LeadFuze

I am surprised at the price point I received in exchange for the value offered. To be able to automate the lead gen process for hundreds of targeted leads each month is incredible.

I really like the 'no nonsense' interface and simplicity of LeadFuse. As a digital marketing agency, I also really like the AdWords budget filter... This is great! I can target prospects who are already spending at least 'X' amount of money on paid ads, so I have a basic idea of their budget before I even approach them. This avoids the 'what's your budget' question evasiveness that prospects often give. I can tell them I already know how much they are spending on PPC and cut through the BS.

I also like the 'technology used' filter. Since we work primarily with Wordpress, I can target prospects NOT using Wordpress and pitch web design in a more meaningful way. Or, conversely, I can target ONLY companies using Wordpress.

Finally, I like the semi-automation feature. I can have FuseBot pull down 100 new leads based on my criteria every Monday and, before I dump them into my automated email outreach/nurture campaign, I can glance over them and make sure the all look ok (admittedly, sometimes there are some weird strays in the results that are not in the geography or industry I'm looking for, so I can skip those).

An Estimated Company Revenue filter would be nice.. I know that's not really a 'true' searchable data point but, (per one of the LeadFuse help videos) using the '# of employees' filter, you can estimate a ballpark company revenue based on revenue generated per employee by industry. Some industry figures are as much as $300k/yr revenue generated per employee, and some are like $60k/yr. Obviously, you can look these up, filter by # of employees and do the math yourself, but it would be even more 'idiot proof' to add these industry-specific calculations into the LeadFuse search so that Estimated Company Revenue could be an actual filter... just an idea.

The ability to let it run on autopilot! It makes the job of trying to hunt through information on the web a breeze!

It can be tricky to use at first. There are plenty of videos that make the learning curve easier. It would also be great to have more templates to use so you do not have to think up the entire email sequence.

We were looking for a software to allow us to grab leads based on when we needed them. We found it. I was getting sick of working with big contact database companies who are just trying to upsell everything to you. The ability for me not to talk with someone and just go find who I'm looking for is amazing.

I feel like some of the data is a bit old. Even though the email addresses are "double verified" we get a pretty high bounce rate. So we have had to layer on an additional service to verify emails. It may sound like I'm upset about it, but I actually am okay with it since it's still significantly cheaper than the alternative methods.