About Mailigen

Mailigen is a professional e-mail marketing automation software-as-a-service, which offers email, mobile, and social media marketing in more than 100 countries worldwide. Mailigen brings international knowledge to local markets and helps local companies grow globally. Furthermore, Mailigen offers a multitude of useful features that enable the software’s users to develop appealing email marketing campaigns, optimize their potential for increasing conversions, and distribute them manually or through behavior-based automation. The software offers a broad variety of third-party application integrations so that users are able to get the most out of their email marketing software by connecting to the business applications with which they are already familiar.

Through behavior-based marketing automation, Mailigen allows its users to send out email campaigns that are automatically triggered by certain actions and events, which can work towards lead nurturing and increasing customer satisfaction across the board. Mailigen allows its users to choose automation triggers, which can send out email to customers based on their behavior. For instance, Mailigen can send out a welcome message to new subscribers when they sign up for a company’s mailing list, greet customers on their birthdays and holidays, or send out a series of emails based on certain purchases made in an online store, among other options.

Mailigen allows users to learn more about the efficacy of their emails as well as details about their subscribers through real-time email analytics. These features make it easier to respond swiftly to trends and data generated based on subscriber activity. Certain types of analysis can be used before the email has been sent; Mailigen allows users to test their emails to see if they will trigger spam filters to ensure that e-mail campaigns are not blocked. Mailigen also offers support for A/B testing, where users can select two different subject lines or email designs ahead of time to see what kind of response each email gets.

Pricing starting from:

US$10,00/month

  • Free Trial
  • Free Version
  • Subscription

Key benefits of Mailigen

Grow Your Email List with Social Media:
• Add a sign-up form to the company’s Facebook page by using Mailigen Facebook application.
• Include a share option in email content.
• Autopost email campaigns to social profiles.
• Include follow us on Twitter, Facebook etc. in emails.

Automate Your Daily Campaigns with Mailigen Active RSS:
• Automate email campaigns when sending out new offers on a regular basis.
• Set up precise time when campaign must be delivered.
• Add several RSS feeds to campaigns, so RSS to email newsletters will be generated automatically from different resources.

SMS & Email Marketing:
• SMS delivery to more than 200 countries and territories
• registration of unique sender names
• SMS integration with CRM
• segmentation of SMS audience
• gathering new subscribers by sign-up forms
• autoresponders after registration
• in-depth SMS campaign reports
• automatic URL shortening and click tracking
• Google Analytics integration
• SMS integration with email marketing strategy

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, China, Germany and 5 others, United Kingdom, India, Japan, Mexico, United States

Supported Languages

Chinese, English, Russian

Pricing starting from:

US$10,00/month

  • Free Trial
  • Free Version
  • Subscription

Images

Creating a subscriber list in Mailigen
Set up targeted email sequences or campaigns based on triggered responses
Create responsive email marketing campaigns using the drag & drop template editor
View reports on campaigns including email clicks, bounced emails, unsubscribes, and more
View 5 more
Mailigen video
Mailigen video
Mailigen video
Mailigen screenshot: Creating a subscriber list in Mailigen Mailigen screenshot: Set up targeted email sequences or campaigns based on triggered responses Mailigen screenshot: Create responsive email marketing campaigns using the drag & drop template editor Mailigen screenshot: View reports on campaigns including email clicks, bounced emails, unsubscribes, and more

Features

Total features of Mailigen: 76

  • A/B Testing
  • API
  • Analytics/ROI Tracking
  • Audit Management
  • Auto-Responders
  • Behavior Tracking
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Invitations & Reminders
  • Email Marketing
  • Email Templates
  • Event Triggered Actions
  • Forms Management
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Management
  • Lead Nurturing
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Newsletter Management
  • Preview Functionality
  • Ratings / Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting/Analytics
  • Rich Text Editor
  • SMS Messaging
  • Sales Analytics
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Video Management
  • Video Streaming
  • WYSIWYG Editor
  • Web Forms
  • XML / RSS
  • eCommerce Management

Alternatives

Mailchimp

4,5
#1 Alternative to Mailigen
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Zoho CRM

4,2
#2 Alternative to Mailigen
Zoho CRM is a cloud-based customer relationship management (CRM) software that helps businesses of all sizes close...

emfluence Marketing Platform

4,7
#3 Alternative to Mailigen
The emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder,...

ActiveCampaign

4,6
#4 Alternative to Mailigen
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Reviews

Overall rating

4,8 /5
(53)
Value for Money
4,5/5
Features
4,5/5
Ease of Use
4,6/5
Customer Support
4,7/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

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Showing 5 reviews of 53
Jacob W.
Overall rating
  • Industry: Newspapers
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Pretty good email platform for a very cheap price

Reviewed on 2018/07/15

Its a good overall service at a very cheap price. I like their team personally and they are...

Its a good overall service at a very cheap price. I like their team personally and they are flexible and reasonable ie at adding options or giving credit for referring them (even if we did not use the affiliate link), adding options like dedicated IP - if you do not need a lot of integrations like i mentioned under cons, mailigen is a great option

Pros

Its a good ESP with a decent amount of functionality, good support and a nice staff at really cheap prices especially if you are a high volume sender like us

Cons

My main problem with Mailigen is that since they are smaller they integrate a lot less with plugins we use on wordpress for example subscribe forms every time we want to use one like Sumo or optionmonster we need to ask their IT if they can support Mailigen or write some custom code to integrate or export users from mailchimp to mailigen

Amanda M.
Overall rating
  • Industry: Professional Training & Coaching
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

I LOVE Mailigen

Reviewed on 2020/09/23

I use Mailigen almost everyday to send email broadcast/campaigns and to run reports on the...

I use Mailigen almost everyday to send email broadcast/campaigns and to run reports on the effectiveness of the campaigns. I love how the reporting breaks everything down for you and is very easy to read and understand.

Pros

We have use Mailigen for over 7 years and I absolutely love it! You are able to set up your company profile which then autopopulates as needed. You are able to have multiple senders set up to send emails from different people in your company. The tech and customer support teams are awesome. They respond quickly and are always very helpful.

Cons

Mailigen can be a little clunky in that when you are scrolling through the senders, it doesn't allow for alphabetical order.

Marcus C.
Overall rating
  • Industry: Financial Services
  • Company size: 2-10 Employees
  • Used Other for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Great for people new to email marketing.

Reviewed on 2017/08/15

Easy to use, quite easy to create and follow up campaigns.

Easy to use, quite easy to create and follow up campaigns.

Pros

It is quite user friendly. I knew nothing about email marketing when I started using it. It is easy create lists, design Web sign up forms and to create campaings. The analytics are are also quite good and ascertaining the open and click rates is also easy.

Cons

The link to the web sign up form is not secured. Data on it can be accessible to 3rd parties. It has to be an https not just an http...

Eduardo R.
Overall rating
  • Industry: Computer Software
  • Company size: 501-1 000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Different platform with nice fuctions in Email and SMS Marketing.

Reviewed on 2018/02/20

Mailigen has provided me with a different platform to send emails and SMS to my clients interested...

Mailigen has provided me with a different platform to send emails and SMS to my clients interested in information. Currently my company has prospered on a good track thanks to the good technology of Mailigen, and I hope it continues like this, providing me with those excellent benefits.

Pros

Mailigen provides a completely different platform to other software that offers Email Marketing, since mailigen offers to send emails and sms to promote a campaign, I really like it this way because I can manage these two Marketing areas in a single platform and thus save results at the same time, the work that saves me is surprising.

Cons

I do not like that Mailigen has such high prices, obviously this software could be as expensive as it is now, since it has very attractive features and it takes a lot of work to develop each of them, but I would like to take into consideration low companies with few financial resources, to easily access the prices of this great platform.

Paula R.
Overall rating
  • Industry: Retail
  • Company size: 10 000+ Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

It is a good way to diversify Email Marketing.

Reviewed on 2018/04/18

Mailigen has benefited me in my company, because we currently have many subscriptions, and this...

Mailigen has benefited me in my company, because we currently have many subscriptions, and this software has managed to control those subscriptions and obtain better results in the short and long term.

Pros

The most pleasant thing that Mailigen has, are these two things:

1.- Your design
2.- The ease of implementing SMS Marketing.

It is very easy to manage this platform, and more if it is done in a comfortable way at all times, without having any factor that makes a stay a bit complicated with some people.

Cons

I have no complaints from Mailigen, it's a pretty good software to diversify Email Marketing, providing a different way to cover this area and achieve different objectives.

Showing 5 reviews of 53 Read all reviews

Mailigen FAQs

Below are some frequently asked questions for Mailigen.

Mailigen offers the following pricing plans:

  • Starting from: US$10,00/month
  • Pricing model: Free, Subscription
  • Free Trial: Available

500 Subscribers: $10 or $8 per month if billed annually 2,500 Subscribers: $25 or $20 per month if billed annually 7,500 Subscribers: $50 or $40 per month if billed annually

We do not have any information about Mailigen features

Mailigen has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001+

Mailigen supports the following languages:

Chinese, English, Russian

Mailigen supports the following devices:

Mailigen integrates with the following applications:

Batchbook, Bigcommerce, Bitrix24, BuzzSumo, Capsule, Dropbox Business, Facebook, FreeAgent, Google Analytics, Google Drive, Harvest, Highrise, Jira, Joomla, LiveChat, Magento Commerce, PadiAct, Pipedrive, Privy, ProjectManager.com, Shopify, Stripe, SugarCRM, SumoMe, Twitter, WooCommerce, WordPress, Xero, Zapier, Zoho CRM, digioh

Mailigen offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

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