HubSpot Marketing Hub

HubSpot Marketing Hub

4.5 (5,954)
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All in one inbound marketing platform

About HubSpot Marketing Hub

HubSpot Marketing Hub is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing Hub can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type.

Furthermore, HubSpot Marketing Hub acts as a content management system enabling users to update their website content, optimize it for search, and adjust it for mobile. HubSpot Marketing Hub's Smart Content tool even enables users to personalize their website to each visitor.


Key benefits of HubSpot Marketing Hub

Why have seven different accounts to manage your marketing — and for that matter, seven different passwords to remember? With HubSpot Marketing Hub, your entire marketing arsenal is in one place.

Because everything is integrated, each component goes further. Marketing automation goes beyond email. SEO tools give you more than keywords. Integration means everything is more powerful.

With HubSpot every customer gets fully supported. You won’t get boxed out of support if you’re not an enterprise customer. And you won’t have to wait endlessly on hold. In fact, we’ll call you — in about 5 min.


Images

HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads
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HubSpot Marketing Hub video
HubSpot Marketing Hub video
HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads

Not sure about HubSpot Marketing Hub? Compare with a popular alternative

HubSpot Marketing Hub

4.5 (5,954)
VS.

Starting Price

US$15.00
month
US$25.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

104
199

Integrations

231
22

Ease of Use

4.3 (5,954)
4.1 (761)

Value for Money

4.2 (5,954)
4.1 (761)

Customer Service

4.4 (5,954)
4.2 (761)
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Reviews

Overall rating

4.5 /5
(5,954)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.3/5
Customer Support
4.4/5

Already have HubSpot Marketing Hub?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 5,954
Brent W
Brent W
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Love HubSpot Marketing Hub - Dislike the way they handle contacts

Reviewed on 2021/04/29

My overall experience was positive and it covered 99% of our requirements.

My overall experience was positive and it covered 99% of our requirements.

Pros

HubSpot is fantastic and the MarketHub handles everything we do including Social Media, Ads, and emails. I love that we can easily create landing page that work with an email, track users and even add a code to our website to track where users have been on our site (Registered users)

Cons

The way they use contacts made the product VERY expensive. I would prefer to see a large bucket of users along with a way to keep users in our account when we don't use them for marketing. It was a significant cost to load users and then never market to them. I understand they maybe making some changes at this time but we chose to leave because of this cost.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Choosing HubSpot Marketing Hub

The cost of HubSpot was the only reason we switched

Switched From

ActiveCampaign

Reasons for Switching to HubSpot Marketing Hub

It was the easiest to use
MD Masoom
MD Masoom
Overall rating
  • Industry: Insurance
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great Marketing Automation Platform.

Reviewed on 2019/06/11

Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very...

Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.

Pros

I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too.

Cons

There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend.

Reasons for Switching to HubSpot Marketing Hub

We choose HubSpot Marketing over Pardot because of its powerful automation features and amazing mobile app. We choose Hubspot because they have a strong customer support team which is very responsive.
Samba
Overall rating
  • Industry: Industrial Automation
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Kindly like 👍

Reviewed on 2024/06/05

It's was great and I like it only the payment is small

It's was great and I like it only the payment is small

Pros

Hi HubSpot marketing Hub it's a pleasure to work with you

Cons

Infact the payment is very small, it's better than not

Beatriz
Overall rating
  • Used for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

With HubSpot I simplified my marketing strategy and unified my team, tools and data in one...

Reviewed on 2018/04/17

Answering some messages, sending welcome messages, or being able to send certain emails can be very...

Answering some messages, sending welcome messages, or being able to send certain emails can be very time consuming and tiring if done manually. In fact, in cases where the volume of users is too large, it could be impossible. The best solution to these problems is using HubSpot

Pros

With the automation of marketing, we rely on the behavior to customize emails, content and offers.
Automate email campaigns to help our prospects move through the funnel and generate more qualified sales opportunities.

It also creates extraordinary emails without having to modify codes. You choose between a dozen activations, conditions and actions to send the appropriate emails to the right sales opportunities at the right time.

But the best thing of all is that each workflow that it generates can be linked to a clear objective, so that we will always know if our emails work correctly. Also, because workflows are part of the fully integrated marketing platform, it also has the tools to grow and replenish our database as contacts leave the list naturally over time.

Cons

The marketing aumatixación can become a complex process apart from the economic expense generated by its use. Also when there are so many tools we run the risk of focusing on paying attention to one and leaving out many automated marketing opportunities and we would be paying for functions that we do not use.
In addition, all the tools for automated marketing have their fundamental basis in the segmentation of leads, and their function is to gather information about these users in order to deliver certain content.
And the problem with this is that often this information is not always accurate enough and could lead us to deliver content to unsuitable people at the wrong time and, then, not get anything to help us, or the client in his decision-making or the brand in its growth.

Response from HubSpot

Hello Beatriz!

Thank you for taking the time to write this thorough review - we really appreciate your feedback!

I am really glad to hear that the platform has been helpful in unifying your marketing team's strategy, tools, and data in one place! It sounds like you are making great use of the Workflows tool to do business easier and faster!

As far as room for improvement - I'd love to dig in deeper to some of the specific issues you have been facing. Specifically, when you speak about your feeling that you may prioritizing certain tools within HubSpot while neglecting other ones - do you find this is something that happens often? Do you need to remind yourself to invest time in the other tools? Would it be helpful if HubSpot reminded you periodically about the other tools at your disposal or would this prove to be more annoying than helpful?

If you would like to continue the conversation, feel free to email me and we can keep talking!

Thank you again,
Carl

Brianna
Brianna
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Professional Marketing Hub - Great But Very Expensive

Reviewed on 2024/02/26

Good, user friendly, automated, and appreciate being able to integrate with almost all (if not all)...

Good, user friendly, automated, and appreciate being able to integrate with almost all (if not all) of the other tech stack elements we use.

Pros

All in all--Hubspot's Marketing Hub (Professional suite) is fantastic. you can integrate landing pages, blogs, social media, email marketing and campaigns, and design / track your SEO strategy all on one platform. It's relatively user friendly (once you have your team trained to use it) and Hubspot's industry status means that it can be integrated with *most* other apps, platforms, or services.

Cons

It's wildly expensive. We're currently leveraging a great startup discount for the Marketing Hub--once that discount is finished, we may not be able to justify the great all-in-one solution for the cost. Instead, we'll look to hack together a similar solution with varied 3rd party apps. A headache to be sure, but Hubspot's full cost Marketing suite is really only designed for large-scale enterprise use. (The cost is astounding.)

Alternatives Considered

Klaviyo and Mailchimp

Reasons for Switching to HubSpot Marketing Hub

Have previous experience using the Professional Marketing Hub with another team and knew its full capacities were what we wanted and planned to use.
Showing 5 reviews of 5,954 Read all reviews

HubSpot Marketing Hub FAQs

Below are some frequently asked questions for HubSpot Marketing Hub.

HubSpot Marketing Hub offers the following pricing plans:

  • Starting from: US$15.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $15 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

HubSpot Marketing Hub has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

HubSpot Marketing Hub supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

HubSpot Marketing Hub supports the following devices:

HubSpot Marketing Hub integrates with the following applications:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Adobe Commerce, Aircall, Alchemer, AllClients, Apptivo, AskNicely, Atomic AI, Attribution, Automate.io, Azuqua, Batchbook, Bedrock Data, Benchmark Email, Bevy, BigCommerce, BigContacts, Bitrix24, Brevo, BrightInfo, Brightcove, BuiltWith, Calendly, CallRail, Campaign Monitor by Marigold, Capsule, Ceros, Chamaileon, ChannelMix, Chargebee, CircleLoop, ClearVoice, ClientPoint, Clio, CompanyHub, ConnectWise PSA, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Dealfront, Debitoor, Direct Mail, Dotdigital, Drift, Dropbox Business, Dropbox Sign, EASE, EZ Texting, Efficy CRM, Emma by Marigold, Eventbrite, Forecast, FreshBooks, Freshsales, Front, FullContact, GetAccept, GetResponse, Getsitecontrol, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, HelloSign CMS, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Hustle, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, Jotform, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klipfolio, Kommo, Kustomer, Lately, Lead Gen & CRM (formerly SharpSpring), LeadDyno, LeadGnome, LeadMaster, Leadcamp, Leadpages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, MailUp, Mailchimp, MailerLite, ManyChat, Marketo Engage, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Microsoft Outlook, Missive, Mojo Helpdesk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnceHub, OnePageCRM, Operations Hub, Outgrow, Outreach, PandaDoc, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, Pipedrive, Pipeline CRM, Pipeliner CRM, Planful for Marketing, Podio, PowToon, Privy, Propeller CRM, Proposify, Pure Chat, QuarterOne, QuickBooks Online Advanced, Quuu Promote, Qwilr, RESULTS.com, Recurly, Robly, Sage Business Cloud, SalesSeek, Salesflare, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, SalesforceIQ, Salesmate, Semrush, SendGrid, Shopify, Sigstr, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, SnapEngage, Stitch, Stripe, SugarCRM, Sumo, Surfe, SurveyMonkey, Survicate, TIBCO Scribe Online, TINT, Taboola, Teamgate, Teamleader, Teamwork Desk, Teamwork.com, Toky, TractionNext, Tray.io, Trello, Trujay, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Weclapp, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace from Meta, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, ZenDesk Chat, Zendesk Sell, Zendesk Suite, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoho Recruit, Zoom Workplace, dotloop, inboundli, monday.com, noCRM.io

HubSpot Marketing Hub offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

Related categories

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