About WebEngage

WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and highly effective for consumer tech enterprises & SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.

Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.

WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to WebEngage

Key benefits of WebEngage

Campaign Management
Segmentation
Cross channel customer journey builder
Campaign A/B testing
Campaign Analytics and reporting
Advanced customer segmentation
Content personalization
Behavioral targeting

Devices

Business size

S M L

Markets

United Arab Emirates, Argentina, Australia, Brazil, Canada, China, Germany, Egypt, United Kingdom, India, Japan, Mexico, Netherlands, Norway, Pakistan, Poland, Qatar, Saudi Arabia, Slovenia, United States

Supported Languages

Chinese, Czech, Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to WebEngage

Images

WebEngage Software - WebEngage active user
WebEngage Software - WebEngage email
WebEngage Software - WebEngage push notification
WebEngage Software - WebEngage user profile
WebEngage Software - WebEngage workflow design
WebEngage Software - WebEngage search
View 10 more
WebEngage video
WebEngage video
WebEngage video
WebEngage video
WebEngage Software - WebEngage active user WebEngage Software - WebEngage email WebEngage Software - WebEngage push notification WebEngage Software - WebEngage user profile WebEngage Software - WebEngage workflow design WebEngage Software - WebEngage search

Features

Total features of WebEngage: 133

  • AB Testing
  • API
  • Abandoned Cart Saver
  • Access Controls/Permissions
  • Action Management
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Attribution Modeling
  • Auto-Responders
  • Behavioral Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Attribution
  • Channel Management
  • Churn Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Analytics
  • Content Creation
  • Contextual Targeting
  • Conversion Rate Optimization
  • Coupons
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Connectors
  • Data Import/Export
  • Data Integration
  • Device Targeting
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Experience Management
  • Expiry Notifications
  • Feedback Management
  • GDPR Compliance
  • Gamification
  • Geotargeting
  • Interaction Tracking
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • List Management
  • Live Chat
  • Location-Based Marketing
  • Marketing Automation
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Mobile Survey
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Negative Feedback Management
  • Notification Scheduling
  • Offline Response Collection
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Predictive Analytics
  • Predictive Modeling
  • Push Notifications
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Response Quotas
  • Response Validation
  • Review Monitoring
  • Review Notification
  • SMS Marketing
  • SMS Messaging
  • Scheduled / Automated Reports
  • Segmentation
  • Sentiment Analysis
  • Single Page View
  • Site Intercept Survey
  • Skip Logic
  • Spam Blocker
  • Subscriber Management
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Templates
  • Text-to-Win
  • Third Party Integrations
  • URL Customization
  • Video Support
  • Visitor Management
  • Visitor Tracking
  • Visual Notifications
  • WYSIWYG Editor
  • Web Notifications
  • Website Analytics
  • Website Visitor Tracking

Alternatives

Mailchimp

4,5
#1 Alternative to WebEngage
Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

Synerise

5
#2 Alternative to WebEngage
Synerise is an AI Growth Ecosystem for B2C & B2B that provides 360 Customer view and cutting-edge personalization.

Marketing 360

4,6
#3 Alternative to WebEngage
Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the...

User.com

4,7
#4 Alternative to WebEngage
User.com is marketing automation platform aimed at boosting engagement and improving conversion by using a single data...

Reviews

Overall rating

4,6 /5
(25)
Value for Money
4,4/5
Features
4,4/5
Ease of Use
4,5/5
Customer Support
4,6/5

Already have WebEngage?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 25
Mrinal S.
Overall rating
  • Company size: 1 001-5 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

This is simply a great tool for marketing Automation.

Reviewed on 2017/10/28

- Customer re-targeting
- Promoting flash sales to a large TG
- Personalized communication

- Customer re-targeting
- Promoting flash sales to a large TG
- Personalized communication

Pros

- Comprehensiveness of offerings across multiple channels of communication
- Great Support team. Niket our SPOC from Webengage has been available literally 24*7 to help us with our queries
- Value for Money. Great pricing as compared to other tools in the market

Verified Reviewer
Overall rating
  • Industry: Market Research
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Engage your user with all channels with WebEngage

Reviewed on 2021/06/19

My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with...

My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with this tool. We don't require any additional tool any channel. WebEngage provide us all at one place. Now our customer journey is more powerful and our reach has increased dramatically.

Pros

With WebEngage we get all channels like Email, Push notification, SMS, WhatsApp and many more at one place. We can use all this cannels to engage our audience. WebEngage comes with excellent Analytics feature. We data to check deep insights and can analyze for creating marketing Strategy.

Cons

Found difficulty to create dynamic email templates. Very few pre-built email templates available in Library.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51-200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Seamless CRM Tool

Reviewed on 2021/12/20

All in all its a good tool for CRM Automation and helps us define user journeys effortlessly.

All in all its a good tool for CRM Automation and helps us define user journeys effortlessly.

Pros

The Ease of User Journey Creation, Notification Delivery, Cross Channel Attribution and Analytics are some of the things that makes this tool better than many others in the market.Email Marketing in particular is better than othe

Cons

The UI is a bit complicated to understand and needs a proper walkthrough from experts. Notification Delivery rates suffered when we achieved scale.

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 1 001-5 000 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

A good MarTech tool for beginners of SMEs (if they can afford it).

Reviewed on 2018/04/24

We were able to utilize our technology team for our core business; leaving martech related...

We were able to utilize our technology team for our core business; leaving martech related development to Webengage team.

Pros

Easy to use and set up journey's once their script and events are in place (no technical knowledge required).

Cons

I don't see any ROI in this, it's too costly compared to features it provides. If you have decent tech team, you can custom build most of the features directly.

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 1 001-5 000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Webengage is good in Online marketing Field

Reviewed on 2021/10/19

Pros

Tempaltes and quick respone in events capturing

Cons

Segmentation, Time take to create segment is pretty high

Showing 5 reviews of 25 Read all reviews

WebEngage FAQs

Below are some frequently asked questions for WebEngage.

WebEngage offers the following pricing plans:

  • Starting from:
  • Pricing model: Subscription
  • Free Trial: Available

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/

WebEngage has the following typical customers:

11-50, 51-200, 201-500, 501-1 000, 1 001+

WebEngage supports the following languages:

Chinese, Czech, Dutch, English, Finnish, French, German, Hebrew, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish

WebEngage supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

WebEngage integrates with the following applications:

BigCommerce, HubSpot CRM, Magento Commerce, Mailchimp, Mailchimp Transactional Email, Salesforce Marketing Cloud, Segment, SendGrid, Shopify, Twilio, WordPress

WebEngage offers the following support options:

Email/Help Desk, FAQs/Forum, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for WebEngage.