About Raven Tools

Raven is a simple SEO and SEM research tool for digital marketers and agencies. With Raven you can perform SEO audit, backlink research, keyword research, gain competitive insights and measure your SEO progress all in one platform.

Raven helps you to detect, prioritize, and resolve technical SEO Issues quickly.. Automate SEO audits regularly to uncover errors, and prevent technical SEO issues from interfering with user experience. Raven's site auditor is integrated with Google Pagespeed Insights.

Gain instant competitive insights into your SEO and SEM competitors to help you uncover top keywords and content or ad copy that works for your competition.

Tracks SEO ranking changes in your traffic-driving keywords and compare your performance against competitors in 170+ countries across Google, Bing, Baidu, and Yandex.


Key benefits of Raven Tools

- Gain deep competitive insights into SEO and SEM competitors with one click.
- Get a complete site audit done in minutes
- Include comprehensive charts and graphs to track your progress.
- Easy to use, fast on boarding.


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Raven Tools Software - Automate Your Site Audit to improve your site performance.
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Raven Tools Software - Accurately check SEO ranking changes in your traffic-driving keywords in 170+ countries across Google, Bing, Baidu, and Yandex with unlimited keyword groupings.
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Raven Tools Software - Automate Your Site Audit to improve your site performance.
Raven Tools Software - 2
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Raven Tools Software - Accurately check SEO ranking changes in your traffic-driving keywords in 170+ countries across Google, Bing, Baidu, and Yandex with unlimited keyword groupings.

Not sure about Raven Tools? Compare with a popular alternative

Raven Tools

4,4 (122)
VS.

Starting Price

US$49,00
month
US$12,00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

25
66

Integrations

1
44

Ease of Use

4,1 (122)
4,8 (113)

Value for Money

4,2 (122)
4,7 (113)

Customer Service

4,2 (122)
4,8 (113)
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Reviews

Overall rating

4,4 /5
(122)
Value for Money
4,2/5
Features
4,3/5
Ease of Use
4,1/5
Customer Support
4,2/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 122
Craig
Craig
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

RavenTools

Reviewed on 2018/10/03

Overall is is a great tool for digital marketing reporting. Also fairly good as a site audit tool.

Overall is is a great tool for digital marketing reporting. Also fairly good as a site audit tool.

Pros

Easy of use and able to create a professional report with lots of details in part due to its integrations.

Cons

Cannot ever get someone to call us back. We never had an email address that has been set up as admin according to their interface. We have sent them many messages with no replys.

Rob
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Great set of tools

Reviewed on 2019/08/02

Raven tools saves me buckets of time by allowing me to pull multiple data points from one place and...

Raven tools saves me buckets of time by allowing me to pull multiple data points from one place and set up recurring reports for my clients. As a small 2 person shop it definitely saves me hours of time that easily make up for the cost of the software.

Pros

The vast majority of the work I do with the software involves the diagnostic tools (Keyword tracking, technical site scan, domain metrics) and reporting. The diagnostic tools are fast and have all the information that I need to perform a site audit quickly. The reporting functionality can be a life saver - youo can easily apply logos and data points to the report and set them up to run automatically. This saves a lot of time for reporting and provides great detail to my clients on the progress of their site or paid campaigns.

Cons

Most of my gripes are nit picky items that I wish they would implement. I would like to be able to see over time information for domain metrics (domain authority, quality score, etc). This would make it easier for me to report growth and progress in those areas. The reporting also could use a little more flexibility - currently there is not the ability to add Users to Google analytics reports - for those clients that want to see how many individuals (vs sessions) view their site I have to find an alternative. Some of the stock reports also require some manipulation to provide meaningful visual data as well.

Andrew
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Raven SEO Tools Review

Reviewed on 2019/07/18

Raven has strengths in ease of use and SEO audits, but I find it lacking when it comes to support...

Raven has strengths in ease of use and SEO audits, but I find it lacking when it comes to support and integrations.

Pros

Raven is great for scanning websites for technical SEO issues. Also, our company utilized the keyword planning tool for all of our key phrase research.

Cons

Customer support is very spotty and often takes a few submissions before they address you. Usually, the issues take a while to be fixed. Integrations seem to break every few months which can be frustrating.

Christopher
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Long Term User but Need a little More

Reviewed on 2019/07/26

I think it's a good product and I've been using it for a long time, but based on the fact that I...

I think it's a good product and I've been using it for a long time, but based on the fact that I can't get some relatively simple historical trending data, I will be looking for another product that will fit my need pretty soon.

Pros

I like the ease it can do programatic site audits of websites to help with landing new customers as well as finding issues with current customers.

We use Raven's reporting capability to generate our monthly Organic SEO reports for customers but we use another product to handle the PPC reports. I like the general reporting functions but need improvements here.

Cons

As mentioned we use Raven for our monthly Organic SEO reporting for customers.
It does a good job of comparing month to month, but it does not do a very good job of showing a customers SEO trend over a period of time.

For example, I would like to show simple graphs of various SEO metrics over a year such as how your Clicks and Conversions trended on a graph over a year. Or how much your traffic increased or decreased over a year. Or your average SEO ranking etc.

That information is in a better format in Google Analytics than it is in Raven and I haven't found a way to pull that data for Raven and have it present in a way that is useful to someone to easily see the trend over a period of time.

I can understand if it was a new customer and you had no historical information, but if I've been tracking Google Analytics data in Raven for a particular customer for 3-4 years and can't get to the historical info in a usable way, that's a problem.

That's a very obvious data point to show customers and I can't get it from Raven currently (that I'm aware).

isaac
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

very helpful for automating monthly reporting across our agency

Reviewed on 2019/07/26

it's been a solid tool allowing our agency to send out monthly reports on website traffic to...

it's been a solid tool allowing our agency to send out monthly reports on website traffic to hundreds of clients each month. there's definately efficiency gains we have experienced by using this software.

Pros

reporting for google analytics and google ads, then the ability to schedule a monthly email with attached PDF of the last 30 days. handles a large number of clients quite well, which is important. And the abilty to import a template report layout to a new campagin/property has been extremely useful (the software would not be viable for us without it)

Cons

SERP reporting. This is a bit heart breaking - the feature is there, our testing indicated that the results were accurate, but then we try to test it with a real client and it doesn't work. I think the reports run fine, but the RAVEN user interface is not capable of extracting the data out, and nobody in RAVEN support can extract this for us into csv or anything upon request. We needed to shop around for alternatives due to this issue not being prioritised as something to fix. I know it's only in BETA, and I know you can't guarantee it, but it's something that puts my raven subscription into question if I can find another tool that can handle my SERP requirements better, and my google analytics reporting just as well. stay tuned in this race to the door!

Showing 5 reviews of 122 Read all reviews

Raven Tools FAQs

Below are some frequently asked questions for Raven Tools.

Raven Tools offers the following pricing plans:

  • Starting from: US$49,00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

All Raven plans include 45 advanced SEO tools and SEM data to boost your marketing campaign performance. Choose the best plan that fits your needs. Raven offers Free, Basic, Pro, and Enterprise plans. The monthly subscription for the Basic plan is $89, Pro plan is $239 per month when you sign up for a prepaid annual subscription. Without the annual subscription, the monthly cost are: $149/month for Basic and $399/month for Pro plan. Free Account includes : Website to Track and Audit, 25 Keywords Rankings to Track. GET STARTED FREE!

Raven Tools has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

Raven Tools supports the following languages:

English

Raven Tools supports the following devices:

Raven Tools integrates with the following applications:

WordPress

Raven Tools offers the following support options:

FAQs/Forum

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