Postmark

About Postmark
Postmark is a cloud-based email management software designed to help businesses handle and streamline the delivery of emails. Supervisors can create transactional emails using customizable templates, track open click rates, and automatically receive notifications about invoice bounces.
Postmark allows organizations to gain an overview of sent, opened or bounced emails via actionable analytics and generate administrative reports. Managers can use the activity feed to filter inbound and outbound emails based on delivery events, tags or dates and utilize the search functionality to retrieve specific information from the database. It also lets users customize domain names, categorize emails using tags, configure access permissions, and maintain detailed event logs.
Postmark provides businesses with predefined templates for welcome emails, password resets, trial expirations, user invitations, receipts, invoices, and comment notifications. The software also helps users secure confidential information and ensure compliance with GDPR regulations.
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- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
It just works
Reviewed on 2019/08/26
We primarily use Postmark to send out login information, alerts, notifications, and reports from...
We primarily use Postmark to send out login information, alerts, notifications, and reports from our applications. We do not send a ton of emails out monthly, but we do send thousands a month. If they don't reach our client, that is bad for us.
We were able to use industry standard packages to send through Postmark, so it was not difficult to integrate into our applications.
We have a couple of cloud applications that we built from the ground up. We tried SendGrid and Mailgun and why both worked, it was more complex and really did not help if messages did not go through. With Postmark it is very quick to see what happened and why.
Pros
In-depth tracking allows me to see why something might have not worked
Never gets blacklisted
Walks you through the setup
Easy to integrate for both simple and complex use
Cons
Cost is a little higher than others, but not too much.
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
The Ultimate Solution for High-Deliverability Transactional Emails
Reviewed on 2025/01/25
My experience with Postmark was good. It sends email in quick time. But because of it's prizing my...
My experience with Postmark was good. It sends email in quick time. But because of it's prizing my client asked to search some other tool.
Pros
Fast Delivery - Postmark’s core focus is transactional emails, and it prides itself on delivering these emails quickly.
Simple UI - The dashboard and interface are straightforward to navigate, making it easy for developers.
Cons
Postmark’s pricing is on the higher end compared to other email service providers
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 8.0 /10
Gets the job done
Reviewed on 2018/06/08
Pros
1: The ability to see overall data, or to refine down to just one email
2: The ability to create customized tags to filter through your thousands of emails
3: The ability to open and download a sent email into a zipfile.
Cons
1: If an email hard bounces it will deactivate all other emails being sent to this address, and there is no easy way to receive alerts on that.
2: The system bases the sending of emails not in the time zone the user received it.
Response from ActiveCampaign
Thanks, Ebona.
With regards to bounces, deactivating delivery to that address is key to ensuring great delivery. Repeated sends to an invalid address is a signal that the sender could be spamming, and it could hurt overall delivery. For alerts, we recently launched a Slack bot that can send you bounce notifications.
https://github.com/wildbit/pm-slack-app
We also just released Rebound, a snippet that you can customize and include in your application to proactively help customers handle bounce issues. https://postmarkapp.com/rebound
We're exploring other options to make this easier, but in general, we encourage bounce integration within your application to proactively help users fix delivery issues.
https://postmarkapp.com/developer/webhooks/bounce-webhook
On the second issue, we use UTC in the activity feed for consistency. With recipients in different time zones, it would be difficult to have a chronologic activity stream. I'll share this with the team, though.
- Industry: Internet
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Simple but effective email client
Reviewed on 2023/06/06
Postmark has improved both the look and deliverability of transactional emails in my business, and...
Postmark has improved both the look and deliverability of transactional emails in my business, and it's also simplified our email workflows and made it easier for us to analyse and resolve any issues.
Pros
It's really easy to build, sort, and manage your emails in Postmark. You can sort your emails into different servers, each one of which can be split into streams: broadcast and transactional are the main two, which allow you to find specific types of emails easily. Open and link tracking can also be switched on by server, so you have more control over what data you're collecting which helps with GDPR compliance. You can click into each email to see the email body itself and copy any links that have been generated. I can share my account securely with other email addresses, allowing different people within my business to review and have access to our email tools. The API is very easy to understand, allowing you to connect Postmark to other tools easily. There are so many benefits to Postmark!
Cons
The documentation feels a little fragmented - some things are in the official API documentation, while other things missing from the official documentation are included in blog posts or other posts within the Support Center. It would be great if they could all be in one place!
- Industry: E-Learning
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Best customer service for an email service
Reviewed on 2023/10/10
Pros
They have the best customer service for email services, I've tried 4 including sendgrid, they're the best with customer service.
Cons
I can't think of a thing, I have not used postmark for long enough
Postmark FAQs
Below are some frequently asked questions for Postmark.Q. What type of pricing plans does Postmark offer?
Postmark offers the following pricing plans:
- Starting from: US$10.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Q. Who are the typical users of Postmark?
Postmark has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Postmark support?
Postmark supports the following languages:
English
Q. Does Postmark support mobile devices?
Postmark supports the following devices:
Q. What other apps does Postmark integrate with?
Postmark integrates with the following applications:
Mailcoach, WordPress, Zapier
Q. What level of support does Postmark offer?
Postmark offers the following support options:
Email/Help Desk, Knowledge Base, Chat
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