Shopify

Everything you need to sell anywhere. Trusted by 160k stores

4,5 /5 (3445 reviews) Write a Review!

Shopify Overview

What is Shopify?

Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere in between. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.

With Shopify’s eCommerce software, users get one unified platform to run their business with ease. Users can fully customize their online store, add new sales channels in seconds, manage unlimited products and inventory, fulfill orders in a single step, track sales and growth trends, and more.

Establish the company's brand online with a custom domain name and online store. With instant access to hundreds of the best looking themes, and complete control over the look and feel, users can have a gorgeous store of their own that reflects the personality of their business.

Shopify currently powers over 160,000 retailers in 100 different countries, including: Tesla Motors, Gatorade, Forbes, Amnesty International, Encyclopedia Britannica, Maxim Magazine, CrossFit, Black Milk Clothing, Herschel Supply Co., and many more.

Shopify Overview

Pricing

Starting from
US$29,00/month

Pricing options

Free Trial
Subscription
Value for money

BASIC SHOPIFY: $29 per month
Online rate: 2.9% + 30¢
In person rate: 2.7% + 0¢

SHOPIFY: $79 per month
Online rate: 2.6% + 30¢
In person rate: 2.5% + 0¢

ADVANCED SHOPIFY: $299 per month
Online rate: 2.4% + 30¢
In person rate: 2.4% + 0¢


Shopify Features

Devices
Business size
S M L
Markets
United States, Canada, United Kingdom, Australia, India, Mexico
Supported Languages
English

Media

Main admin panel
Mobile app - manage your store from your iPad or iPhone
Mobile dashboard
Orders
Product page
App - Orders page
POS - Sell in-person, online or BOTH
Performance Overview
Shopify video Shopify video Shopify screenshot: Main admin panel Shopify screenshot: Mobile app - manage your store from your iPad or iPhone Shopify screenshot: Mobile dashboard Shopify screenshot: Orders Shopify screenshot: Product page Shopify screenshot: App - Orders page Shopify screenshot: POS - Sell in-person, online or BOTH Shopify screenshot: Performance Overview

Shopify Reviews

Shopify Reviews

Overall rating
4,5
/
5
Excellent
2106

Very good
1056

Average
205

Poor
43

Terrible
35

Value for Money
4,3
Features
4,4
Ease of Use
4,4
Customer Support
4,4
92% recommended this app
Jay A.

The Shopify platform is a richly supported online and retail solution

I've attended a Shopify master class speaker event, done some studying along a roadmap towards certifications on the platform, and I've begun some nominal work upon creating web stores as a developer seeking to start establishing an E-commerce and brand management solution.


Scott C.

Don't Shop Around, Shop-ify!

Overall, Shopify has been good to me. They made me a Partner because of the – you know I can't actually recall what the criteria was to become one – maybe you just apply to become one. But if you are a Partner, you can develop stores at no cost, and then get paid a referral fee and a residual for transferring it to a paying client. A very nice gesture towards us store-builders – I wish all creative software or SaaS platforms were as fiscally friendly. They also make it easy for devs looking to expand into Shopify App creation – so they can be on the receiving end of that sweet, month-to-month autocharged booty.


Mary garvey B.

Thought I was signing up for an Integrated POS System and Website

Feels like Shopify sucks you in and is not transparent. When you realize what the system doesn’t do...they apologize and are very kind but not very helpful. There are a bunch of awkward apps you can buy to fix the problems but they don’t work very well. Wish someone would just make an easy functioning system that met business that sell inventory on line and in person.


Adam M.

I LOVE Shopify

It's been a highly successful project. We went from having an idea to having a very successful website within a year. Upkeep is a breeze and they are always improving their software. In the 2.5 years we have been using Shopify software, I have never had to contact support or interact with Shopify about any issues. It just works.


John C.

Experiences from using Shopify over 5 years

I would give shopify top marks if it wasn't for the duplicate customer issue. Had I know about it I would never have chosen it in the first place.


Jay A.
Industry: Health, Wellness & Fitness
Company size: Self Employed

The Shopify platform is a richly supported online and retail solution

Used Weekly for 6-12 months
Reviewed on 2019/09/13
Review Source: Capterra

I've attended a Shopify master class speaker event, done some studying along a roadmap towards certifications on the platform, and I've begun some nominal work upon creating web stores as a developer seeking to start establishing an E-commerce and brand management solution.

Pros

There are many aspects to the Shopify software platform, including 3rd party app development, e-commerce, retail Point-of-Sale hardware, affiliate programs for referring merchants, professional learning articles and paths to professional certifications of the Shopify platform.

In addition, the Shopify experience, for users, admins, developers, partners, etc. is richly engaging with Shopify retail store events, here in downtown Los Angeles. Shopify's retail store presence features master classes from professionals who have successfully launched brands and online and physical stores using Shopify's technology and features, as well as their own third party establishments which integrate nicely within the Shopify platform.

Cons

There's a high learning curve to establishing a professional web presence in an E-commerce setting, and many steps and lessons to learn along the way, but for dedicated developers and entrepreneurs, the Shopify app is a truly viable tool for establishing an E-commerce web presence.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Scott C.
Industry: Media Production
Company size: 2-10 Employees

Don't Shop Around, Shop-ify!

Used Weekly for 2+ years
Reviewed on 2020/09/08
Review Source: Capterra

Overall, Shopify has been good to me. They made me a Partner because of the – you know I can't actually recall what the criteria was to become one – maybe you just apply to become one. But if you are a Partner, you can develop stores at no cost, and then get paid a referral fee and a residual for transferring it to a paying client. A very nice gesture towards us store-builders – I wish all creative software or SaaS platforms were as fiscally friendly. They also make it easy for devs looking to expand into Shopify App creation – so they can be on the receiving end of that sweet, month-to-month autocharged booty.

Pros

Shopify is where it's at if you want to get involved in the whole Direct 2 Consumer craze! You could literally have a store, up and running and transactional in 10 minutes assuming you're computer / web literate, have a bank account, and a product to sell...For getting up and running with hundreds of attractive themes to choose from (not all on Shopify.com, there are online stores that sell themes...) you really can't beat the ease of Shopify – with just the right amount of freedom, and automation to make sure you can get your products and logo looking their best, and not accidentally break the whole thing. And if you know a little HTML/CSS, the sky is really the limit in terms of customizing the theme. Plus there's a Shopify "App Store" that offers every possible function you could imagine if you wanted something not natively offered such as pop-ups, rewards clubs, or wholesale pricing.

Cons

In the beginning, I found it a bit cumbersome to deal with large catalogs with lots of variants (color / size) per sku. But Shopify and their lightning-fast chat support are nothing if not good listeners and they've made editing part of, or your whole catalog, much easier than ever before, with tons of filters for tailoring your product selection on the back end, to making almost any variable from Title, to Inventory, to Weight, easily bulk editable. So the thing I'll say that still stinks, is that all the apps charge subscription fees, which is super annoying, especially if you rely on a bunch of them. I would much rather pay a one and done license fee as opposed to $3 a month for my mailing list manager app, $16 a month for my Wholesale price tiering app, and $5 for my abandoned cart retrieval system. It adds up to a big, never-ending headache.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Mary garvey B.
Industry: Wholesale
Company size: 2-10 Employees

Thought I was signing up for an Integrated POS System and Website

Used Daily for 6-12 months
Reviewed on 2020/01/16
Review Source: SoftwareAdvice

Feels like Shopify sucks you in and is not transparent. When you realize what the system doesn’t do...they apologize and are very kind but not very helpful. There are a bunch of awkward apps you can buy to fix the problems but they don’t work very well. Wish someone would just make an easy functioning system that met business that sell inventory on line and in person.

Pros

It is easy to get a website up and running. Adding products is easy.

Cons

WHERE DO I BEGIN:
-inventory records only go back three months...I was horrified to find out I lost 4 months of inventory records.
-to print a receipt...you need to buy and download an app...it is awkward to use and takes a couple minutes for the receipt to upload before you can print it.
-to have employees log in you need to download and app and pay monthly
-you can not do a credit on someone’s account if they return something...You need to either return their money or give them a gift card it is awkward and difficult to use.
-if you mark an order pending payment you cannot take payment on the POS system.
-you cannot add any vender information that is not visible to your customers.
-the duplicate feature when adding products doesn’t work properly....to hard to explain what should be duplicated and what shouldn’t but trust me it wasn’t created by someone that understands business

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 2.0/10

Adam M.
Industry: Law Enforcement
Company size: 2-10 Employees

I LOVE Shopify

Used Daily for 2+ years
Reviewed on 2020/07/13
Review Source: Capterra

It's been a highly successful project. We went from having an idea to having a very successful website within a year. Upkeep is a breeze and they are always improving their software. In the 2.5 years we have been using Shopify software, I have never had to contact support or interact with Shopify about any issues. It just works.

Pros

Shopify made launching a new website super easy. We had an idea to start selling a new product line that differed from what we were already doing, so we decided to create a new website. Shopify made it easy to design our website, create a product catalog and start selling. Shopify is low-cost but feature rich. They blow away the competition when it comes to launching new, and established E-commerce websites. It took less than 6 months from signing up to selling. Our store has been very successful and I credit that to how easy Shopify made the whole process.

Cons

My only complaint is that we cannot use "Shopify Payments" to process credit cards for our product line. We have to use an external credit card processor and that makes it more expensive. Shopify charges additional fees if you do not use their in house Credit Card Processor, but will not waive fees when they do not allow you to use their processor.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

John C.
Industry: Publishing
Company size: 2-10 Employees

Experiences from using Shopify over 5 years

Used Daily for 2+ years
Reviewed on 2020/06/30
Review Source: Capterra

I would give shopify top marks if it wasn't for the duplicate customer issue. Had I know about it I would never have chosen it in the first place.

Pros

It is very flexible and does most things for a simple shop using the free themes and apps, however you will need IT skills to customise it further - or pay for specialised apps.
It is fairly easy to manage customers and orders using online or the POS application.

Cons

The major omission is the inability to merge customer accounts - which often happens when customers change email or mistype when placing orders. What is worse is that this has been requested by many many merchants for over seven years via multiple support and feature requests and in a dozen or so threads on the community forum and shopify have simply ignored it.

As I run a primarily magazine subscription business having a clean customer database is essential.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 5.0/10

User recommendation
8,5/10
Based on 3 445 user ratings
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Shopify Pricing

Shopify Pricing

Starting from
US$29,00/month
Free Trial
Subscription
Value for money

BASIC SHOPIFY: $29 per month
Online rate: 2.9% + 30¢
In person rate: 2.7% + 0¢

SHOPIFY: $79 per month
Online rate: 2.6% + 30¢
In person rate: 2.5% + 0¢

ADVANCED SHOPIFY: $299 per month
Online rate: 2.4% + 30¢
In person rate: 2.4% + 0¢

BASIC SHOPIFY: $29 per month
Online rate: 2.9% + 30¢
In person rate: 2.7% + 0¢

SHOPIFY: $79 per month
Online rate: 2.6% + 30¢
In person rate: 2.5% + 0¢

ADVANCED SHOPIFY: $299 per month
Online rate: 2.4% + 30¢
In person rate: 2.4% + 0¢

Value for Money
4,3/5
Based on 3 445 user ratings
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Shopify Features

Shopify Features

API
Access Control
Activity Dashboard
Automatic Notifications
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Electronic Payments
Order Management
Product Catalog
Reporting & Statistics
SEO Management
Search Functionality
Social Media Integration
Template Management
Third Party Integration
Website Management
eCommerce Management
Features
4,4/5
Based on 3 445 user ratings
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Categories

Additional information for Shopify

Additional information for Shopify

Key features of Shopify

  • 100+ professional themes
  • 70 payment gateways
  • Abandoned checkout recovery
  • Custom domain name
  • Full blogging platform
  • Gift Cards
  • Integrate with Dropshippers or Fulfillment Centers
  • Mobile commerce ready
  • Product reviews, Discount codes and coupons
  • Search engine optimized (SEO)
  • Secure shopping cart -256-bit SSL
  • Sell in store (POS)
  • Sell on Facebook
  • Shopify Mobile - update your store or inventory
  • Social Media Integration
  • Translate in 50+ languages
  • Unlimited bandwidth
  • Unlimited products
  • Use your own domain name
  • https://www.linkedin.com/company/shopify/

Benefits

  • Whether you sell online, on social media, in store, or out of the trunk of your car, Shopify has you covered.

  • Shopify handles everything from marketing and payments, to secure checkout and shipping.

  • Get a fully customizable website, online store, and blog, and accept credit cards instantly with Shopify Payments.

  • Sell on new sales channels like Pinterest and Amazon, and save time and money with Shopify Shipping and discounted rates.

  • All the features you want, none of the hassle. Shopify makes it easy to build and manage your online store.

  • Shopify FAQs

    Shopify FAQs

    Below are some frequently asked questions for Shopify.

    Q. What type of pricing plans does Shopify offer?

    Shopify offers the following pricing plans:

    Starting from: US$29,00/month

    Pricing model: Subscription

    Free Trial: Available

    BASIC SHOPIFY: $29 per month Online rate: 2.9% + 30¢ In person rate: 2.7% + 0¢ SHOPIFY: $79 per month Online rate: 2.6% + 30¢ In person rate: 2.5% + 0¢ ADVANCED SHOPIFY: $299 per month Online rate: 2.4% + 30¢ In person rate: 2.4% + 0¢

    Q. What are the main features of Shopify?

    Shopify offers the following features:

    • 100+ professional themes
    • 70 payment gateways
    • Abandoned checkout recovery
    • Custom domain name
    • Full blogging platform
    • Gift Cards
    • Integrate with Dropshippers or Fulfillment Centers
    • Mobile commerce ready
    • Product reviews, Discount codes and coupons
    • Search engine optimized (SEO)
    • Secure shopping cart -256-bit SSL
    • Sell in store (POS)
    • Sell on Facebook
    • Shopify Mobile - update your store or inventory
    • Social Media Integration
    • Translate in 50+ languages
    • Unlimited bandwidth
    • Unlimited products
    • Use your own domain name
    • https://www.linkedin.com/company/shopify/

    Q. Who are the typical users of Shopify?

    Shopify has the following typical customers:

    Small Business, Large Enterprises, Non Profit, Freelancers, Mid Size Business

    Q. What languages does Shopify support?

    Shopify supports the following languages:

    English

    Q. What type of pricing plans does Shopify offer?

    Shopify has the following pricing plans:

    Subscription

    Q. Does Shopify support mobile devices?

    Shopify supports the following devices:

    Android, iPhone, iPad

    Q. What other apps does Shopify integrate with?

    Shopify integrates with the following applications:

    Bookeo, OrderHarmony, Ordoro, Post Affiliate Pro, Sendloop, ShipStation, Stitch Labs, Storefront Social, Veeqo, Yotpo

    Q. What level of support does Shopify offer?

    Shopify offers the following support options:

    FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials