---
description: Learn how Touchpoint MX can help your business. GetApp provides users in South Africa with the most detailed information on software tools, prices and features.
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title: Touchpoint MX Reviews, Prices & Ratings | GetApp South Africa 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Touchpoint MX](/software/2049081/touchpoint-mx)

# Touchpoint MX

Canonical: https://www.getapp.za.com/software/2049081/touchpoint-mx

> Touchpoint MX – a Kiwi-built marketing automation platform that unites email, SMS, surveys, and loyalty in one secure ISO 27001-certified solution with local NZ support.
> 
> Verdict: Rated **4.7/5** by 3 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Touchpoint MX

It helps increase lead generation, grow your marketing database, and improve sales conversion through remarketing activities. Develop new sales channels and automate your digital marketing experiences with triggered communications. Drive customer engagement with personalized interactions through a host of omni-channel campaigns and promotions.

Email Marketing:
With the TouchpointMX editor, design and deploy emails that adhere to your brand guidelines or create sophisticated micro-campaigns. Set-up response triggered email journeys, report on campaign results in real-time, and combine data sources to segment your email database to target relevant audiences.

Microsites \& Websites:
Creating new ways for your customers to interact with your business online can drive conversion, improve loyalty, and make brands 'stick' in the minds of consumers. Host subsidiary brand content or create microsites to support campaigns that need to be held outside a website. 

Online Promotions:
Create multi-channel promotions that drive acquisition and generate interest in your brand, or design competitions to drive engagement within existing audiences. Engage current or future customers with campaigns that stand out.


Landing Pages:
Design custom landing pages for one-off or long-term campaigns. Edit, manage and expand your online reach using an intuitive CMS. Create powerful pages that work hard, support campaigns, and drive customer interaction. Store customer database details securely in one place and use them for follow-up emails or mobile campaigns at a later date.

Surveys \& Questionnaires
With interactive modules to create anything from customer and employee experience surveys (such as NPS and CSAT surveys)  to stakeholder training programs and points-based rewards programs, Touchpoint Group allows for the flexibility you need to engage your audience, easily and efficiently. 


Mobile \& SMS Push Notifications
Give your customers the chance to find out more about your offer, product or service by utilising SMS push messages. Craft dynamic auto-replies and supply text or web links to content that has too much detail to feature in your mainstream media with TXT4Info or TXT2Win campaigns.

Loyalty Programs
Create a loyalty program that will keep customers coming back. Choose a points-based redemption program, reward shopping frequency, or simply track sales across all platforms without a discount method and share suggested products with a database.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 3 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Touchpoint Group
- **Founded**: 2001

## Commercial Context

- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Customized packages \& solutions available to suit business needs. Pricing information is provided by Touchpoint Group.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, New Zealand

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Customer Database
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Data Import/Export
- Data Security
- Drip Campaigns
- Dynamic Content
- Email Marketing
- Email Tracking
- Engagement Tracking
- Landing Pages/Web Forms
- Lead Capture

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Customer Loyalty Software](https://www.getapp.za.com/directory/204/customer-loyalty/software)

## Related Categories

- [Customer Loyalty Software](https://www.getapp.za.com/directory/204/customer-loyalty/software)
- [CRM Software](https://www.getapp.za.com/directory/230/crm/software)
- [Marketing Automation Software](https://www.getapp.za.com/directory/308/marketing-automation/software)
- [Email Marketing Software](https://www.getapp.za.com/directory/307/email-marketing/software)
- [Customer Engagement Software](https://www.getapp.za.com/directory/650/customer-engagement/software)

## Alternatives

1. [Systeme.io](https://www.getapp.za.com/software/2052479/systeme) — 4.8/5 (2126 reviews)
2. [ActiveCampaign](https://www.getapp.za.com/software/2348/activecampaign) — 4.6/5 (2561 reviews)
3. [Brevo](https://www.getapp.za.com/software/91466/brevo) — 4.6/5 (3408 reviews)
4. [MailerLite](https://www.getapp.za.com/software/10156/mailerlite) — 4.7/5 (2256 reviews)
5. [Mailchimp](https://www.getapp.za.com/software/8268/mailchimp) — 4.5/5 (17572 reviews)

## Reviews

### "Great platform and extremely easy to use + Outstanding customer support - Highly Recommend it." — 5.0/5

> **Shehan** | *10 September 2018* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The Touchpoint Group have been an absolute pleasure to work with. They have been open and honest and always think with a collaborative customer-centric focus in mind. It has been a pleasure working with Touchpoint Group to solve any issues with no runaround or hidden agenda's. 

For a full suite of digital marketing options and a responsive team, look no further than the Touchpoint Group. 

They are a true omnichannel platform that takes valuable customers on a segmented and personalised journey through email, SMS to mobile. They are also experts in Digital Survey's, Gamification, Employee promotions and Loyalty programs.

 It is fantastic to have a single view of the customer and their behaviours so we can market off the back of that so the message has true meaning.
> 
> **Cons**: Nothing at this stage -  Much of the feedback that has been provided have been implemented into the platform or included within the road map.
> 
> As it is SaaS, the software is always ready for action. Simple and easy to use. Always in the forefront of collaborative customer engagement and team is always ready to help which is extremely important to us.

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### "Reliable and Innovative" — 5.0/5

> **Nicky** | *21 August 2025* | Consumer Electronics | Recommendation rating: 10.0/10
> 
> **Pros**: The team is super responsive (Thanks \[sensitive content hidden\]) and approachable - always quick to answer questions and work through resolving issues. They are great at breaking down complex marketing tech into a simplified, user friendly solution. The team is flexible and willing to tailor strategies to suit business needs whist always being professional and reliable - you can count on achieving results, everytime.
> 
> **Cons**: Some of the tech and reporting dashboards can feel a little overwhelming at first (but in saying this, the team is great at walking you through it) and as with premium services there is investment required, but after working with them on a few different occasions the value delivered makes it worthwhile.
> 
> Working with Touchpoint MX has been really positive. They bring both professionalism and a human touch, making the partnership feel collaborative rather than transactional. Their ability to simplify marketing technology while delivering strong results makes them a standout choice in the NZ market. I’d happily recommend them to other businesses looking for a reliable and innovative partner.

-----

### "Touchpoint MX" — 4.0/5

> **Mamady** | *19 September 2022* | Mining & Metals | Recommendation rating: 9.0/10
> 
> **Pros**: their ability to send multiple messages at once
> 
> **Cons**: Sometimes emails take a long time to be delivered

## Links

- [View on GetApp](https://www.getapp.za.com/software/2049081/touchpoint-mx)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/customer-management-software/a/touchpoint-mx/> |
| en-AE | <https://www.getapp.ae/software/2049081/touchpoint-mx> |
| en-AU | <https://www.getapp.com.au/software/2049081/touchpoint-mx> |
| en-CA | <https://www.getapp.ca/software/2049081/touchpoint-mx> |
| en-GB | <https://www.getapp.co.uk/software/2049081/touchpoint-mx> |
| en-IE | <https://www.getapp.ie/software/2049081/touchpoint-mx> |
| en-NZ | <https://www.getapp.co.nz/software/2049081/touchpoint-mx> |
| en-SG | <https://www.getapp.sg/software/2049081/touchpoint-mx> |
| en-ZA | <https://www.getapp.za.com/software/2049081/touchpoint-mx> |

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