Constant Contact

Constant Contact

Powerful tools and expert guidance to market your business.

4.3/5 (1396 reviews)

Constant Contact Overview

Constant Contact helps small businesses, nonprofits, and individuals navigate the power and potential of the Internet with a robust suite of web building, ecommerce, domain, logo making and online marketing tools.

You've got this. You've got us.

Pricing

Starting from
US$20,00/month
Pricing options
Free Trial
Subscription
Value for money

Devices

Business size

S
M
L

Markets

Asia, Australia, Brazil, Canada, China and 5 others, Europe, Germany, India, Japan, Latin America

Supported Languages

Danish, Dutch, English, French, German and 5 others, Italian, Norwegian, Portuguese, Spanish, Swedish

Constant Contact Reviews

Overall rating
4.3/5
84% positive reviews
658
Excellent
512
Very good
184
Average
25
Poor
17
Terrible
Neffer K.

Fashionable and Functional. Your correspondence will

Used Monthly for 2+ years
Reviewed on 2018/07/10
Review Source: Capterra

I do independent contracting for a nonprofit and have been using Constant Contact for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out.

What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Pros

I do independent contracting for a nonprofit and have been using Constant Constant for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out.

What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Cons

I don't like that the only videos that I can embed into the mailings have to be a Youtube link. But other than that, there isn't much that I do not like about using this software.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

10.0/10
Selene M.

Constant Contact is an easy-to-use email marketing tool - a little pricey but worth the expense!

Used Weekly for 2+ years
Reviewed on 2018/06/26
Review Source: Capterra

Overall a great product, easy to use, and functional. its minor limitations are countered by functionality, reliability, and the features it offers. The price is sometimes a turnoff when compared to other marketing email providers. CC offers easy to use templates that are almost fully customizable. Lots of extra features including campaigns, events, registrations, sign up forms etc. There are plenty of HELP menu items and tutorials. Love that there is no limit on the number of emails sent monthly. Overall a great go to product!

Pros

As an email marketing solution, CC fits most small to medium business owners needs with plenty of easy to edit templates, branded emails, newsletters, calendars, event apps, and website integrations. Additionally, business owners can set up events and registrations via the app. The templates are easy to use with varied options and designs. For more experienced handlers, HTML is available to set up templates. Emails offer clients and recipients the opportunity to opt out or stay tuned while landing the emails in their in box rather than their spam filters . Analytics are a plus and helpful to see what works and what doesn't in an email campaign. CC also integrates social media platforms. Overall it is a great all-in-one marketing tool.

Cons

While the software is generally easy to use, it is not intuitive and does on occasion produce glitchy results from missing images to random changes in text, font, and email structure. I do like the tiered pricing structure, although find CC to be far more expensive than their competitors. One of my biggest complaints is the placement of images - it doesn't really allow flexibility in design - if you are ok with their more cookie cutter template designs then its a 5 star - but the ability to place images becomes tedious and reduces the functionality. Overall the program is a go and worth the expense even if the image placement issues are annoying.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Curt L.

Easy to use, great for contact management, but terrible customer service

Used Weekly for 2+ years
Reviewed on 2017/11/25
Review Source: Capterra

The email analytics and reports are great.

Pros

I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Cons

When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

8.0/10
Erica S.

It keeps getting better!

Used Weekly for 2+ years
Reviewed on 2018/02/27
Review Source: Capterra

Constant Contact is the standard for email marketing, and you can see why! It allows you to quickly upload your email contacts and create professional email marketing. We've been able to see how many people open each of our email campaigns, and which campaigns are most successful, making future marketing more targeted.

Pros

Love the ease of use - whether you want to send a quick email using a premade template, or customize every part of your message, Constant Contact gives you the tools. It's easy to find what you need, and you don't need to know anything about pixel size or the HTML color codes to create professional emails.

Constant Contact just introduced A/B testing, so you can better gauge the headings and send times that get your audience to open the emails.

Constant Contact is a very solid platform - I've yet to see any service outages, or experience any features that feel buggy, unstable, or like they're still in beta testing. If you have access to a feature on Constant Contact, you know that it will work.

Cons

It's difficult to manage old campaigns. Want to see what your message was last time, what template you used, or how long ago you sent an email to a particular group? Good luck - you'll be scrolling through pages of old campaigns by hand.

At this time, you can't run reports to compare the percentage of opens/click-throughs per recipient group, or to compare how various keywords or send-times compare. To really analyze your marketing approach, you'll have to extract this data by hand.

Some of the updates (i.e. A/B testing, custom template options) have been available to users of free competitor services for years. It would be nice to see Constant Contact take a more proactive approach to innovation and updates.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend

9.0/10
Nathan R.

Robust Email Marketing

Used Monthly for 2+ years
Reviewed on 2018/09/03
Review Source: Capterra

Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Pros

Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Cons

Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

Rating breakdown

Value for Money
Ease of Use

Likelihood to recommend

8.0/10

Constant Contact Pricing

Starting from
US$20,00/month
Pricing options
Free Trial
Subscription
Value for money

Constant Contact prices are monthly, and based on the number of contacts in users email list or database. Users can send as many emails as they want without affecting the monthly fee. Discounts are available for 6 and 12 month prepayment and for nonprofit customers.

Email: from $20/month

Email Plus: from $40/month

Constant Contact Features

  • A/B Testing
  • API
  • Campaign Analysis
  • Campaign Management
  • Customizable Branding
  • Data Import/Export
  • Drag & Drop Interface
  • Email Marketing
  • Engagement Analytics
  • Real Time Analytics
  • Reporting & Statistics
  • Third Party Integration

  • Activity Dashboard
  • Automatic Notifications
  • Content Management
  • Customizable Templates
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Data
  • Social Media Integration

Additional information for Constant Contact

Key features of Constant Contact

  • API Availability
  • Activity Monitoring
  • Activity Tracking
  • Anti Spam Checker
  • Auto-Responders
  • Automated Scheduling
  • Bounce Tracking
  • CAN SPAM Compliance
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click-Through Tracking
  • Client Management
  • Contact Database
  • Contact Management
  • Credit Card Processing
  • Custom Fields
  • Customer Segmentation
  • Customizable Branding
  • Delivery Tracking
  • Design Management
  • Discount Management
  • Drag & Drop Interface
  • Drip Email Marketing
  • Email Distribution
  • Email Invitations & Reminders
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Scheduling
  • Event Ticketing
  • Feedback Collection
  • Follow-up Scheduling
  • Heatmap
  • Image Library
  • Import / Export Data
  • Lead Nurturing
  • Mailing List Management
  • Market Segmentation
  • Mobile Integration
  • Mobile responsive templates
  • Multiple User Accounts
  • Newsletter Management
  • Performance Reports
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Rich Text Editor
  • Scheduled Emails
  • Social Network Marketing
  • Social Performance Management
  • Social Stats: See who tweets, likes, and shares your emails
  • Subject line A/B testing
  • Subscriber Management
  • Subscription Services
  • Surveys & Feedback
  • Tagging
  • Template Management
  • WYSIWYG Email Editor
  • Workflow Management

Benefits

• Email: Create professional emails, find new customers, and drive sales for your business.
• Websites: Get a custom-designed website in just minutes with our intelligent website builder.
• Stores: Open your online store and start selling in a few simple steps. Setup is free.
• Domains: Instantly add credibility to your brand with your own domain name.
• Logos: Try our free LogoMaker and get hundreds of customizable options in seconds.
• Advertising: Run Facebook, Instagram and Google ads right from your Constant Contact dashboard.

Constant Contact FAQs

Below are some frequently asked questions for Constant Contact.

Q. What type of pricing plans does Constant Contact offer?

Constant Contact offers the following pricing plans:

Starting from: US$20,00/month

Pricing model: Subscription

Free Trial: Available

Constant Contact prices are monthly, and based on the number of contacts in users email list or database. Users can send as many emails as they want without affecting the monthly fee. Discounts are available for 6 and 12 month prepayment and for nonprofit customers.

Email: from $20/month

Email Plus: from $40/month

Q. What are the main features of Constant Contact?

Constant Contact offers the following features:

  • API Availability
  • Activity Monitoring
  • Activity Tracking
  • Anti Spam Checker
  • Auto-Responders
  • Automated Scheduling
  • Bounce Tracking
  • CAN SPAM Compliance
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click-Through Tracking
  • Client Management
  • Contact Database
  • Contact Management
  • Credit Card Processing
  • Custom Fields
  • Customer Segmentation
  • Customizable Branding
  • Delivery Tracking
  • Design Management
  • Discount Management
  • Drag & Drop Interface
  • Drip Email Marketing
  • Email Distribution
  • Email Invitations & Reminders
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Scheduling
  • Event Ticketing
  • Feedback Collection
  • Follow-up Scheduling
  • Heatmap
  • Image Library
  • Import / Export Data
  • Lead Nurturing
  • Mailing List Management
  • Market Segmentation
  • Mobile Integration
  • Mobile responsive templates
  • Multiple User Accounts
  • Newsletter Management
  • Performance Reports
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Rich Text Editor
  • Scheduled Emails
  • Social Network Marketing
  • Social Performance Management
  • Social Stats: See who tweets, likes, and shares your emails
  • Subject line A/B testing
  • Subscriber Management
  • Subscription Services
  • Surveys & Feedback
  • Tagging
  • Template Management
  • WYSIWYG Email Editor
  • Workflow Management

Q. Who are the typical users of Constant Contact?

Constant Contact has the following typical customers:

Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

Q. What languages does Constant Contact support?

Constant Contact supports the following languages:

Danish, Dutch, English, French, German, Italian, Norwegian, Portuguese, Spanish, Swedish

Q. What type of pricing plans does Constant Contact offer?

Constant Contact has the following pricing plans:

Subscription

Q. Does Constant Contact support mobile devices?

Constant Contact supports the following devices:

Android, iPhone, iPad

Q. What other apps does Constant Contact integrate with?

Constant Contact integrates with the following applications:

123FormBuilder, Agendize, Ambassador, Datafield, Formstack, Lexity Live, Quoter, Shoeboxed, Shopify, Sumac

Q. What level of support does Constant Contact offer?

Constant Contact offers the following support options:

FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials