Moz Pro

4.5 (349)
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Boost Your Rankings & Search Engine Visibility with Moz Pro.

About Moz Pro

Moz is an SEO and data management software that helps businesses increase traffic, ranking, and visibility of sites in search results. Key features include site audits, rank tracking, backlink analysis, and keyword search tools. The software allows users to categorize, compare, and prioritize keywords and phrases to fine-tune content and marketing strategies. It also enables businesses to outrank the competition by providing intuitive keyword suggestions tools, which are derived from an extensive online database using updated SERP data. Moz supports businesses to fix technical SEO issues that impede site visibility, traffic, and quality ranking. It also allows them to track competitors’ movement on the SERP, allowing businesses to uncover competitive advantages in order to attain top positions. Additionally, it can perform automated weekly checks on the site, alerting administrators to any existing issues to facilitate prompt fixes.


Key benefits of Moz Pro

Understand your visitors with Keyword Explorer by strategically targeting keywords with accurate keyword volume and difficulty metrics, as well as by saving keyword lists that you can track and update as needed.

*Track your and your competitor's rankings - Know what searchers see by tracking national and local searches and get a holistic picture of how you rank for your keywords with Search Visibility score

* Crawl and audit your sites - our crawlers hunt for issues that keeps search engines from fully crawling your site and sends alerts to ensure you're first to know when site issues are found so you can fix them fast.

* Optimize your pages - Moz Pro will ensure you've got maximum potential to rank for your target keywords by auditing the content on your pages and recommending specific improvements

* Find link opportunities - Links are a critical element if effective SEO. Moz Pro will help you maximize the effect of the links you have and find new ones to improve your rankings.


Images

Moz Pro Software - Keyword Explorer helps you figure out what keywords people are searching, what keywords you're already ranking for, the demand for certain searches, and the strength of other sites competing for your target keywords.
Moz Pro Software - With Page Optimization reports in Moz Pro we'll score your pages out of 100 and provide a to-do list of recommendations in order of priority to help improve your score.
Moz Pro Software - Tracking your keyword rankings is the best way to learn how well you're performing in the organic search results. If trying to increase traffic to site, start by updating content, creating more content or improving your on-page optimization.
Moz Pro Software - Running regular site audits is essential. We'll crawl your site every week seeking out any issues that may impact your rankings, or the ability of search engines to crawl and index your site, and will prioritize them by Issue Type and frequency.
Moz Pro Software - With Link Explorer's link index you can uncover prospects, create a solid strategy, and track progress. To gather link data we use a crawler called Dotbot that starts with high-value links. We prioritize the links based on a machine-learning algorithm.
Moz Pro Software - Custom SEO reports are a great way to communicate your SEO progress. Moz Pro, helps you build customized reports with ranking, link, optimization, and site crawl data. Automate your reports, and email them to stakeholders regularly.
View 7 more
Moz Pro video
Moz Pro Software - Keyword Explorer helps you figure out what keywords people are searching, what keywords you're already ranking for, the demand for certain searches, and the strength of other sites competing for your target keywords.
Moz Pro Software - With Page Optimization reports in Moz Pro we'll score your pages out of 100 and provide a to-do list of recommendations in order of priority to help improve your score.
Moz Pro Software - Tracking your keyword rankings is the best way to learn how well you're performing in the organic search results. If trying to increase traffic to site, start by updating content, creating more content or improving your on-page optimization.
Moz Pro Software - Running regular site audits is essential. We'll crawl your site every week seeking out any issues that may impact your rankings, or the ability of search engines to crawl and index your site, and will prioritize them by Issue Type and frequency.
Moz Pro Software - With Link Explorer's link index you can uncover prospects, create a solid strategy, and track progress. To gather link data we use a crawler called Dotbot that starts with high-value links. We prioritize the links based on a machine-learning algorithm.
Moz Pro Software - Custom SEO reports are a great way to communicate your SEO progress. Moz Pro, helps you build customized reports with ranking, link, optimization, and site crawl data. Automate your reports, and email them to stakeholders regularly.

Not sure about Moz Pro? Compare with a popular alternative

Moz Pro

4.5 (349)
VS.

Starting Price

US$99.00
month
US$250.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

49
29

Integrations

1
12

Ease of Use

4.3 (349)
4.2 (73)

Value for Money

4.1 (349)
4.3 (73)

Customer Service

4.5 (349)
4.5 (73)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.5 /5
(349)
Value for Money
4.1/5
Features
4.3/5
Ease of Use
4.3/5
Customer Support
4.5/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 349
Prabhakar
Prabhakar
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Best tool for Keyword research and reporting

Reviewed on 2022/04/22

Moz is a little bit tough to use but it has powerful features. It is totally worth of money.

Moz is a little bit tough to use but it has powerful features. It is totally worth of money.

Pros

The best thing about this tool is its reporting system. It generates very helpful and beautiful reports for me and my clients.

Cons

Analyzing backlinks can be improved. MOre sorting and filters can be added.

Response from Moz

Hi Prabhakar! Thanks for your review. Exciting to know you make good use of reports for yourself and your clients. We appreciate the feedback on backlink analyses and have shared that with the team. If you need any help with any features please check out our Help Hub here: https://moz.com/help or if you have any questions you can always reach us by email at [email protected].

Rachel
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

More keywords!

Reviewed on 2024/11/12

Moz Pro is a good SEO tool. It helped me improve my website's ranking.

Moz Pro is a good SEO tool. It helped me improve my website's ranking.

Pros

Moz Pro has a lot of features that are helpful for SEO. I like the Domain Analysis and Keyword Explorer tools.

Cons

Moz Pro is expensive. The interface can be confusing at times.

David H.
Overall rating
  • Industry: Information Technology & Services
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Search Engine Optimization (SEO) tool with basic features

Reviewed on 2018/05/28

Pros

I've tried various SEO-related tools, as part of my work as a content marketing practitioner. Moz can be integrated into the browser as an extension, which makes it easy to use on-demand. I particularly use it to expose 'no-follow' links on Web pages. This is very helpful when considering the application of backlinks via publishing on sites that enable content syndication. The 'free' MozBar will meet the basic needs of most novice or experienced digital marketers, but the 'paid' version offers many more features.

Cons

The tool sometime needs to use browser features that may be turned-off by default - such as 3rd party cookies in the Chrome browser. The user interface is okay for many users, but will require some investment in time.

Allie
Allie
Overall rating
  • Industry: Computer & Network Security
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Outstanding Tool

Reviewed on 2022/05/05

Pros

It is beyond easy to use! Everyone from a junior analyst to the CMO will be able to understand the platform and navigate.
I really appreciate how quickly the data refreshes.
I also really appreciate how easy the reporting is to generate and process.

Cons

I wish the foreign language options were broader and more robust.

Response from Moz

Thanks so much for your review, Allie! Wonderful to know that you find Moz Pro easy to use and find the data and reporting helpful. We've shared your feedback about the foreign language options with the team.

Chamath
Chamath
Overall rating
  • Industry: Computer Software
  • Company size: Self Employed
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

One of a best SEO tool with awesome learning resources

Reviewed on 2019/03/21

Moz-Pro not only provides you with SEO software but also tools and training platform. It provides...

Moz-Pro not only provides you with SEO software but also tools and training platform. It provides guaranteed results that are to be trusted. Its features are also vast and important for the users' needs.

Pros

Moz-Pro is a combination of various SEO tools. It also has free tools which include keyword explore and open site explorer which are available to use for as many times as you can.

Its chrome extension called Moz Bar provides you with information about the domain rank or page authority on the search engine results page. In case you subscribe for Moz-Pro, the tools that you will have access to can’t be available to the person who hasn't subscribed for it.

Pros of Moz-Pro -
1. It is a comprehensive toolkit
Since Moz-Pro is a combination of several SEO tools, it has a variety of features that make it have an impressive range that covers any role you want it to play in boosting the search engine’s rank.

2. It has the best learning and resource guides.
Moz-Pro is designed in a way that its users can learn from the various video tutorials and guides it provides. In case you do n’t know how to use it, there are guides, packages, community forums and also posts that are there to make you understand.

3. It is easy to use and operate Moz-Pro.
Although it has many SEO tools, there is no confusion when it comes to using and operating it. Its processes are very easy to follow and in case you have any problem you can get help in its guide or video tutorials.

Cons

Cons of Moz-Pro.
1. Subscription is needed.
Although it has free tools, you need to subscribe so that you can access the other tools that aren’t free. Tools such as campaign crawl test, on page grader and rank tracker can only be accessed by the subscribed users and are not available without subscription.

2. It is very expensive.
Moz-Pro user requires much capital when it comes to subscribing to get important tools that aren’t available without subscription. You are also required to pay an extra amount of money if your operations are large since the campaigns or keywords are limited.

Showing 5 reviews of 349 Read all reviews

Moz Pro FAQs

Below are some frequently asked questions for Moz Pro.

Moz Pro offers the following pricing plans:

  • Starting from: US$99.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Moz Pro offers plans directed to different SEO needs and with features and limits increasing per plan level. Starter plan starts at $49/month, Standard plan $99/month, Medium plan $179/month, Large plan $299/month.

Moz Pro has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Moz Pro supports the following languages:

English

Moz Pro supports the following devices:

Moz Pro integrates with the following applications:

Google Analytics 360

Moz Pro offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep)

Related categories

See all software categories found for Moz Pro.