Mediaocean
About Mediaocean
Mediaocean is the mission-critical platform for omnichannel advertising. The platform provides seamless orchestration across channels, formats, and devices, empowering advertisers, agencies, and media owners to manage their advertising infrastructure and ad tech with full control. Mediaocean consolidates global media and creative, allowing users to leverage independent, best-in-class tools to manage campaigns and continually improve performance.
The platform's comprehensive capabilities span ad tech, ad infrastructure, and partner integrations. In ad tech, Mediaocean offers ad serving, creative personalization, and activation across digital, social, and connected TV channels. The ad infrastructure includes omnichannel planning, buying, and financial accounting at scale, with solutions for buyer workflow, media finance, estimates, and costs. Mediaocean also provides direct in-platform access to a network of trusted providers across the media ecosystem.
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Reviews
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- Industry: Design
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
My experience was short decisive
Reviewed on 2021/08/15
In context, while I used it in the company where I worked, it worked very well, we saw results in a...
In context, while I used it in the company where I worked, it worked very well, we saw results in a very short time with respect to our advertising formulas and it helped a lot to organize the workflow, I recommend it to those who can use it, it is super viable.
Pros
Some time ago I worked with a digital marketing company that used Mediaocean, the results were positive, I remember that when they hired it there were doubts about whether it would work to move the company forward since it came with some organizational problems, mediaoceans helped our communication to be Much more in line with what we had been wanting to convey, my company was dedicated to online marketing, I really liked its ease of use, its support team well adjusted to the needs, they really take the time for their clients.
Cons
Having to log in for the different platforms is one of the problems that this platform carries the most, in general, while I used it it was very effective, I will consider incorporating it again once I can.
- Industry: Retail
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Fantastic Platform for Running Cross-Channel Ads
Reviewed on 2023/10/21
I couldn't be happier with Mediaocean for managing our ads. It's not the only ad platform we use,...
I couldn't be happier with Mediaocean for managing our ads. It's not the only ad platform we use, but it's probably the most hassle-free among them. It's easy to set up and push creatives across different campaigns, it's easy to monitor and integrate performance, and it consistently produces reasonable CPMs and CPVs. All in all, great platform if your business is looking to utilize display and video a lot
Pros
I love how you can set up and monitor campaigns across several mediums without having to go outside the product. Usually with ads, you have to set up and manage the exact same campaign in a dozen separate ad platforms, but with Mediaocean, we've been able to very easily set up display and video ads across AOL and other channels all from one place
Cons
I think the search ad functionalities can be expanded a bit more. Search is a big part of our conversion strategy but the targeting and planning features for these are very very limited right now
- Industry: Outsourcing/Offshoring
- Company size: 501–1,000 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Dissapointed
Reviewed on 2022/05/21
My overall experience was ok. little dissapointed at the end.
My overall experience was ok. little dissapointed at the end.
Pros
Mediocean was great before being bought out by Vista. I loved how they incorporate media data, management and finance in one software
Cons
MediaOcean Is said to be one for the best I the business. To be honest am dissapointed with how little exposure is received from advertising using this platform.
- Industry: Entertainment
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
My media planner
Reviewed on 2020/10/30
I use Lumina for design my marketing plan for a whole year in advance. Is amazing how the system...
I use Lumina for design my marketing plan for a whole year in advance. Is amazing how the system works.
Pros
Lumina is a great platform that lets you design an end to end marketing plan. It support a lot of system that are already integrated in the platform.
It was easy to learn to use it.
Cons
Im not seeing any con for Lumina, the only thing I can say is that is not very popular, so there's not a lot of information online about errors and tricks for the platform.
- Industry: Packaging & Containers
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
You don't need a lot of time
Reviewed on 2020/11/30
I use Lumina to quickly resolve marketing planning ideas. Since Im not a marketing manager, I use...
I use Lumina to quickly resolve marketing planning ideas. Since Im not a marketing manager, I use only a bit of my time on doing this and this software helps me to end really fast.
Pros
Lumina is a fast platform that lets me focus on planning and not on how to use it.
It's fast, simple and works everywhere I go.
Cons
Nothing bad to sat about Lumina right now.
Mediaocean FAQs
Below are some frequently asked questions for Mediaocean.Q. What type of pricing plans does Mediaocean offer?
Mediaocean offers the following pricing plans:
- Free Trial: Not Available
Q. Who are the typical users of Mediaocean?
Mediaocean has the following typical customers:
11–50
Q. What languages does Mediaocean support?
Mediaocean supports the following languages:
English
Q. Does Mediaocean support mobile devices?
Mediaocean supports the following devices:
Q. What other apps does Mediaocean integrate with?
We do not have any information about what integrations Mediaocean has
Q. What level of support does Mediaocean offer?
Mediaocean offers the following support options:
FAQs/Forum, Knowledge Base
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