CDK Global

About CDK Global
CDK Global is an auto dealer management software designed to help businesses in the automotive industry manage dealership, sales, inventory, leasing, and compliance-related operations. The platform enables administrators to track orders, generate shipping manifests, gain insights into performance reports, and identify new business opportunities on a centralized dashboard.
Dealers can build client profiles and define targeted audiences for marketing campaigns to manage customer relationships. CDK Global allows teams to capture eSigns and process payments using Android and iOS mobile applications. Operators can also manage documents, vehicle registrations, digital contracting, and customer credit evaluation processes.
CDK Global lets businesses conduct inspections and schedule job tasks among technicians using the drag-and-drop interface. Supervisors can also gain real-time insights into sales history, unbilled work orders, and financial data on a centralized dashboard.
Images

Not sure about CDK Global?
Compare with a popular alternative
Starting Price
Pricing Options
Features
Integrations
Ease of Use
Value for Money
Customer Service
Alternatives
NetSuite

ERA-IGNITE

Dealertrack DMS

VUE DMS

Reviews
Already have CDK Global?
Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Elead a good crm tool
Reviewed on 2018/07/31
Pros
Great way to keep track of customer's and keep notes to help with future interactions. Good support from the company and Greg does a great job going over the ins and outs of the program.
Cons
Has glitches at time where it adds multiple task for the same customer.
Response from CDK Global
Hello, Cary. Thank you so much for providing your feedback and experience using the CRM tool. We would appreciate the opportunity to work with you to resolve the issue you seem to have on occasion with multiple tasks being created.
We'll be in touch.
- Industry: Automotive
- Company size: 201–500 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
The Best CRM is the One You Actually Utilize
Reviewed on 2021/07/30
I like it. It is easy to use. I would recommend for a company that won't need much support from...
I like it. It is easy to use. I would recommend for a company that won't need much support from Elead.
Pros
I like that I can have more than 1 customer record open at once. I like that it is web-based. I like the ability to customize every process as needed. The email campaign setup is easy.
Cons
Customer service is nonexistent. I'm unable to customize the workflow myself - Elead must do it but elead rarely returns calls. I had to send a cancelation email to get a response after months of trying.
Response from CDK Global
Hello,
Thank you for taking the time to provide feedback with your experience with Elead. We are glad to see your experience overall has been positive.
Please provide an email or contact information so we can have a customer service rep reach out to help with support. We would love to help address your business needs!
Thank you!
Elead
- Industry: Transportation/Trucking/Railroad
- Company size: 11–50 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Decent software just not recommended for a service center
Reviewed on 2023/01/10
The financial and dealership side is the only value that we found in this program. We are not happy...
The financial and dealership side is the only value that we found in this program. We are not happy with what they promised us as far as for our service department and they don’t seem interested in solving their issues anytime soon.
Pros
I really like the financial side and tracking of the company financials within the program. They do a very good job at this software does a good job with the dealership sales side that seems to be where they spend most of their effort making it right
Cons
This software does not have a proper scheduler that functions for a service center. This software does not have a good functionality of a service department scheduling of technicians might as well be nonexistent. This company does not do a very good job at customer service and knowledgeable staff.
- Industry: Automotive
- Company size: 51–200 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Best CRM in the industry
Reviewed on 2018/08/07
Great company, great people, best CRM in the industry.
Great company, great people, best CRM in the industry.
Pros
It functions as you'd expect and it's highly customizable.
Cons
There are a lot of antiquated functions that accomplish the same goal which makes limiting user access a pain to manage because there are so many loopholes to dodge accountability.
It needs more active-management capabilities instead of relying on manual reports i.e., pop-ups for Manager to Review approvals.
Response from CDK Global
Thank you so much for taking the time to review ELEAD CRM. It is definitely appreciated and helps us continue to improve our services and support provided.
Don't forget, we do offer resources and training opportunities if you or your team feel like there's a particular tool or option you'd like to become better experienced with.
- Industry: Automotive
- Company size: 11–50 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
A Robust System
Reviewed on 2018/12/18
I use CDK Global on a weekly basis to support my customers, and I have found that it is the most...
I use CDK Global on a weekly basis to support my customers, and I have found that it is the most user friendly tool out of its competition.
Pros
I specifically like case management section in DealerSuite, I can quickly search all of my open cases by a specific date range, or just all of my cases since I started using the software. Additionally, once you click on a case to review it, CDK does a great job of neatly organizing the case notes in a manner that creates a simple environment that is easy to read.
Their support is extremely helpful and everyone I have worked with their truly seems to want to help resolve your issue, and also recommend more efficient ways at tackling tasks in the system.
Cons
The only difficulty I have with this software is that it is only accessible via Internet Explorer. As an employee of a company that uses Mac products exclusively, this presents a large problem as Internet Explorer is not available to Mac users, so I have to use a 3rd party application that runs through Chrome and immitates IE. I would have no complaints whatsoever if CDK was able to make their software usable on Chrome!
CDK Global FAQs
Below are some frequently asked questions for CDK Global.Q. What type of pricing plans does CDK Global offer?
CDK Global offers the following pricing plans:
- Free Trial: Not Available
CDK Global does not publicly publish pricing information.
Q. Who are the typical users of CDK Global?
CDK Global has the following typical customers:
11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does CDK Global support?
CDK Global supports the following languages:
English, French
Q. Does CDK Global support mobile devices?
CDK Global supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does CDK Global integrate with?
We do not have any information about what integrations CDK Global has
Q. What level of support does CDK Global offer?
CDK Global offers the following support options:
Phone Support, Chat
Related categories
See all software categories found for CDK Global.