Surfer

4.9 (401)
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Cloud-based SEO management & content optimization software

About Surfer

Surfer makes SEO an accessible and predictable way to grow a business by delivering smart solutions that bring organic traffic. We provide a clear pathway to smarter, simpler SEO growth for agencies, teams, and marketers.

Leave the heavy lifting to us:

- Effortlessly build topical authority with the groundbreaking Topical Map.
- Chart your content roadmap months in advance with powerful Keyword Research.
- Empower your team with automation magic: automated outlines, instant keyword insertion, and real-time SEO guidance you can trust.
- Scale your content game overnight with ready-to-rank articles generated in minutes, in 7 different languages.

Our platform was developed by a team of engineers, marketers, and SEO experts with the purpose of making SEO content creation simple, efficient and accessible.

Our metric, the Content Score, is the gold standard in the industry. We take the guesswork out of on-page SEO. Our users trust our tool to offer relevant, data-backed suggestions. SEO, simplified.


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Surfer Software - Surfer's Content Editor
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Surfer Software - Surfer's Content Editor

Not sure about Surfer? Compare with a popular alternative

Surfer

4.9 (401)
VS.

Starting Price

US$69.00
US$50.00
year

Pricing Options

Free version
Free trial
Free version
Free trial

Features

50
83

Integrations

4
No integrations found

Ease of Use

4.8 (401)
4.8 (18)

Value for Money

4.6 (401)
4.6 (18)

Customer Service

4.8 (401)
4.7 (18)
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Reviews

Overall rating

4.9 /5
(401)
Value for Money
4.6/5
Features
4.8/5
Ease of Use
4.8/5
Customer Support
4.8/5

Already have Surfer?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 401
Chris
Chris
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Must-have on-page SEO software for any digital agency

Reviewed on 2021/05/27

We are an SEO agency. Surfer helps discover missing keyword opportunities, not just phrases but...

We are an SEO agency. Surfer helps discover missing keyword opportunities, not just phrases but also singular words. This has been very helpful for many of our clients, ranging from local small businesses to national medium-sized organizations. Additionally, our top benefit is being able to run an SEO audit using the audit tool and offer a quick and free analysis for potential prospects. We have a general template setup where we focus on the most important elements in the audit ranging from the content score to page speed. Not too many agencies do this at no charge -- we do and it's been bringing us a good amount of business -- all thanks to SurferSEO!

Pros

SERP analyzer. It's a powerful tool featuring a friendly visual interface and many interesting features such as the audit and keyword density tool. Additionally being able to view SERP results based on different geographic locations is very useful.

Cons

In the keyword density tool, they once changed the relevancy descriptions from percentages to low, medium, and high. Thankfully they went back with the original percentages, which are much more accurate.

Tom
Overall rating
  • Industry: Online Media
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

My #1 SEO Tool for Topic Research and Content Creation

Reviewed on 2021/06/05

Surfer has been a huge benefit and has changed how we plan content, handle writer assignments, and...

Surfer has been a huge benefit and has changed how we plan content, handle writer assignments, and fine-tune live posts that have started to gain traction.

Pros

Surfer helps me follow a process that I did manually for many years, reviewing the top-ranking articles and ensuring my article is the most complete, without any fluff.

Cons

There's always room for improvement and they're constantly adding new features. One small issue I noticed is that the Chrome extension for Google Docs doesn't play nicely with other sidebars like Grammarly or Docs to Markdown, so I have to disable it to use those.

Alternatives Considered

PageOptimizer Pro

Reasons for Switching to Surfer

Even in the earlier days of Surfer, it seemed like the right mix of actionable insight for a reasonable price.
Daphne
Overall rating
  • Industry: Writing & Editing
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 7.0 /10

Great SEO Tool

Reviewed on 2022/04/10

Boost of our website visibility

Boost of our website visibility

Pros

Favorite features include content planning, content editor, and content audit

Cons

The keyword research feature is not my favorite, however, the keyword planner makes up for this weakness

Ajay
Ajay
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

I find it a decent tool for SEO content writing.

Reviewed on 2024/07/30

I have mixed reviews for Surfer. While it is good for SERP analysis, including NLPs in content, and...

I have mixed reviews for Surfer. While it is good for SERP analysis, including NLPs in content, and cluster planning, it is of no use writing for topics with limited competition. AI humanizer is simply waste of time. It doesn’t do any good to the content.

In a nutshell, its a good SEO tool, but you can’t relly heavily on it for all content types.

Pros

Some of Surfer’s recently launched features are pretty good, like topic explorer, keyword cluster planner, audit, and SERP analyzer.

Cons

When I am working on a topic with mixed intent, there isn’t much Surfer can help me with. If there aren’t any good competitors for the topic, it’s pretty much useless.

Response from Surfer

Hello Ajay,
Thank you for sharing your thoughts on Surfer's features! It’s great to hear that you’ve found Topic Explorer, Audit, Keyword Planner and SERP Analyzer useful!
We’re constantly aiming to improve, so your feedback on the challenges with mixed intent topics and limited competition is incredibly valuable to us.
We're also currently working on enhancing our AI Humanizer.
We really appreciate you taking the time to help us get better. Stay tuned for updates, and thanks again for your candid review!

Yos
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Awesome Software to Help You Surf in the SEO World

Reviewed on 2021/05/25

Pros

I like that the software is easy to use and filled with actionable tasks. Your competitors wrote more content with more relevant keywords? Well, you know how many words and what keywords to add to your page.

I also like the fact that the software keeps evolving to the user's demands. Surfer started as a basic on-page tool which then added content planner, content editor, keyword research, etc.

The interface is also easy to understand and looks beautiful. Kudos to the team who can translate complex stuff like SEO into a much simpler product which users can use easily.

Cons

I know that this software is mostly used for on page purpose. However, if in the future, it also integrates more backlink data, it can evolve into a very awesome beast and be the ultimate SEO tool.

At the moment, the backlink data is limited but it's not a deal breaker.

Alternatives Considered

PageOptimizer Pro

Reasons for Switching to Surfer

Surfer's layout is much better and easy to use.
Showing 5 reviews of 401 Read all reviews

Surfer FAQs

Below are some frequently asked questions for Surfer.

Surfer offers the following pricing plans:

  • Starting from: US$69.00
  • Pricing model: Free Version
  • Free Trial: Not Available

SEO, Simplified. Agencies, teams, and freelancers use Surfer to grow organic traffic and build brands. Choose a plan that fits your needs and try Surfer out for yourself. If you won’t be satisfied, we’ll give you a refund - that’s how sure we are you’ll love it!

Surfer has the following typical customers:

11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Surfer supports the following languages:

Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Irish, Italian, Japanese, Korean, Latvian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian

Surfer supports the following devices:

Surfer integrates with the following applications:

Contentful, Google Docs, Jasper, WordPress

Surfer offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Chat

Related categories

See all software categories found for Surfer.