Lighthouse Studio

Market research software for government agencies

About Lighthouse Studio

Lighthouse Studio is a market research software that helps businesses conduct online and offline surveys to collect responses and run market simulations. Key features include multi-objective search algorithms, alternative-specific conjoint designs, utility constraints, prohibitions, and conditional display.

The platform enables managers to create predictive simulation models and assess market reactions on pricing moves, product configurations, and competitors. Lighthouse Studio offers a free format feature, which allows teams to create custom conjoint and MaxDiff questions on a unified interface. Supervisors can also include rating scales, drag-and-drop rankings, and open-ended questions to capture responses.

Lighthouse Studio lets stakeholders set up quotas, block randomization, automated looping, and skip logic to manage respondent flows on a centralized dashboard. Operators can also insert personalized HTML, CSS, and JavaScript into surveys and utilize the question library to store data.


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Lighthouse Studio Software - Lighthouse Studio numeric question template
Lighthouse Studio Software - Lighthouse Studio data fields
Lighthouse Studio Software - Lighthouse Studio CBC
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Lighthouse Studio Software - Lighthouse Studio numeric question template
Lighthouse Studio Software - Lighthouse Studio data fields
Lighthouse Studio Software - Lighthouse Studio CBC

Not sure about Lighthouse Studio? Compare with a popular alternative

Lighthouse Studio

4,6 (168)
VS.
Highly reviewed

Starting Price

US$4 000,00
year
US$99,00

Pricing Options

Free version
Free trial
Free version
Free trial

Features

22
15

Integrations

No integrations found
No integrations found

Ease of Use

4,1 (168)
4,0 (636)

Value for Money

4,3 (168)
4,2 (636)

Customer Service

4,6 (168)
4,1 (636)
Green rating bars show the winning product based on the average rating and number of reviews.

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SurveySparrow

4,4
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Reviews

Overall rating

4,6 /5
(168)
Value for Money
4,3/5
Features
4,4/5
Ease of Use
4,1/5
Customer Support
4,6/5

Already have Lighthouse Studio?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 168
Nico
Overall rating
  • Industry: Market Research
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Essential product for our business

Reviewed on 2020/03/06

Has been an everyday part of our business for years. Couldn’t live without it.

Has been an everyday part of our business for years. Couldn’t live without it.

Pros

Flexible and robust - does everything we need to conduct research and analyses. Excellent customer service. This product helps us provide essential services to our clients.

Cons

Does everything we need. No concerns at all.

Alternatives Considered

Confirmit

Reasons for Choosing Lighthouse Studio

Ease of use, price, service, capabilities.

Switched From

Voxco Online

Reasons for Switching to Lighthouse Studio

Ease of use, price, capabilities, service
Daniel
Overall rating
  • Industry: Market Research
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Lighthouse Studio makes my job a joy to do.

Reviewed on 2020/03/06

Overall I find Lighthouse Studio to be one of the easiest platforms to use that doesn't sacrifice...

Overall I find Lighthouse Studio to be one of the easiest platforms to use that doesn't sacrifice features in the name of usability. Our company uses another platform for programming surveys (Voxco) and the client software for it is clumsy, and the web app lacks many of the basic features I uses for almost all surveys I program.

Pros

The built in questions and functionality are reason enough to find Lighthouse Studio worth the price, but the support and flexibility of the software are why I think it is almost the perfect solution for programming surveys. The Perl and JavaScript support gives me the ability to create almost anything a client requests. Add in the user forums and the question library, and there isn't much I cannot do with Studio.

Cons

The only 2 features that the software is missing (at least I have not found a way to implement them) are the ability to assign custom values to items in a list ( example: on a 3 item list, such as 'yes' 'no' and 'none', the value of 'yes' will always be 1, 'no' will always be 2, and 'none' will always be 3) and project managers sometimes want that, since it is possible in another platform our company uses(Voxco). And the other is the ability to tie it into our dialing solutions for over the phone interviews. But these are not mission critical, just features that would allow us to use Studio for more projects.

Christopher
Overall rating
  • Industry: Telecommunications
  • Company size: 51–200 Employees
  • Used for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Review

Reviewed on 2020/03/06

Ok

Ok

Pros

Allows us to do fancy conjoints and maxdiffs

Cons

Super hard to use; terrible UI; the sawtooth background I have to look at while using it

Verified Reviewer
Overall rating
  • Industry: Market Research
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Powerful survey and conjoint tool, but needs updating

Reviewed on 2022/02/03

I have been using Lighthouse Studio for at least 7 years and it amazes me how powerful and...

I have been using Lighthouse Studio for at least 7 years and it amazes me how powerful and customizable it is. Granted, to take full advantage you need at least some familiarity with CSS, JavaScript and Perl, but with some pretty basic knowledge you can create truly beautiful surveys.
Over the past 18 months or so we have been moving more and more toward systems integration. For example I have a custom panel of participants living over in Database A. I want them to move into/thru a survey on Lighthouse, then depending on their responses send them to Database B or Database C, or send them follow-up SMS or email messages. Lastly, we have switched to reporting from a Dashboard and want pull data directly from lighthouse to the dashboard. While all of this is do-able, it requires a great deal of work and could be improved to make it easier and more fluid.

Pros

Lighthouse is an incredibly powerful survey tool that allows for a great deal of customization. It also has a very strong Conjoint exercise creator.

Cons

It is built on an older programming language (perl) which limits the ease of doing things such as connecting data to a dashboard or working with API's.

Alternatives Considered

Customer Frontlines

Reasons for Switching to Lighthouse Studio

Customizability, strength of conjoint

Response from Sawtooth Software

Thanks for your fair and honest review. We've shared it with the team, so they can be aware of your desire and need for data integration improvements.

Steven
Overall rating
  • Industry: Market Research
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Sawtooth Lighthouse Studio Not Just for Conjoint Anymore

Reviewed on 2020/03/06

It gets the job done and allows us to explore new ways of surveying people.

It gets the job done and allows us to explore new ways of surveying people.

Pros

Sawtooth's Lighthouse Studio is a great overall survey tool. My first introduction to Sawtooth was over 30 years ago doing conjoint surveys offline. And for years I had pretty much considered them the go-to firm for conjoint design software. But I have been using Sawtooth as my primary survey software for about seven years now. It does everything we need.

And their customer support is wonderful. Every so often we have a new use that no one has done before. The techs at Sawtooth are always up to the challenge.

Cons

Styles may not be as fashionable as some of the alternatives, but the system is exceptionally flexible.

Alternatives Considered

Confirmit and Customer Frontlines

Reasons for Switching to Lighthouse Studio

The conjoint capability is the best.
Showing 5 reviews of 168 Read all reviews

Lighthouse Studio FAQs

Below are some frequently asked questions for Lighthouse Studio.

Lighthouse Studio offers the following pricing plans:

  • Starting from: US$4 000,00/year
  • Pricing model: Subscription
  • Free Trial: Available

For Lighthouse Studio Suite. Discounts for multiple users.

Lighthouse Studio has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

Lighthouse Studio supports the following languages:

English

Lighthouse Studio supports the following devices:

We do not have any information about what integrations Lighthouse Studio has

Lighthouse Studio offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

See all software categories found for Lighthouse Studio.