Hootsuite
About Hootsuite
Social media is a wild place to do business. That’s why thousands of brands rely on Hootsuite’s tools and expertise to bring order to the chaos. Launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all customer conversations in one place.
With Hootsuite, users can confidently schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, easily keep track of customer conversations, break down silos in how users collaborate with their organization, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard.
As the world’s most widely trusted social media management solution, Hootsuite can set users up for success with expert certifications, training, and coaching in social marketing, social listening, and customer care.
Key benefits of Hootsuite
- Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard.
- Fine-tune how your teams collaborate by assigning tasks, managing approvals, and monitoring team performance.
- Reach more customers, grow your engagement, and drive conversions by automating your posts to reach your audience at the best times.
- Turn real-time data into strategic insights by monitoring mentions of your brand, key industry topics, and your competitors.
- Streamline how you deliver customer care and support by sending incoming messages across your social profiles to the right people in your organization.
- Get a better understanding of what your customers want with analytics and easily gather those insights into customizable reports.
- Reach beyond your dedicated followers and drive new customers to your brand by managing and reviewing your social advertising performance.
- Level up your skills with industry leading certifications, training, and strategic coaching with our experts.
- Seamlessly manage and maintain your social presence from anywhere, at any time, with the Hootsuite mobile app.
- Discover new tools—or connect your existing technology—with 200+ best-of-breed technology partners and applications in our ecosystem.
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Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Leisure, Travel & Tourism
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Hootsuite - My Review as a SMM
Reviewed on 2023/11/18
I think it has been an important tool for us to schedule our content and understand how they are...
I think it has been an important tool for us to schedule our content and understand how they are performing. It's annual report (a sum of all SM platforms performance) is absolutely amazing. A touch pricey, but highly recommended.
Pros
The ease of use. Very nice userflow. Impressive Dashboards. Easy to schedule and manage your content. Very nice analytics report. Their free educational resources are very helpful as well!
Cons
It is expensive. Also, one needs to reconnect the SM accounts as it tends to disconnect every now and then. Can't tag Instagram accounts while scheduling.
Alternatives Considered
Meta for BusinessReasons for Switching to Hootsuite
More features, for sure. Goes beyond Instagram and Facebook. Their analytics and performance reports are amazing.- Industry: Nonprofit Organization Management
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 8.0 /10
This Great Product Makes Life Easier
Reviewed on 2023/12/21
I really enjoy Hootsuite. Inserting a video/image and then writing some content for whichever...
I really enjoy Hootsuite. Inserting a video/image and then writing some content for whichever accounts you select, and it's done! No more getting up on Christmas morning and logging into my laptop to post Merry Christmas. It just happens on its own!
Pros
I love the fact that I can add my social media platforms to the system and pick and choose which ones I want to use for a posting. Then I can schedule things for months easily! I wish it was cheaper, but it is comparable to other services that are out there. I would highly recommend it!
Cons
One thing that aggravates me is that my Instagram account seems to become disconnected on a regular basis. Just IG, none of the others. It's easy to fix, but just an unnecessary hiccup.
Reasons for Switching to Hootsuite
I had used it previously in a different company. I was looking for something that was less expensive but they were all about the same. I went with what I knew.- Industry: Retail
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 6.0 /10
We switched away from Hootsuite!
Reviewed on 2024/04/30
Pros
We used to like Hootsuite, it has a nice UI and UX but simply lacks features that we need to maintain our social media presence.
Cons
The cost of the software. So much software out there offers the same platform with more features for less.
- Industry: Retail
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Social networks easier to work with
Reviewed on 2024/12/02
I can do other activities without having to worry about the content on social networks, easy and...
I can do other activities without having to worry about the content on social networks, easy and simple to manage, managing to have satisfied customers
Pros
Hootsuite is a really useful tool that saves time and provides opportunities for better performance with strategies that have been successful when scheduling posts, it knows the most opportune moment for posts to have a greater reach and greater views to the public, achieving the achievement of goals, you can have a perfect follow-up of each post by keeping track of statistics. Its operation reduces work time at the time I do not have to be aware of the time or moment indicated to make posts on social networks with its programming I can establish the type of content to publish and Hootsuite takes care of the rest
Cons
For the moment there has never been anything that bothers me or has gone wrong
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Demo review
Reviewed on 2024/08/30
Pros
I liked it ease of use and the scheduling content calendar.
Cons
I didn’t like the cost compared to the number of social accounts integrated.
Alternatives Considered
Sprout SocialReasons for Choosing Hootsuite
Number of users to add to the account. This was really important that it had an unlimited number.Switched From
SproutReasons for Switching to Hootsuite
Number of users to add to the account. This was really important that it had an unlimited number.Hootsuite FAQs
Below are some frequently asked questions for Hootsuite.Q. What type of pricing plans does Hootsuite offer?
Hootsuite offers the following pricing plans:
- Starting from: US$99.00/month
- Pricing model: Subscription
- Free Trial: Available
Free - 1 user / 2 social accounts Professional: $49/month - 1 user / 10 social accounts Team: $129/month - 3 users / 20 social accounts Business: Starting at $739/month - 5 users / 35 social accounts Enterprise: Contact Hootsuite Media for pricing - unlimited users / 50+ social accounts
Q. Who are the typical users of Hootsuite?
Hootsuite has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Hootsuite support?
Hootsuite supports the following languages:
English, French, German, Italian, Portuguese, Spanish
Q. Does Hootsuite support mobile devices?
Hootsuite supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Hootsuite integrate with?
Hootsuite integrates with the following applications:
123FormBuilder, Adobe Analytics, Adobe Commerce, Adobe Creative Cloud, Adobe Experience Manager, Airtable, Aprimo Digital Asset Management, Asana, Audiense, Basecamp, Batchbook, Blogger, Box, BrandFort, BrandMaxima, Brandfolder, Brandwatch, Brandwatch, Brightcove, Bynder, CELUM, Canto, Canva, Chat for Jira Service Desk, Chatfuel, Chatkit, ClickDesk, ClickUp, Cloohawk, Cloudinary, Constant Contact, Copysmith, Crowd Analyzer, DALL-E 3, Dailymotion, Data Dwell Digital Asset Management, Data Dwell Sales Enablement, Digimind, Disqus, Dropbox Business, Engage AI, Facebook Business Suite, Fedica, Feedly, Figma, Freshdesk, Get Satisfaction, Gmail, Google Analytics 360, Google Calendar, Google Drive, Google Translate, Grid, Higher Logic Vanilla, HubSpot CMS Hub, HubSpot CRM, HubSpot Marketing Hub, Influitive, Instagram, Interact, Issuu, JIRA Service Management, Kapost, LeadSift, LinkedIn for Business, Lucidya, Mailchimp, Marketo Engage, MediaValet, Meltwater, Mentionlytics, Meta for Business, Microsoft SharePoint, Microsoft Teams, Microsoft Viva Engage, Mintent, NetX, Newslit, Nimble, OneDrive, Oracle Eloqua Marketing Automation, Outgrow, PhotoShelter for Brands, PromoRepublic, Quid, Radarly, ReviewInc, ReviewTrackers, Salesforce Sales Cloud, Scoop.it, Simple Sales Tracking, Slack, Social Hub, SocialFlow, Stackla, StoreYa, SugarCRM, SurveyMonkey, TINT, Tagboard, Tailwind TMS, Talkwalker, Threads, TikTok, Trello, Trustpilot, Twitter/X, Uberflip, Upfluence, Vidyard, Webdam, WordPress, Zapier, Zendesk Suite, ZeroFOX, Zift Solutions, pixx.io, simplebooklet, webCRM
Q. What level of support does Hootsuite offer?
Hootsuite offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
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