About VerticalResponse

Whether you're an email marketing pro or just starting out, the objective of VerticalResponse is to let you create, send and track professional-looking emails quickly and affordably.

The tool take the work out of email creation and guide you through, step-by-step on how to use one of their 700 professional, pre-designed email templates, for any size or type of business.

You can also create professional surveys and discover how to build stronger customer relationships by identifying their most important needs, receive valuable customer feedback, ask your customers what products and services they want and run customer satisfaction surveys

The online survey feature is fully integrated with the email marketing tool.

Pricing starting from:

US$11,00/month

  • Free Trial
  • Free Version
  • Subscription

Devices

Business size

S M L

Markets

Australia, Canada, China, United Kingdom, India, United States

Supported Languages

English

Pricing starting from:

US$11,00/month

  • Free Trial
  • Free Version
  • Subscription

Images

Sharing
Tracking tool
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VerticalResponse video
VerticalResponse screenshot: Sharing VerticalResponse screenshot: Tracking tool

Features

Total features of VerticalResponse: 40

  • A/B Testing
  • API
  • Appointment Scheduling
  • Archiving & Retention
  • Auto-Responders
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Click Tracking
  • Contact Management
  • Customer Surveys
  • Customizable Forms
  • Customization
  • Data Recovery
  • Email Campaign Management
  • Email Marketing
  • Email Monitoring
  • Event Triggered Actions
  • Geographic Maps
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Nurturing
  • List Management
  • Monitoring
  • Newsletter Management
  • Queue Management
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Search/Filter
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • WYSIWYG Editor
  • Web Forms

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Reviews

Overall rating

3,8 /5
(56)
Value for Money
4,1/5
Features
3,6/5
Ease of Use
3,9/5
Customer Support
4/5

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Showing 5 reviews of 56
Gregg B.
Overall rating
  • Industry: Religious Institutions
  • Company size: 2-10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great looking e-newsletters!

Reviewed on 2019/03/01

There are a lot of email campaign tools out there and VerticalResponse is one of the best I've...

There are a lot of email campaign tools out there and VerticalResponse is one of the best I've encountered for managing and scheduling e-newsletter distribution at a reasonable cost.

Pros

With VerticalResponse I was able to go from a spreadsheet of member names and email addresses to send my first e-newsletter in less than an hour. Easy to use templates guide content creation and offers flexible scheduling options that include social media posting. List management lets subscribers opt in and out without manual intervention and includes tools to build landing pages and links for subscription. Simple reporting is included in the free system and shows delivery/open rates. Advanced reporting allows a deeper dive into the analytics of your mail campaigns.

Cons

I sometimes wish the content blocks used to build the e-newsletter were a little more configurable - such as allowing more free movement of images and better font management - but the system makes clean looking e-newsletter that are actually opened and read!

Hiro T.
Overall rating
  • Industry: Restaurants
  • Company size: 51-200 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Using the free one

Reviewed on 2020/10/09

Pros

For beginner, it is easy to use. Fast and has plenty templates that you can use.
It has few integrations with free CMS. API is great.
Free with limited user. Few email providers will block their email blast.

Cons

The limited user are so little.
The integration needs improvement. Lack of automatization and reports. No apps for the phones, so you must do it in your computer.
Support is not helpful and less attentive, maybe because I am using free edition.

Ben M.
Overall rating
  • Industry: Transportation/Trucking/Railroad
  • Company size: 51-200 Employees
  • Used Other for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Longtime user, might not be the best option anymore

Reviewed on 2020/03/18

On the whole it does what I need it to, but I always contemplate searching out something cooler.

On the whole it does what I need it to, but I always contemplate searching out something cooler.

Pros

For the money, it gets the job done. We use VR to send out corporate newsletters and special offers a half dozen times a year.

Cons

I think the interface is lacking and really hasn’t been vastly improved since 2008 when I started using it. Basically, I’ve built my own HTML templates outside of VR and I just change copy and pictures as I need to and avoid using VRs WYSIWYG editor. Their editor and stock templates really aren’t very good.

Sharon R.
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 11-50 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Vertical Response Software

Reviewed on 2020/10/08

My overall experience with Vertical Response has been positive. I will continue to use them in the...

My overall experience with Vertical Response has been positive. I will continue to use them in the upcoming years.

Pros

I enjoy the newest feature of about 4 years that allows the email to be responsive. This feature allows my gym members to access the newsletter from their cell phone or tablet.

I also enjoy the pre-made templates that are easy to for me to plug into and allows me to upload photos and websites.

Cons

A lot of my emails end up going to the gym members spam. I have to pay per email and this is unnecessary waste of money for me.

There should be an easy way to upload my emails to vertical response as a file instead of entering each new member.

Michelle M.
Overall rating
  • Company size: 501-1 000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Gets the job done

Reviewed on 2018/03/05

Ease of use

Ease of use

Pros

This tool was very easy to use when we were starting out our email journey. The list upload process and email creation was simple. The software also allowed us to track performance, which contributed to other email tactics to test. It was also relatively inexpensive.

Cons

At no fault of the product, our needs grew out of the tool, so we upgraded to a marketing automation platform.

Showing 5 reviews of 56 Read all reviews

VerticalResponse FAQs

Below are some frequently asked questions for VerticalResponse.

VerticalResponse offers the following pricing plans:

  • Starting from: US$11,00/month
  • Pricing model: Free, Subscription
  • Free Trial: Available

Free: Up to 300 contacts, send up to 4000 emails per month Basic: starting at $11/month Pro: starting at $16/ month Pro+: starting at $196/ month Discounts for Non-Profits

We do not have any information about VerticalResponse features

VerticalResponse has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

VerticalResponse supports the following languages:

English

VerticalResponse supports the following devices:

VerticalResponse integrates with the following applications:

Dasheroo, Google Workspace, JotForm, Justuno, Picreel, Quickbooks Online, Salesforce Sales Cloud, SumoMe, Wishpond, Zapier

VerticalResponse offers the following support options:

Email/Help Desk, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for VerticalResponse.