, Silverpop Engage, Simple Sales Tracking, Slack, SnapEngage, SocialFlow, Socialcast, Stackla, StoreYa, Storify Enterprise, SugarCRM, SurveyMonkey, TINT, Tagboard, Tailwind TMS, Trello, Trustpilot, Twitter, Uberflip, Vanilla, VidCaster, Vidyard, Webdam, WordPress, Yammer, Zapier, Zendesk, Zift Solutions, Zyncro, simplebooklet, uberVU, webCRM
Q. What level of support does HootSuite offer?
HootSuite offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
Related categories
See all software categories found for HootSuite.
- Customer Engagement Software
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- Social Networking Tools
- Web Analytics Tools
- Brand Management Software
- Competitive Intelligence Software
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