Statcounter

About Statcounter
Statcounter is a cloud-based web analytics platform designed to help businesses track website traffic, performance and visitors' locations, engagement metrics, browsers, activity feed, and more. Administrators can monitor trends for corporate landing pages through a breakdown of referrals from social media applications, paid traffic campaigns, search engines, and other websites.
Using Statcounter, organizations can generate customizable daily, weekly or monthly email reports and receive notifications about identified click fraudsters. Supervisors can track the performance of paid traffic across advertising networks including Google, Twitter, or Facebook, and set up email or mobile alerts about repeat visitors. The dashboard allows managers to gain insights into website visitors' screen resolution, operating systems, and frequently visited pages, among other metrics.
Statcounter enables bloggers to add information such as business names, customer IDs, and notes as visitor labels. Administrators can view a real-time feed of visitors' activities to understand engagement and behavior. Managers can also set a goal for their website and track or measure conversion rates according to requirements.
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Reviews
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- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
Great Alternative to "Big Brother"
Reviewed on 2019/03/22
I have used Statcounter on everything from a 20K visit a day site, to small niche sites with a few...
I have used Statcounter on everything from a 20K visit a day site, to small niche sites with a few hits a week. It worked great both with high volume and lower volume. I sometimes use it along with Google Analytics, mostly because it is much easier to read.
I also prefer Statcounter when I have a group of sites in the same niche, iI think comparison is easier this way, than using Google Analytics.
Pros
The statistics are clear and easy to read. You can see where your visitors are from, what they are doing and get a good overview of your web traffic. It is tonnes easier to read than Google Analytics.
Setup on Wordpress is super simple, install their plugin and enter the ID codes and it will start tracking immediately.
I like that you cannot identify other sites by the same owner using Statcounter. when you use Google Analytics, you have a huge footprint all over your sites.
Organization is easy with groups of sites. So even if you have a large portfolio, you can keep them organized well.
They have a very generous free level. You can actually use the free tier for a smaller site quite successfully.
Cons
It does not have all the bells and whistles of Google Analytics, but on the other hand, this is much easier to read.
- Industry: Nonprofit Organization Management
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Manage website metrics easily
Reviewed on 2019/10/15
My overall experience with StatCounter has been excellent, the product has experience little (if...
My overall experience with StatCounter has been excellent, the product has experience little (if any) downtime and always gives me reliable statistics
Pros
StatCounter was very easy to use and insert into my website, the prepared html code snippet went into a global footer and tracked a variety of metrics for my site. It was pretty interesting to view the data on site visitors. Really helped me control content for my site users.
Cons
The only thing that was complicated about the software was manually inserting the code snippet, but really that was easy enough. There were really easy instructions to follow.
Alternatives Considered
Google Analytics 360Reasons for Switching to Statcounter
StatCounter was much easier to learn and use on my page immediately, it didn't overwhelm me as much as the Google Dashboard.- Industry: Performing Arts
- Company size: 2–10 Employees
- Used for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 3.0 /10
Antiquated the last time I checked - but simple and easy to understand
Reviewed on 2020/08/26
It was fine! I never had to contact customer service. It was simple!
It was fine! I never had to contact customer service. It was simple!
Pros
- It was free! This is why I chose it in the first place.
- A simple code in header allowed it to be deployed across a website.
- The visual graphic reports were easy to understand.
- Results were instant.
- You could "block" your own IP (or any other) so that your visits to the site weren't counted.
- You could see really granular information about who looked at your site (where they were from, etc.)
Cons
- It's a little chunky to deploy. I haven't used it in forever, but last I checked, you had to put code into the header. For Wordpress sites, this can be a little confusing.
- It's not as integrated as Google Analytics.
- Using the free version means you only get so many records. After that, it stops counting them. So, as my organization grew, Statcounter became less useful.
Alternatives Considered
Google Analytics 360Reasons for Switching to Statcounter
It was free and easy at the time.- Industry: Apparel & Fashion
- Company size: 10,000+ Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Website Visitors' Data Is a Goldmine of Information
Reviewed on 2022/04/25
Statcounter is a quick and easy approach to getting useful information about your website's...
Statcounter is a quick and easy approach to getting useful information about your website's visitors and identifying what works and what doesn't. It can be used in conjunction with marketing efforts to monitor how our contacts respond to emails or social media ad campaigns that we send out or put out.
Pros
Using this tool, you can see how long people spend on a page, export data to other tools for analysis, see paid traffic, and use the statistics to develop strategies. The reports are comprehensive and useful for tracking statistics and visits, as well as identifying trends. It's ideal for daily monitoring and counting statistics.
Cons
I can’t think of anything negative to say about Statcounter. The only thing I can think of is that disabling the tracking of logged-in administrators would be helpful in the WordPress plugin. I'm at a loss for anything else to criticize.

- Industry: Newspapers
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
A Fantastic Analytics Tool
Reviewed on 2019/02/19
To monitor internal website traffic
To monitor internal website traffic
Pros
Statcounter is incredible tool which rivals Google Anayltics for use in tracking and monitoring website traffic - their exit link tracking in my opinion far surpasses the Analytics data which Google provides website owners
Cons
It is great I would just say for conversion tracking Google has many customizations I am not sure if Statcounter does or does not have them, but it is easier to implement in google because its more widely use
Statcounter FAQs
Below are some frequently asked questions for Statcounter.Q. What type of pricing plans does Statcounter offer?
Statcounter offers the following pricing plans:
- Starting from: US$9.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Statscounter is offered across two pricing plans, outlined below. A 30-day free trial is available. Basic: Available for free Premium: Pricing starts at $9 per month and $89 per year for 100,000 page views and scales with the number of page views.
Q. Who are the typical users of Statcounter?
Statcounter has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Statcounter support?
We do not have any information about what languages Statcounter supports
Q. Does Statcounter support mobile devices?
Statcounter supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Statcounter integrate with?
We do not have any information about what integrations Statcounter has
Q. What level of support does Statcounter offer?
We do not have any information about what support options Statcounter has
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