ActBlue

Flexible fundraising tools and custom contributions forms

About ActBlue

ActBlue is a flexible fundraising solution designed for democratic candidates, committees, parties, organizations, and c4s in the United States. It offers tools to create branded contribution forms and analytics features to monitor conversion rates. Forms created using ActBlue are optimized for donor use on mobile devices.

This solution provides built-in A/B tools that test conversion rates for contribution forms. With ActBlue Express, users can embed single-click payment links within fundraising emails. As a PCI Level 1 certified merchant, ActBlue maintains a high level of payment security. Additionally, this solution can integrate with organization CRM software, including Action Network, ActionKit, and Blue State Digital.


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2,5 (33)
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Pricing Options

Free version
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Features

25
94

Integrations

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31

Ease of Use

3,0 (33)
3,7 (41)

Value for Money

2,1 (33)
4,0 (41)

Customer Service

1,5 (33)
3,9 (41)
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Reviews

Overall rating

2,5 /5
(33)
Value for Money
2,1/5
Features
2,5/5
Ease of Use
3/5
Customer Support
1,5/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 33
Sara
Sara
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

ActBlue is a powerhouse for democratic & progressive campaigns

Reviewed on 2022/12/12

Overall, my experience with ActBlue is amazing! You can literally set up a free ActBlue account...

Overall, my experience with ActBlue is amazing! You can literally set up a free ActBlue account within minutes, and see for yourself how wonderful the platform is. Overall, I am thankful for the effort that goes into security, compliance and data integration, so I never have to put my political campaigns or nonprofit events in jeopardy.

Pros

I like the fundraising tools that ActBlue offers to utilize the "people power" in order to successfully execute political campaigns and nonprofit events. Specifically, I appreciate that the contribution forms have an intuitive interface and are customizable whether you are an administrator or user. They are also mobile friendly, which is crucial to capturing grassroots contributions on the go! I also like that the data and analytics reporting is easy to understand.

Cons

A/B testing can be a bit tricky for the platform to process at times. It can be quite difficult to obtain the desired conversation rates based on the organization's or campaign's pixel and objective. While the software's customer service is no doubt friendly and supportive to clients' and users troubleshooting issues, the response time does take a while and is slow to respond, especially during key digital fundraising moments (i.e. Giving Tuesday, Election Day) and rapid response actions (i.e. matching donations, events).

Robert
Overall rating
  • Industry: Information Technology & Services
  • Company size: 1 001–5 000 Employees
  • Used for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Easy to use, easy to stop using. A fine way to donate to candidate(s) you support.

Reviewed on 2019/03/26

Very positive. A convenient way to donate to Democratic candidates. Really the only downside is an...

Very positive. A convenient way to donate to Democratic candidates. Really the only downside is an increase in email from other candidates, which is easily dealt with (by unsubscribing once from each such candidate.)

Pros

I'm scratching my head over the negative reviews here. (I can't help wondering if they are legit, or if they are intended to inhibit fundraising for Democrats.)
I've used ActBlue upteen times. Never had a problem cancelling a recurring donation (which I have done). Never had a problem with a donation becoming recurring when I had designated it as one-time (I've made both kind of donations). Never had a problem opting out of future emails from candidates (yes, you do get them; you're on the "will donate to Democrats" list. I unsubscribe once from each candidate and that's it - silence.)

Cons

It does make me feel guilty that it asks for a contribution to defray ActBlue's expenses (ActBlue is a non-profit that doesn't charge candidates up-front; the ActBlue FAQ says the charge a ~4% processing fee on donations.)

Sue
Overall rating
  • Industry: Accounting
  • Company size: Self Employed
  • Used for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

You cannot trust these people.

Reviewed on 2019/06/20

I would NEVER donate money to a candidate via this organization.

I would NEVER donate money to a candidate via this organization.

Pros

Ease of you in doing donations.
That is pretty much it.

Cons

My experience has been that ACTBLUE is unethical in their practice of getting on-line donations for candidates. My husband was very ill and not thinking clearly. He wanted to donate money to a candidate during last years elections. Because he was not clearly I was checking our credit card charges routinely and noticed repeated charges by ACTBLUE in ever increasing amounts. I talked to my husband who was not clear on things but was adamant that he did not do donations as frequently and as in large amounts as were being charged against our card. I reached out to ACTBLUE via email and phone in an effort to explain the situation going on with my husband and ask them to delete him from their mailing list. They repeatedly promised to do so and for a few months we would be fine. Then again I would see more and more charges in higher and higher amounts. At that point my husband was so ill he was hardly out of bed much less approving these amounts. I finally had to send ACTBLUE a threatening letter which included the me having power of attorney over my husband's affairs. I also told them that if they did this one more time I would go to Senator Lindsay Grahams office (I live in SC) and explain that ACTBLUE was actively abusing the elderly and disabled, and that I imagined Senator's Graham's office might find that interesting. That I am a lifelong democrat but my primarily was to protect my family. That did seem to stop it.

Noelle
Noelle
Overall rating
  • Industry: Civic & Social Organization
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Easy-to-use donation platform

Reviewed on 2021/06/21

Donors are familiar with ActBlue and comfortable using it for their contributions. Recurring...

Donors are familiar with ActBlue and comfortable using it for their contributions. Recurring donation options make it easy to get the most from donor visits to your campaign page and provide a sustainable income base for your campaign.

Pros

Easy set-up and the customized campaign capabilities make it easy to track returns on specific fundraising drives. Their large existing database of donor information makes it easy for donors to send a quick contribution especially with the ActBlue Express feature. Their reporting options make it easy to keep your campaign compliant with FEC regulations.

Cons

It's mind-boggling that disbursements are only available as hard copy checks sent through snail mail. An electronic option is long overdue!

Verified Reviewer
Overall rating
  • Used for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Act Blue profiled me as an easy mark

Reviewed on 2018/01/18

Initially I thought it eased my ability to contribute thoughtfully. Then, it became apparent that I...

Initially I thought it eased my ability to contribute thoughtfully. Then, it became apparent that I was being targeted for support of specific campaigns that were outside my comfort zone. At that point, its drawbacks exceeded its utility.

Pros

Extremely simple for the recipient to process a contribution to a politician or a donation to a cause.

Cons

Once the software captures your identification and some contribution history, it plies the 'mark' with email upon email, ostensibly from candidates, soliciting money to be dispensed to Act Blue's account for further distribution. My attempts to be removed from their email lists have been fruitless. Thank goodness for spam blocking services.
I am a loyal Democrat. The use of this type of software has soured me on the Democratic Party because it is so transparently manipulative. I will never contribute to a candidate or a cause that has Act Blue's fingerprints on it.

Showing 5 reviews of 33 Read all reviews

ActBlue FAQs

Below are some frequently asked questions for ActBlue.

ActBlue offers the following pricing plans:

  • Free Trial: Not Available

Flat rate of 3.95% on each contribution received.

ActBlue has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

ActBlue supports the following languages:

English

ActBlue supports the following devices:

We do not have any information about what integrations ActBlue has

ActBlue offers the following support options:

Email/Help Desk, Knowledge Base

Related categories

See all software categories found for ActBlue.